Tom Tunguz

APRIL 14, 2019

Since writing The AI Agency: A Novel GTM for Machine Learning Startups , I’ve been meeting many companies who operate this way. These startups use machine learning to disrupt an industry traditionally dominated by agencies: law, accounting, recruiting, translation, debt collection, marketing…the list is long.

AI 192

AI Sales Recruiting Underperforming Technical Team Machine Learning 192

SaaStr

FEBRUARY 19, 2021

50% of Hubspot’s 100,000 customers want to deploy the product themselves, while the other half buy through an agency partner or a CRM implementer because they need the help to set up the platform and deploy their campaigns. . Halligan: “Marketers like services. I think we were right about our target market.

Social Media 272

Social Media Content Marketing Enterprise Retention 272

SaaStr

MAY 16, 2023

I’ve invested in 2 startups that micromanaged outsourced SDR teams to some success. Still, neither stuck with those agencies after 4-6 months. It’s hard to outsource your core, especially when there are so, so many competitors on the market. Specialize within your market Or 2.

Outsourcing Services 230

Outsourcing Services Outsourced Development Development Team Review Sales Hiring 230

SaaStr

JANUARY 10, 2024

In this CMO panel from SaaStr, Rick Schultz, CMO at Databricks, Janine Pelosi, Former CMO at Zoom, and Ryan Carlson, Former CMO at Okta, joined Carilu Dietrich, Advisor at Hypergrowth B2B Startups to talk about the seven biggest mistakes CMOs make. And a quarter is an eternity in a startup. And without that context, you lose out.”

Sales Hiring 237

Sales Hiring Scale Technical Review Leadership 237

Tom Tunguz

MARCH 8, 2020

Recently, we welcomed Lisa Lawson to SaaS Office Hours to talk about building a channel go-to-market strategy for SaaS companies. The first place to start is to learn to sell your startup’s product well. The first place to start is to learn to sell your startup’s product well. Here are my notes. Where to Start.

Scale 332

Scale AWS Consulting Sales Enablement 332

Sales Hacker

DECEMBER 15, 2023

The adoption of an ecosystem-led approach to growth is integrating into the go-to-market environment as an entire motion. Today, we’ll look at how ecosystem-led growth specifically manifests in marketing. As JK Sparks (Head of Marketing at AudiencePlus ) expresses, “ecosystem-led marketing is inherently collaborative.

Marketing 90

Marketing B2B Branding AI 90

Buffer Resources

AUGUST 16, 2023

According to a report, only 22% of startups have achieved true scalability in the last decade. So, how could these startups scale while others struggled to find their footing? So how did I scale my PR agency to a coveted seven-figure powerhouse? In this article, I will share six key strategies I’ve used so far.

Scale 78

Scale Scaling Strategy Social Media 78

Incredo

JULY 8, 2019

“The aim of marketing is to know and understand the customer so well the product or service fits them and sells itself.”. Digital marketing agencies usually write about what a company will receive after partnering with them or why a company should choose their services over another agency’s services. #2

Outsourcing Services 200

Outsourcing Services Scale Outsourced Development Sales Hiring 200

SaaStr

JULY 25, 2023

HubSpot Inbound: While not exclusively focused on SaaS, HubSpot Inbound brings together marketers, sales professionals, and customer success teams to explore the latest inbound marketing and customer engagement trends, which are crucial for SaaS companies’ success.

ChatGPT 213

ChatGPT AWS SaaS CTO 213

SaaStr

SEPTEMBER 12, 2023

Believe It Or Not, It’s Time for Your First User Conference One thing that always works in marketing is bringing your customers and prospects together IRL. This is the same mistake so many of us make again, and again. . “Jason lists 10 warning signs that a VP of Sales may not work out at a startup. They Won’t Train Themselves.

Sales Hiring 219

Sales Hiring Technical Advisors Compensation Outsourced Development 219

Buffer Resources

OCTOBER 24, 2023

Yet here I am, with a (small) content marketing agency, selling services to companies, including series A startups and tech enterprises, and making a six-figure dollar income each year.  I also kept writing, mostly for affiliate marketing agencies, as a side hustle.

Outsourcing Services 112

Outsourcing Services Scale Outsourced Development Underperforming Technical Team 112

Buffer Resources

AUGUST 16, 2023

According to a report, only 22% of startups have achieved true scalability in the last decade. So, how could these startups scale while others struggled to find their footing? So how did I scale my PR agency to a coveted seven-figure powerhouse? In this article, I will share six key strategies I’ve used so far.

Scale 52

Scale Scaling Strategy Social Media 52

Neil Patel

OCTOBER 25, 2020

If you are looking to scale up your marketing, you will need talented people that can take charge of and execute your strategy. But should you build your own in-house marketing team or hire an agency partner? The Benefits of Working With a Digital Marketing Agency. Diverse Skills. Scaling a business isn’t easy.

Sales Hiring 145

Sales Hiring Outsourcing Services Underperforming Technical Team Sales Recruiting 145

Kellblog

JULY 17, 2022

In general, I think branding is a potential marketing rathole for startups, particularly early-stage ones. Some startups put the cart in front of the horse. Get product-market fit (PMF), i.e., determine some problem you solve for some person with some product. Go sell some software to prove there’s a market.

Branding 132

Branding Startup Software Sales Recruiting 132

FastSpring

APRIL 18, 2024

Some businesses outgrow their home countries after a seed or startup period that saw initial success domestically, while some businesses founded with niche markets or in smaller countries may need international sales as table stakes on day one. Why it’s so important to optimize pricing for local markets.

Payment Methods 78

Payment Methods Payments SaaS Payments Merchant Services 78

SaaS Metrics

SEPTEMBER 28, 2023

Having such a big market, how can health startups hack a niche for themselves? Read more The post Crafting a Wellness Brand: Why Health Startups Need a Branding Agency first appeared on SaaS Metrics. In this era of competition, when the global wellness industry showing off a shocking value of $4.4

Branding 52

Branding Startup Metrics SaaS 52

Mucker Capital

OCTOBER 10, 2023

SDR Strategy & Model Checklist In the intricate world of sales development, finding the balance between art and science is crucial for a startup's success. Instead, identifying a narrow target market and focusing efforts there is key, especially for startups with limited resources.

Scale 52

Scale Sales Hiring Outsourced Development Development 52

Neil Patel

NOVEMBER 28, 2020

Step-by-step, I’ll walk you through how to choose a technical SEO agency that’s right for your business. Not all agencies can develop, let alone implement, advanced technical SEO strategies. Such agencies work with a team of experts and the other characteristics I’ll discuss below. How to Work With a Technical SEO Agency.

Underperforming Technical Team 133

Underperforming Technical Team Enterprise Payment Features Travel 133

Neil Patel

NOVEMBER 6, 2020

Choosing the right Amazon marketing agency can be the difference between becoming a thriving seller on Amazon or one that flops. By partnering with a top Amazon marketing agency, you can improve the visibility of your store, reach more buyers, and drive sales. A marketing agency won’t re-invent your store on Amazon.

Sales Hiring 109

Sales Hiring Marketing Social Media Marketplace as a Service 109

Tom Tunguz

OCTOBER 3, 2018

In 1998, an online travel agency, TravelZoo, tried this. Startups remain private longer. The SEC is actively investigating ways to provide main street with access to startups. Network effect businesses, those like AirBnB and Facebook, face a theoretical risk from blockchain startups. Not a ringing success.

Blockchain 182

Blockchain Travel Startup Technology 182

Neil Patel

FEBRUARY 21, 2021

I know a lot of small businesses who have placed their trust in an SEO agency, only to have their sites all but destroyed through black hat techniques. I’ve seen struggling online startups spend thousands of dollars trying to “skyrocket in the rankings,” and then realize they’ve been scammed. So you hire an SEO agency.

Outsourcing Services 138

Outsourcing Services Sales Hiring Revenue Investment 138

SaaStr

JULY 21, 2021

But these days, everyone is doing more content marketing, more podcasts, more digital events, and more. Either the CEO or the startup. The other day on Twitter a CEO asked who they should emulate as an interviewer for their new podcast. There are so many different styles. We’ve done quite a few at SaaStr :). Make it effortless.

Interviewing 278

Interviewing Content Marketing Startup Marketing 278

Neil Patel

SEPTEMBER 24, 2020

Here’s a list of the top AdWords companies and information you can use to find, vet, and hire the right agency. Lots of agencies spend their time focusing on impressions, clicks, and visits. At my agency, NP Digital, we focus our attention on driving top-line growth and increasing revenue immediately for our clients.

Outsourcing Services 97

Outsourcing Services Technical Review Outsourced Development VP of Engineering 97

Sales Hacker

JULY 19, 2022

Celine, who transitioned from agency sales to SaaS, is the Vice President of Boardable. How did Celine transition from a sales agency world to technology and SaaS [09:18]. She made the transition from being in agency sales to SaaS, and she talked about how she did that. So I walked in the door at an advertising agency.

Sales Recruiting 82

Sales Recruiting VP of Engineering Sales Hiring Sales 82

Intercom, Inc.

NOVEMBER 4, 2021

You wouldn’t expect to find a Brand Studio at every tech startup, but then again, we’ve always enjoyed doing things a little bit differently. Previously on the show, we’ve taken you on a tour to meet everyone from our product management and marketing teams to our Sydney office down under. Liam Geraghty: Hi, there. It takes off.

Branding 222

Branding Scale Technical Review Scaling 222

How To Buy Saas

FEBRUARY 29, 2024

The SaaS development market evolves rapidly and, according to Fortune Business Insights, by 2030, will reach 908 billion dollars. Clockwise Software’s team of JavaScript experts has experience in various industries, including healthcare, real estate, advertising, marketing, business services, GPS and navigation, and logistics.

DevOps as a Service 40

DevOps as a Service Development Technical Review Blockchain 40

Kraftblick

SEPTEMBER 19, 2023

It is not the easiest task in the world to choose the correct marketing strategy for your SaaS business. There are plenty of articles dedicated to this matter, but none offers a better solution than hiring a team of knowledgeable marketers. It also works just great in combination with other marketing channels.

Sales Hiring 52

Sales Hiring Advertising SaaS Underperforming Technical Team 52

Intercom, Inc.

OCTOBER 8, 2020

For every company that’s executing the freemium model successfully, there are hundreds more that struggle and the tension it can create between sales, marketing, and product teams. Yet that hasn’t stopped them making big inroads into the enterprise market. Listen to the full episode above or check out Kristen’s key takeaways below.

Scale 205

Scale Sales Hiring Software Review Technical Review 205

Sales Hacker

AUGUST 4, 2023

I’ve gone through a mix of emotions, reliving the insane 10-year journey that came out of a young Max being naively intellectually curious about how to scale sales at a startup. Beginning: I began my career at a startup in San Francisco called Udemy. There was demand for this knowledge, as well as an inflection point in the market.

Scale 61

Scale Sales Hiring Sales Payments 61

SaaStr

NOVEMBER 22, 2021

But actually, as it turns out, the markets don’t really value profit, they really care about growth. There are about 20,000 active SaaS companies today, startups, pre IPO. The first is agency. Okay, you’re small, you’re early, you’re a startup, there’s so much you want to do to raise awareness.

B2C 276

B2C Scale Consulting Software Review 276

SaaStock

MARCH 8, 2019

Because, as she says, building a startup is simply much more fun. She has been around the globe, working in startups and digital agencies in Brazil, Germany, Southeast Asia, and Hong Kong. Diane is also passionate about everything startup, digital transformation in our lives, and psychology. The reason? Diny Gomes.

VP of Engineering 264

VP of Engineering CTO Coach Venture Capital SaaS 264

Buffer Resources

DECEMBER 7, 2023

One of the posts from my inconsistent days Then, everything shifted when I crossed paths with Mary Imasuen , the Social Media Marketing Lead at a law firm where I interned.   In my case, I found my sweet spot in content marketing, the African startup and VC scene, and career development – the pillars of my content strategy.

ChatGPT 125

ChatGPT Social Media Interviewing Content Marketing 125

Tom Tunguz

AUGUST 16, 2016

The sales people, marketers or customer care staff continue working as normal. But this design has an agency problem. This agency problem challenges the effectiveness of the software in three ways. Event-driven SaaS products mitigate and ideally eliminate the agency problem of classic software.

SaaS 122

SaaS Systems Review Social Media Software Review 122

Sales Hacker

MAY 15, 2023

Running a startup is easier said than done, especially when you have a tight budget and limited resources. It’s hard to know when you’re ready to hire a sales team — and the consequences can make or break your startup. In addition, approximately 35% of startups fail because there is no market need for their products or services.

Sales Hiring 85

Sales Hiring Scale Outsourcing Services Payment Services 85

Incredo

OCTOBER 23, 2019

Not all investors are equal : you should target the right ones who are interested in investing in SaaS and tend to fund in your geography & startup stage. Venture capitalists may get 20-30% of your company equity. Second, which stage is your startup in? And startup accelerators too.

SaaS 154

SaaS Social Media Startup Scale 154

Neil Patel

JANUARY 21, 2021

If you’re serious about growing your startup, you’ll eventually need to put down the pen and paper to-do list and upgrade to a SaaS solution. Wrike is a versatile and comprehensive project management tool, perfect for startups and businesses of all sizes. It’s not just a platform for startups and solopreneurs, either.

Payment Methods 110

Payment Methods Payment Solutions Outsourcing Services Payments 110

Chart Mogul

APRIL 15, 2021

Kaspars’ first enterprise was an agency creating websites for customers in the UK. For a while, the company was growing organically, while the team still focused on the agency. The primary focus today is to go and dominate a (geographic) market, with the UK being their most important area. Markets are different.

Acquisition 83

Acquisition Data Scale Banking 83