Incredo

JANUARY 14, 2020

You searched it on Google, found an article on a video software provider’s blog, and clicked on the headline. At the end of the post, you saw a freebie on a similar topic. If you read our today’s post, you’ll know 1) how to setup your SaaS marketing funnel, 2) what stages to include, and 3) how to get the most out of it.

Sales Funnel 239

Sales Funnel SaaS Sales Social Media 239

SaaStr

AUGUST 7, 2020

Trisha Price: Sure, Matt, and David, the reason you didn’t know about the other industry vertical is because that stage, we probably had like two customers or something like that, so we were just too small to be on your radar back then, but I appreciate the chance to talk to everybody today, Matt.

Payment Solutions 160

Payment Solutions Pricing Payments Payment Services 160

Totango

MARCH 16, 2021

The B2B customer journey resembles the B2C experience in many ways, but there are also some important differences. In this article, we’ll look at the B2B vs. B2C customer journey to see what’s the same and what’s different. How journeys differ for B2B and B2C customers. B2B vs. B2C Customer Journeys: Comparisons and Contrasts.

B2C 117

B2C B2B Acquisition Retention 117

SmartKarrot

NOVEMBER 22, 2022

It involves finding an underserved market and then expanding into that market. The market requirements for land & expansion to work. Product-market fit (PMF) – It is that moment when you build something that people love. Market – Is there enough demand in the market for what you are selling?

Engineering 10

Engineering Scale SaaS Payments Payment Solutions 10

SaaStock

FEBRUARY 14, 2019

We conducted intensive market research with SaaS practitioners across LatAm to dig into the reasons behind the region’s hypergrowth, and worked with the progressive global VCs who are fuelling the SaaS boom to understand the key players and the scope of the opportunity. In 2010, he joined DGF Investimentos, one of the top VC firms in Brazil.

Technical Review 207

Technical Review Scale Entrepreneurship Sales Hiring 207

SaaStr

AUGUST 12, 2022

Or is it really just kind of what people are saying, it’s like, well, it’s a slower process and it’s in a slow down.? And it’s not just the valuation, so what if you’re early stage to some extent? Jason Lemkin: They are 33%, 40% just because of market valuations. Anybody else got one to ask?

Scale 226

Scale SaaS Payments Scaling SaaS 226

Intercom, Inc.

JANUARY 11, 2023

Successful companies nurture a variety of customer journeys and revenue streams, from inbound leads and self-serve users to sales-assisted campaigns and ABM. Understanding the different ways in which people want to buy software and aligning your go-to-market approaches accordingly. Francis: Yeah, absolutely.

Scale 118

Scale B2B Banking SMB 118

SaaStr

NOVEMBER 28, 2021

And I just started blogging my mistakes and that blog (SaaStr) took off. I’d never done any investments before, but I just invested in some of the founders that were fans of the SaaStr blog and it worked out okay. The tools are there, the systems are there, the markets are larger. But buying less doesn’t help.

Scale 218

Scale Sales Hiring Sales Recruiting Scaling 218

Chart Mogul

SEPTEMBER 15, 2023

For years we have been reading and hand-picking the best SaaS blog posts to share with 24K+ SaaS Roundup subscribers. In the process, we’ve selected the creme de la creme of all the content we’ve shared in the Roundup. Here is a comprehensive list of SaaS blogs that goes through the most common metrics and terms.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

yoursales

JANUARY 28, 2022

Sales Stack 2022 Sales Tools for Professional B2B Sales SALES STACK 2022: Sales Tools for. When it comes to sales technology quite often sales tech isn't picked based on what YOU need, but based on what your network have been using for their sales process. Professional Sales SALES STACK. 2021: Sales Tools. Professional.

Scale 111

Scale Payment Methods Payment Solutions Sales Recruiting 111

Incredo

NOVEMBER 1, 2019

Do you want to grow your SaaS sales team and improve your processes? build smoother connections both with your prospects through optimized sales process. better understand Inbound, and learn about major tactics that you can implement, master your SaaS pricing page and increase your conversions. We know, sounds promising!).

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

Sales Hacker

MARCH 2, 2020

Strategy and Process. B2B Is Really P2P. 80/20 Sales and Marketing. It’s a simple, timeless, and repeatable process that’s been known to help reps close 30% more sales. I’ve followed Jill Konrath since 2007, when I subscribed to her “Selling to Big Companies” blog. #SalesTruth. Buyer-Centered Selling. Productivity.

Scale 141

Scale Sales Hiring Sales Recruiting Payment Methods 141

Sales Hacker

JULY 7, 2021

We’re diving into how and where to get started by sharing a few different frameworks so you can map your buyer journey to your sales process. The buyer’s journey is an engagement model that takes a customer through three stages of evaluation before making a purchase. What are the three stages of the buyer’s journey?

Sales Funnel 109

Sales Funnel B2B Leadership Subscription 109

Incredo

JANUARY 7, 2020

Find some of them below: How to Effectively Generate B2B SaaS Leads 7 Core Principles of SaaS Lead Generation That Can’t Be Ignored 30 Greatest Lead Generation Tips, Tricks, & Ideas (FREE DOWNLOAD) If you already have your lead base and need to work on nurturing them, let’s move straight to the point. That’s not impossible.

Strategy 162

Strategy SaaS Software Review Education 162

Intercom, Inc.

JUNE 6, 2019

I invited Liam Boogar-Azoulay who heads up marketing at MadKudu to share his experience. A predictive lead scoring tool for B2B SaaS companies, MadKudu’s strategy is all about integrating with other platforms – including Intercom – to link customer intelligence and customer engagement. Liam: Thanks, John. The mission of MadKudu.

Scale 190

Scale Branding Underperforming Technical Team Enterprise 190

Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. – lie beyond the realms of this article but one thing is clear: this market is HUGE. What is a marketing technology stack?

Technical Review 223

Technical Review Technology Scale Marketing 223

Upscope

JANUARY 5, 2020

When an engineer turned marketer helps position multiple companies to grow from, for example, $2 million to $70 million in 18 months, it's time to listen. Below we'll cover what positioning in marketing is, why you should RTFM of April Dunford's book and give you 10 positioning examples and a couple of links to templates.

Strategy 128

Strategy Marketing Sales Hiring Engineering 128

Sales Hacker

FEBRUARY 19, 2019

Lauren Alt – Marketing Campaigns Manager at Outreach. Lauren is an email marketing wiz and always has a trick or two up her sleeve to share with her sales colleagues. Trish Bertuzzi is the founder of The Bridge Group that helps B2B technology companies build world-class Inside Sales teams.

VP of Engineering 11

VP of Engineering Sales Hiring Sales Underperforming Technical Team 11

SaaStr

FEBRUARY 21, 2020

David is also the author of foreentrepreneurs.com the must read blog in the world of SaaS metrics. What does David believe is the crucial step missing in B2B when it comes to finding product market fit? What is the most common mistake B2B companies make in the hunt for PMF? You mentioned the nine stage model there.

Scale 197

Scale Sales Hiring Underperforming Technical Team Sales Recruiting 197

Incredo

NOVEMBER 13, 2019

Marketing is approached differently in each industry. Particularly in the SaaS industry, it can be daunting for new business owners and marketers. You know you’ve built an awesome product, but sometimes your marketing efforts don’t pay off all the time. It starts with the idea of marketing a concept.

Marketing 125

Marketing SaaS Traceability Branding 125

SaaStr

JULY 8, 2020

We can only process so much change, and I feel like we’ve been through three worlds since early March. Aileen Lee: But these are also super… I mean, you were talking about growth stage companies where they’ve got strong product market fit. They’re going to adopt the Shanghai processes.

Investment 169

Investment Technical Review Part-Time VPE Development Team Review 169

User Pilot

JULY 20, 2023

From content creation, localization, image and video generation, or analytics, today we’ll be looking at the best tools that can help streamline various processes in just a few clicks! AI tools can help you with content creation, image generation, localization, SaaS marketing, email automation, and data analysis.

Artificial Intelligence 86

Artificial Intelligence AI Search AI Software Review 86

Sales Hacker

NOVEMBER 15, 2017

This sales glossary is meant to reduce ramp time for new reps that are getting immersed in B2B sales jargon for the first time. Account-Based Marketing. AB Testing (or Split Testing) is an experiment involving two variants, usually for measuring and comparing market response to each. Buying Intent. AB Testing.

Scale 99

Scale Payment Methods Sales Recruiting SaaS Payments 99

SaaStr

JULY 29, 2022

If we want to queue up the conversation, we did a blog post on SaaStr last week, about how everyone from Salesloft, to Zendesk, to Salesforce, Workday said they’re really seeing no slow down. Facebook marketing is a pain in the ass today. Jason Lemkin: Okay. Let’s get it going. Times are good. That sort of works.

Scale 252

Scale Scaling Sales Hiring Enterprise 252

yoursales

DECEMBER 12, 2018

PROFESSIONAL SALES SALES STACK 2019: THE TOOLS SALES STACK 2019: THE TOOLS I t’s 2019 and we’re back at the sales tools workshop, working out the best sales tools for your sales process. You’ll get lots of content from us along with advice for your sales process. Which sales tools best support your sales process?

Scale 99

Scale Payment Methods Payment Solutions Outsourcing Services 99

yoursales

JANUARY 29, 2021

Which sales process works best with your customer experience journey and to generate your desired outcomes? Which sales tools best support your sales process? Which sales processes generate the outcomes you're after and which tools best assist you in doing so? Membrain - Complete Platform for Complex B2B Sales.

Scale 104

Scale Payment Methods Payment Solutions Sales Recruiting 104

yoursales

DECEMBER 23, 2019

Enabling the right customer journey with sales tools that power your sales process has been high on our agenda for years. Over the course of 2019 we saw the opposite happening: an ever-increasing flood of sales tools seem to hit the market and our own 2019-list grew significantly compared to the 2018-version.

Scale 102

Scale Payment Methods Payment Solutions Sales Recruiting 102

SaaStr

JULY 2, 2019

Dannie Herzberg, Head of Mid-Market Sales @ Slack. I manage North America sales for Slack, and I’m joined by my colleague Dannie Herzberg, who runs mid-market sales in our sales development team. Kevin : The buyer had to go through a tremendous amount of work and process to just even get their hands on the technology itself.

Enterprise 152

Enterprise Scale Sales Hiring SMB 152

yoursales

DECEMBER 23, 2019

Enabling the right customer journey with sales tools that power your sales process has been high on our agenda for years. Over the course of 2019 we saw the opposite happening: an ever-increasing flood of sales tools seem to hit the market and our own 2019-list grew significantly compared to the 2018-version.

Scale 102

Scale Payment Methods Payment Solutions Sales Recruiting 102

Chaotic Flow

JULY 9, 2013

SaaS marketing professionals know that customer acquisition is the name of the game. Your SaaS marketing strategy must aim to acquire more customers, faster. This installment explores the first lever and provides four proven SaaS marketing strategies to drive SaaS growth by accelerating customer acquisition.

Acquisition 170

Acquisition Marketing SaaS Customer Lifetime Value 170

Sales Hacker

OCTOBER 7, 2021

Lori speaks, writes, coaches and trains company leaders on ways to find, recruit, retain, and promote more women in sales and helps women become part of the best profession – B2B sales. Recognize that B2B is human to human and it is at that level that you can make your magic. Anita Nielsen. Jen Ferguson. Hang Black.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

SaaStr

JUNE 19, 2020

Jason Lemkin: And what was interesting is the ones that I interviewed, the top VCs that I talked to, said they all read almost all of their inbound emails. You know that actually you can inbound to a top VC, at least seed VCs, at least early stage VCs, and they will probably read it. So you’re armed with that.

Software Review 177

Software Review Technical Review Sales Hiring Investment 177

Upscope

MARCH 30, 2019

When a serial entrepreneur building yet another great company says he wished he'd known to work on his go-to-market strategy (GTM) before anything else, it stopped me in my tracks. What is a go-to-market strategy? What are the different ways companies think about go-to-market? Why have a go-to market strategy?

Sales Hiring 94

Sales Hiring Strategy Marketing Education 94

Point Nine Land

SEPTEMBER 20, 2019

When, like us at Point Nine, you’re a VC primarily focused on B2B businesses, the rise of DTC companies is somewhat puzzling. Trying to assess the potential of an early-stage company to successfully create a brand is therefore critical, so I spent some time reading about it takes to build a strong brand. stay tuned!),

Branding 75

Branding Software Review Software Systems Review 75

Sales Hacker

JULY 15, 2021

The prospects soak up everything your marketing team has to say. When marketing hands over the leads to the sales team , they have a field day and close most of them because they are highly qualified. That’s the tremendous power of account-based marketing (ABM). What is account-based marketing? ABM is hyper-focused.

Strategy 107

Strategy Outsourcing Services Outsourced Development B2B 107

SaaStr

MAY 27, 2020

And as you’ll notice, all the way from middle of January to middle of February, the markets didn’t seem to notice. February 22nd, all of that changed and the markets plummeted. That has created a market bottom for now. This is an example just of the oil market compared just from April 2019 to April 2020.

Technical Review 212

Technical Review Payment Services Payment Methods Development Team Review 212

FastSpring

JANUARY 8, 2019

Marketers sure are good at jargon, aren’t they? Not only do you have to know general business and accounting concepts, but you need to understand online marketing, coding, and conversion terms to monitor and grow your business. Affiliate marketing. A blog is an online log of content relevant to your market.

Payment Methods 62

Payment Methods Merchant Services Payment Services Outsourcing Services 62