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Dear SaaStr: What Successful Startups Were Launched While The Founders Worked 9 to 5?

SaaStr

There are many start-ups born out of agenies and consultancies. But once they did, growth accelerated. It can be a tough transition, but it’s pretty common. Hootsuite was also a web-agency spin-off. Slack was an internal tool built when the company was a gaming company. It took off.

Startup 221
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My App Stack: Carin van Vuuren, CMO of Greenhouse

SaaStr

Carin van Vuuren is Chief Marketing Officer at Greenhouse where she is responsible for driving business growth through a focus on go-to-market strategy, brand management and corporate communication. Prior to joining Greenhouse, Carin was a Partner at CapGemini Consulting, and CMO of Fahrenheit 212, an innovation consultancy.

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Ops Folks Build Smart Financial Models. But They Are Often Dangerous.

SaaStr

These folks often come from strategy consulting or banking backgrounds. And most dangerously, if growth accelerates just a bit, then … well … we hit the plan! You sell various scenarios, and the ex-consultants and ex-bankers and ex-VC analysts are great at it. And they are often great hires, often very smart. What do I mean?

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Pivoting from Growth-at-All-Costs: 4 Focus Areas to Thrive in Any Market with BCG Consulting Partner Courtney Dong + Managing Director and Partner JB Reed (Video)

SaaStr

In the past, companies could pursue growth at all costs. Management teams must determine how to thrive in a downturn to position their businesses for profitable growth. Reed and Courtney Dong, Partners at BCG Consulting, sat down to discuss their perspectives on the recent macro shifts in VC investor priorities.

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Guide to Data Consulting Success: What to Know & Ask Before Your Next Data Project

Whether you're starting a new initiative or benchmarking a current effort, this guide breaks down how to develop a coherent data strategy, avoid common pitfalls, and work with data consultants to improve business visibility and drive growth.

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How to Truly Stand Out in Any Job Interview, from SDR to COO

SaaStr

” — Casey Hill, Sr Growth Manager, ActiveCampaign “Be highly over prepared, sign up for demos of their products, talk to sales, look at the org chart, connect with other team members, board members, look at their culture on YouTube, Twitter, research competitors, read analyst reports.

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Scalable, Low CAC Growth Tactics with Hypergrowth Partners Co-Founder Guillaume Cabane

SaaStr

What is one thing all hyper-growth SaaS companies have in common? “A A growth team that takes risks and looks for outlier effects,” says Guillaume “G” Cabane, Co-Founder at Hypergrowth Partners, a collective of advisors, VPs, and others working on an equity basis with companies like Maze, ramp, and Honeycomb.io. That’s important.

Scale 207
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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. Those implementing a B2B sales and marketing intelligence solution reported that they have realized 35% more leads in their pipeline and 45% higher-quality leads leading to higher revenue and growth.

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Feedback Management: A PM's Key for Continuous and Impactful Product Growth

Speaker: Hannah Chaplin - Product Marketing Principal at Pendo & Steve Cheshire - Product Manager at Pendo

Working with customers to improve product feedback management is a major driver of product-led growth. Consulting customers throughout the product development process enables businesses to focus on the features that matter.