Sylvia Ng

JANUARY 10, 2016

Looking for growth blogs? I don’t know about you, but I am sick of reading hokey growth hacks promising to increase your customer base from 0 to 1M in 60 seconds. 11 Serious Growth Hacking / Marketing Blogs to Follow. 11 Serious Growth Hacking / Marketing Blogs to Follow.

Growth Hacking 58

Growth Hacking Engineering Content Marketing Startup 58

Intercom, Inc.

MARCH 7, 2018

From our perspective, urbanization offers plenty of lessons that are applicable to the growth of technological platforms. As a recent New York Times essay pointed out, smaller cities cannot compete with these behemoths and either stop growing or go into decline. In other words, cities are a technology that maximize connections.

Transportation 208

Transportation Technology Development Trends 208

InsightSquared

APRIL 3, 2019

The best sales professionals and marketers understand how important it is to study human psychology and use that knowledge to create stories, messages and strategies that drive results. These are biases that every sales professional or marketer should understand and be willing to leverage when the opportunity arises.

Sales 111

Sales Pricing Advertising Benchmarks 111

The Angel VC

APRIL 21, 2012

Marketing animals. One of the best tricks I learned during our startup was a rule for deciding who to hire. When I read Paul's essay " How to start a startup " again a few days ago, I thought about the founders of the companies that I've invested in and was struck by how much truth there is in the "animal test". Coding animals.

Sales Hiring 114

Sales Hiring Scale Startup Investment 114

User Pilot

JULY 29, 2021

Let's look at 5 customer engagement solutions you can set up today and drive growth right off the bat. Duolingo, an app that helps users learn new languages, tracks the number of new words you have learned, the time spent on the app, and the lessons completed. Don’t write an essay. Higher customer retention.

Engagement 98

Engagement Software Review SaaS Onboarding 98

The Marketing & Growth Hacking Publication

MARCH 27, 2019

I had stacked up pages full of essays,creative writings,poems(although horrible ones!). I am still a beginner and have got loads of things to learn and a long way to go! Thanks for reading The Marketing & Growth Hacking Publication Join our Facebook Group. I have been writing as long as I can remember.

Growth Hacking 40

Growth Hacking Social Media Engagement Marketing 40

SaaStr

SEPTEMBER 19, 2019

Now the first, the only thing when we were going from zero to one, this is in 2014, the only thing we cared about was product market fit. So we read their essays, and we learned that the key to that first year is you have to nail product market fit or else you’ll die. He was like, you’re in the wrong market.

Scale 114

Scale Sales Hiring Software Review Scaling 114

Baremetrics

MAY 7, 2019

Bootstrapping vs VC, debt vs equity, profitability vs hyper-growth, sustainability vs substantial exits, the list goes on. We’ve also talked about our own journey at Baremetrics, sharing what it’s like , which is better , and lessons learned along the way. Others have as well, which we’ll explore further down.

Finance 111

Finance Startup SaaS Payments Payment Methods 111

Brian Balfour

JANUARY 12, 2017

Quick note: We recently announced the next Growth Series , an 8-week program for designed for experienced practitioners in growth (past participants came from Dropbox, Google, LinkedIn, Evernote, Airbnb, Soundcloud, Facebook, and many other companies). It's by application only, and if interested, you can learn more here.

Innovation 56

Innovation Acquisition Onboarding Healthcare 56

The Marketing & Growth Hacking Publication

FEBRUARY 21, 2019

Whereas many traditional marketers are only now beginning to mobil-ize their marketing vision , you are part of a club that’s already trailblazing a burgeoning industry. It’s good you got there early, as the potential for reward across the mobile app marketing landscape for the next few years is likely to be huge?—?

Mobile 40

Mobile Marketing Growth Hacking Technical Review 40

Intercom, Inc.

DECEMBER 18, 2019

In the past 12 months on Inside Intercom, we’ve published nearly 200 blog posts covering everything from product launches to product strategy ; from growth stories to goal setting ; from building teams to bot skills ; from sales insights to stand-up comedy. Evelyn Clinton, Content Marketing Manager. Stand in the spotlight.

Scale 30

Scale Onboarding Scaling Content Marketing 30

Brian Balfour

FEBRUARY 7, 2017

I recently spoke with Andy as part of a 1 hour interview covering: How he brought a web-first product to mobile Activity notifications, rich push, and other techniques for driving mobile growth and retention Andy’s “Mobile Growth Stack” for 2017 You can watch the full interview here, and check out the truncated text version below.

Mobile 62

Mobile Retention Benchmarks Underperforming Technical Team 62

Upscope

JANUARY 4, 2021

Below we'll cover self-help channels, key lessons learned by companies building knowledge bases and what the future might hold. They are very useful and act almost as a separate sales and marketing copy to assure customers as well as solve problems. Bit by bit you learn the software. What format will your content take?

Software Review 52

Software Review Systems Review Technical Review Scale 52

FastSpring

JANUARY 25, 2022

If you’re not familiar with Patrick’s essays on SaaS (start here ), they are a great summary of what really matters and match my own experience with growth-stage software companies from enterprise to start-ups. At Accel-KKR, I was responsible for drafting ‘Value Creation Plans’ for many of our growth-stage SaaS portfolio companies.

Pricing 121

Pricing SaaS Technical Review Software Review 121

Intercom, Inc.

MAY 10, 2018

All have benefited from the sage advice of growth expert and Andreessen Horowitz general partner Andrew Chen. Andrew’s been an angel investor and advisor for a slew of name-brand startups; however, he’s most widely known for his invaluable essays on growth. Andrew: That’s right. This is your competitive advantage.

Acquisition 224

Acquisition Marketplace as a Service Retention Startup 224

Intercom, Inc.

JULY 25, 2018

That’s what I’ve learned most in the past 7 years at Intercom. If people aren’t signing up, if the marketing page isn’t working, if no one is sharing the product on Twitter, we just assume it will be fixed with a better product. That’s what this talk (now essay) is about: people. Short on time?

Scaling 152

Scaling Startup Headcount Engineering 152

Unbounce

JULY 2, 2019

While growth is excellent news, it also means that your competition is getting stronger. SaaS companies need to keep up if they want to stand out, and one of the best ways to stay ahead is to tap into marketing practices that are sometimes overlooked by your competition. An Example of Interactive SaaS Marketing.

Scale 111

Scale Marketing SaaS Sales Funnel 111

Kellblog

NOVEMBER 9, 2019

Hand a CEO $100M, 70% growth company — and the right to burn $10M to $15M per quarter — and it will likely go public in a few years, scoring the company a perfect 10 — for executing a swan dive, degree of difficulty 1.2. It was a great experience and I learned a lot.” Anger and conflict. Economic loss.

Management 77

Management Underperforming Technical Team Scale Startup 77

SaaStr

AUGUST 27, 2019

So all the way from founder led sales to growth stage sales. Jessica Lin: Next up we have Michaela Lairs, senior director of finance at Movable Ink, a digital marketing platform, and also a veteran of top enterprise startups in New York City. But also what is my go to market motion? So Michaela? What does that look like?

Sales Recruiting 132

Sales Recruiting Sales Hiring Scale Sales 132

FastSpring

MARCH 16, 2023

Andrew Levy told me during an interview for the Growth Stage Podcast. ” To stay relevant, content marketers need to keep publishing content. Many marketers are missing out on a huge opportunity to reuse existing content in fresh ways. I spoke to Andrew about what he calls the “great underutilization of content.”

Sales Recruiting 96

Sales Recruiting Scale Social Media Interviewing 96

Brian Balfour

JANUARY 4, 2017

I recently wrote about the most common mistakes with CAC (customer acquisition cost) that can derail growth efforts before you even get started because CAC is a metric that's foundational to growth strategy. Standard $25/month – Likely targeted at Mid Market companies. Average marketing/sales cycle is less than 30 days.

Scale 71

Scale Marketplace as a Service Acquisition Content Marketing 71

Brian Balfour

JUNE 20, 2017

A couple months ago Tal Raviv (Growth PM @ Patreon) sent me a short email - "Brian, the results are in. So Susan Su, Head of Marketing at Reforge, dug in with the Patreon team to produce this amazing piece. If you want to learn more about onboarding strategies and frameworks, consider applying for the next Reforge program here.

Scale 84

Scale Onboarding Acquisition Sales Hiring 84

Hacking Revenue

FEBRUARY 26, 2016

Getting to know Marketing, R&D, BI, Sales and Branding professionals from all around the world, visiting their offices and understanding the way they’re doing business, helped me realize that the world is becoming a better place because of that. This is when you need to start investing in real growth. The Funnel.

Outsourcing Services 53

Outsourcing Services Branding Outsourced Development Scale 53

The Marketing & Growth Hacking Publication

AUGUST 11, 2020

But beliefs change as we learn more. Since writing is a consistent part of marketing, I thought putting together a list of writing tips for marketers and writers from professionals would be a good way to help polish your writing. But Marketing Consultant, Dennis Shiao , guarantees, “it helps with the substance of your writing.”

Content Marketing 52

Content Marketing Consulting Growth Hacking Software Review 52

SaaStr

NOVEMBER 7, 2019

Infrastructure might be underrated, but it’s actually essential for any economic growth. Renaud Visage : Yeah, I think before you can run, you have to learn how to walk. Romain Huet : Into multiple products including like, radar for machine learning and FAR, then all of these things. FULL TRANSCRIPT BELOW.

Payments 120

Payments Merchant Services Payment Solutions Payment Services 120

SaaStr

SEPTEMBER 13, 2019

264: Allison Pickens is the COO @ Gainsight, the company that provides everything you need to turn your customers into your biggest growth engine. Why does Allison believe product marketing and customer success are the new sales and marketing? What is a lucky lead and how does that turn into predictable growth.

Engineering 26

Engineering Scale Underperforming Technical Team Customer Success 26

Intercom, Inc.

JUNE 28, 2018

This week we released The Growth Handbook , a collection of tested frameworks and invaluable lessons to help steer your company’s trajectory up and to the right. To mark the release of the book, this week’s podcast is a special compilation of some of our favorite insights from those growth-focused conversations.

Retention 160

Retention Underperforming Technical Team Acquisition Metrics 160

Intercom, Inc.

JUNE 28, 2018

This week we released The Growth Handbook , a collection of tested frameworks and invaluable lessons to help steer your company’s trajectory up and to the right. To mark the release of the book, this week’s podcast is a special compilation of some of our favorite insights from those growth-focused conversations.

Retention 126

Retention Underperforming Technical Team Acquisition Metrics 126

Chargify

SEPTEMBER 25, 2019

And, of course, we will pay special attention to how their subscription billing models and pricing strategies contributed to their growth. Now, without any further ado, let’s see what we can learn from Design Pickle…. The 7 Day Startup: You Don’t Learn Until You Launch”. Image source). Image source).

Subscription 40

Subscription Payment Features Consulting Business Model 40

The Marketing & Growth Hacking Publication

JANUARY 21, 2019

And from here, you go into something short, sweet, and concise, because they don’t have time to read an essay (and you hopefully don’t have time to write one!). Conclusion Hopefully, you’ve learned three effective tactics for how to do link building after reading this article. Thanks so much! But overall, keep it simple?—?you

Growth Hacking 40

Growth Hacking Social Media Engineering Branding 40

Unbounce

OCTOBER 1, 2018

Conversion optimization (CRO) is one of the most impactful things you can do as a marketer. CRO can give your marketing team ideas for what you can be doing better to convert visitors into leads or customers, and it can help you discover which experiences are truly optimal, using A/B tests.

Underperforming Technical Team 96

Underperforming Technical Team Technical Review Scale Software Review 96