Sat.Jul 10, 2021 - Fri.Jul 16, 2021

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The Goldilocks Zone of SaaS Metrics

Point Nine Land

What’s an OK churn rate [conversion rate, ARPA,…]? Hint: It depends. The Goldilocks Zone around a star is the region where the temperature is “just right” for liquid water. Founders often ask me questions like: What is an OK churn rate? How does our conversion rate compare to other startups? How are we doing in terms of CAC:LTV? These are just three examples.

Metrics 69
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The Potential for More Innovation Through SaaS

OPEXEngine

This is the 3 rd in our 5-part series on the benefits of Software as a Service (SaaS). Our initial post offered some definitions of cloud and SaaS. Our last post explored the value of SaaS in terms of cost savings. In this post, we turn our attention to a different kind of value: innovation. By way of review: All software as a service (SaaS) is cloud, but not all cloud is SaaS.

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Brightback and Recurly Present - Highly Effective Strategies to Prevent Churn

BrightBack

We've worked with the experts at Recurly to create an infographic with Highly Effective Churn Prevention Strategies. A few highlights from the Guide: Definitions of Involuntary and Voluntary Churn. If you've ever been confused about the difference between voluntary and involuntary churn, this is the guide for you. We break it down and make it simple.

Churn 52
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WordPress Vs. Wix

The Daily Egg

We spent quite a bit of time comparing WordPress Vs. Wix as site builders because we wanted to find out, both for us and for you, which one is truly the best. Our conclusion? Though Wix has lots of great features and is very beginner-friendly, WordPress is what you truly want to use if you […]. The post WordPress Vs. Wix appeared first on The Daily Egg.

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Navigating the Future: Generative AI, Application Analytics, and Data

Generative AI is upending the way product developers & end-users alike are interacting with data. Despite the potential of AI, many are left with questions about the future of product development: How will AI impact my business and contribute to its success? What can product managers and developers expect in the future with the widespread adoption of AI?

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Dear SaaStr: A VC Seems Interested. What Are the Odds a Deal Actually Happens?

SaaStr

Q: Dear SaaStr: A VC Seems Interested. What Are the Odds a Deal Happens? So many founders get upset about VCs’ intentions, which is fair enough. But nothing signed until it’s signed. Assume the probability of an investment happening isn’t 100% — until it closes: If a VC doesn’t get back to you, even after what seems like a great meeting — send another email.

Finance 332

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How to win the referral with Samantha McKenna

Predictable Revenue

Samantha McKenna shares her strategies and 4 pillars of the #SAMSALES methodology to handle referrals as a salesperson to win the deal. The post How to win the referral with Samantha McKenna appeared first on Predictable Revenue.

Strategy 278
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WordPress Vs. Shopify

The Daily Egg

For building an ecommerce website, Shopify is clearly a better choice compared to WordPress. While WordPress has one ecommerce plan, it was initially built to help bloggers and lacks robust support options for ecommerce sites. Shopify has five unique plans dedicated for ecommerce use. It also has better customer service, superior online store features, and […].

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Dear SaaStr: Should I Publish My Pricing?

SaaStr

Q: Dear SaaStr: Should I Publish My Pricing? If you aren’t sure — then yes. Transparent pricing has many advantages: It makes the sales process simpler. It allows prospects and leads to do more discovery work on their own. And it places you app in pricing context with other apps. It makes the sales process faster. They already know what it costs, and if it fits their budget.

Scale 286
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The Next Step Forward for Conversational Intelligence - Chorus & ZoomInfo

Tom Tunguz

Today, Jim Benton, CEO at Chorus announced the company has agreed to a merger with ZoomInfo for $575m. I remember meeting Roy Raanani, Chorus' founder, more than 5 years ago, when he demoed the company’s ability to analyze voice conversations in real-time, extracting words, detecting inflections in speakers' affects, and synthesizing understanding from sine waves to assist account executives.

AI 278
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SaaS: How They’re Turning Payments Into Profit Centers

Discover how top SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.

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Neuroscience-Based Hyper-Tactical Outbound Approaches with Justin Michael

Predictable Revenue

Justin Michael, Founder at Salesborgs.ai dives into brain hacks and armchair neuroscience with radical approaches on how outbound can look and feel. The post Neuroscience-Based Hyper-Tactical Outbound Approaches with Justin Michael appeared first on Predictable Revenue.

Revenue 264
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Best Digital Marketing Courses Compared

The Daily Egg

In 2021, running a successful online business requires savvy digital marketing skills. The internet is packed with endless digital marketing courses and it takes some digging to discover the best course for your needs. We spent dozens of hours comparing hundreds of courses to bring you some of the best digital marketing courses in the […]. The post Best Digital Marketing Courses Compared appeared first on The Daily Egg.

Marketing 325
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Raise Workplace: Demand for Top SF Office Space Will Soon Be Back to Pre-Pandemic Levels

SaaStr

What will the office world look like after we are really through all this? It’s still a bit murky to me, so it’s good to get as much data as possible. Raise , which is a leading tech office broker and platform, has some interesting data: #1. SF Office space is still depressed, but the top start-up space is coming back to pre-Covid levels : #2.

Scale 283
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Redesigning our job levels for product designers

Intercom, Inc.

The only thing harder than designing a product is designing your career. And many organizations, unfortunately, don’t make it any easier. For instance, the Design Career Index shows that 71% of design orgs don’t have a career progression framework. Less than 1% have documented competencies with scorecards for rating performance. But if you don’t have a map for your career, then how do you know where you’re going?

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Marketing Automation: What is it, Examples & Tools [2021]

Neil Patel

Marketing is important to your business. Just call me Captain Obvious. However, as customers evolve, so does the unpredictable marketing landscape. This means you’re likely spending more and more time trying to keep up with the latest marketing tips and trends. That’s wasting your precious time that you could use for other tasks. What if there was a way to simplify?

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Best Google Analytics Plugins for WordPress Compared

The Daily Egg

Collecting important data such as how much traffic you have, where your visitors are coming from, and which pages are performing well can help you to improve your website’s attraction for users. Google Analytics can present all of this data and more to you right out of your WordPress dashboard. All you need is a […]. The post Best Google Analytics Plugins for WordPress Compared appeared first on The Daily Egg.

Data 321
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Dear SaaStr: At What Stage Should the Founders Stop Being Individual Contributors?

SaaStr

Q: At what stage should SaaS founders fully stop being individual contributors? I’ve come up with 2 rough rules here to avoid stalling out: Try to have a complete 1.0 management team by $4m ARR at least. Earlier is better, of course. And try to hire at least 1 strong VP by $1m ARR. But if by $4m ARR or so you don’t have a true VP for every role, or at least, almost all the roles here, that functional area will have grown too complex for you to be the Interim VP of.

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How to use Intercom to generate more leads and close bigger deals – faster

Intercom, Inc.

Marketing teams are under constant pressure to find creative ways to generate more leads for sales teams. Over the past few years, marketers have learned one of the most effective methods for lead generation is engaging with prospective customers while intent is high, like when they’re browsing the website or perusing the pricing page. However it’s quality – not quantity – that’s most important when it comes to accelerating your sales pipeline.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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6 Timely SEO Strategies and Resources for Voice Search

Neil Patel

Are you missing out on traffic because people aren’t searching the way you think they are? If your website isn’t optimized for voice search, then this could be the case. These six timely SEO strategies and resources for voice search will not only help you get more traffic from people using Siri and Alexa, but they will also become important pillars of your entire SEO strategy.

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Best Medical Software Compared

The Daily Egg

Best Medical Software Medical software helps healthcare providers manage patients and their practices. We spent countless hours reviewing over 25 pieces of medical software to determine which was best. As a result, we concluded that WRS Health was the best for most due to its ease of use and top customer service. The Best Medical […]. The post Best Medical Software Compared appeared first on The Daily Egg.

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Veterans Come to SaaStr Annual 2021 for FREE

SaaStr

A less-known part of SaaStr’s Equality, Inclusion and Balance program is that U.S. armed services veterans come as VIP guests for Free on us. (Our only ask is that CEOs at $2m+ ARR, VCs, and others who can easily afford a pass please not apply). Just sign up here and note your veteran status in the application. We hope to see you together again, in person, 100% vaccinated, outside and open-air, at the 2021 SaaStrAnnual.com.

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Setting and prioritizing goals as a principal engineer

Intercom, Inc.

When you’re part of a team, you adopt the goals, objectives, and priorities of that team. As a principal engineer, you can effectively be operating as a team of one – and that makes it a little trickier to manage your time. . At Intercom, we believe that a principal engineer should “set goals autonomously and at the level of scope and ambition usually associated with a team.

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How Embedded Analytics Gets You to Market Faster with a SAAS Offering

Start-ups & SMBs launching products quickly must bundle dashboards, reports, & self-service analytics into apps. Customers expect rapid value from your product (time-to-value), data security, and access to advanced capabilities. Traditional Business Intelligence (BI) tools can provide valuable data analysis capabilities, but they have a barrier to entry that can stop small and midsize businesses from capitalizing on them.

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Investing in Flock Safety

Andreessen Horowitz

Two decades into the cloud computing era of software eating the world, some corners of the economy are still far behind. Unfortunately law enforcement is one of them, which not only leaves around 800,000 law enforcement officers in the United … The post Investing in Flock Safety appeared first on Andreessen Horowitz.

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Best SEO Courses Compared

The Daily Egg

SEO (Search Engine Optimization) courses help you learn the ins and outs of driving organic search traffic to your website. It sounds simple, but in reality, nailing your SEO can be an elusive target. That’s why it’s important to enroll yourself in a solid SEO course to give yourself the best chance at devising and […]. The post Best SEO Courses Compared appeared first on The Daily Egg.

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Dear SaaStr: I’m Moving to SaaS After Years in Consumer. What’s Different?

SaaStr

Q: I’m starting a job at a SaaS company after years in consumer apps. What should I know that might not be obvious to a newcomer? You have to love customers and all the struggles and dramas around making and keeping them happy. I know this doesn’t sound profound, but it is. B2C folks are focused on users. On the quantitative side of users. On satisfying the majority of users.

B2C 269
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How to Create a Facebook Contest that Grows Engagement and Audience

Neil Patel

With close to 3 billion active monthly users , Facebook is the biggest social media platform on the planet. That makes it a valuable channel for driving your business goals. After all, the key to successful marketing is to define your target audience and meet them on their favorite platforms. While not everyone is on Facebook, one thing is certain, it still is the world’s most popular platform.

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Driving Growth, Customer Satisfaction, and Retention through Usage-Based Pricing

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

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The Role of a Chief Customer Officer

Totango

The role of a Chief Customer Officer (CCO) is a fairly new addition to the C-suite, but it has been on the rise over the past several years as companies are better understanding the importance of creating a customer-centric culture within their organizations. Customer success (CS) teams are designed to build, maintain and optimize lasting relationships with customers by helping them fulfill, and even exceed, their own business goals.

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Best Telemedicine Software Compared

The Daily Egg

Telemedicine software is the software or platform used to connect with patients or clients for healthcare purposes. We spent countless hours reviewing over 30 pieces of telemedicine software to determine the best of the best. As a result, we concluded that Mend was the best for most due to its ease of use and reliability. […]. The post Best Telemedicine Software Compared appeared first on The Daily Egg.

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10 Common Blindspots When Hiring Your First Sales Team

SaaStr

Q: What are some common blind spots and mistakes startups make when hiring for and building out a sales team? Some of the top blind spots founders and even VPs of Sales make: #1. You hire a sales rep to sell before you can prove you can do it yourself. You have to prove it’s sellable first. You can’t outsource this. #2. You hire a VP of Sales to sell before you prove you can do it yourself.