April, 2020

article thumbnail

Wartime SaaS Forecasting: Fighting Uncertainty by Accounting for Unknowns

Chart Mogul

In an environment marked by a global pandemic and market volatility, advocating for SaaS forecasting seems like a lost cause. But Matt Wensing argues that it is even more important now to chart a path for the road ahead to provide guidance for employees, stakeholders, and shareholders. Ben Horowitz teaches us the traits of peacetime and wartime CEO’s.

article thumbnail

Marketing During Coronavirus: 8 Ways SaaS Companies Reacted to the Pandemic

Incredo

Almost all industries witness decline in revenue because of the coronavirus crisis. And SaaS companies aren’t exceptions. But human nature and the will to move forward help companies even in the hardest times to come up with creative initiatives to spread the word about their companies. We interviewed tens of SaaS companies worldwide to understand what special campaigns they launched or how they tried to help people in general.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The SaaS Year of Hell. And Then – Reignition.

SaaStr

I wrote an early SaaStr post way back in 2013 on my “Year of Hell” as a SaaS CEO in 2008. In 2013, we were just 2 years removed from the real recovery from ’08-’09. And the one thing that was clear to me was that as hard as it was to see at the time, once we got out of our Year from Hell at Adobe Sign / EchoSign … things roared back.

Scale 348
article thumbnail

Subscription Businesses Prove Their Resilience (Surprise, Surprise)

Zuora

This is the worst financial crisis since the Great Depression. Every sector of the economy is being hit, and technology […]. The post Subscription Businesses Prove Their Resilience (Surprise, Surprise) appeared first on Zuora.

article thumbnail

Navigating the Future: Generative AI, Application Analytics, and Data

Generative AI is upending the way product developers & end-users alike are interacting with data. Despite the potential of AI, many are left with questions about the future of product development: How will AI impact my business and contribute to its success? What can product managers and developers expect in the future with the widespread adoption of AI?

article thumbnail

The Startup Sectors Most Impacted by the Coronavirus

Tom Tunguz

Which startup sectors are most affected by coronavirus? Roger Lee is maintaining Layoffs.fyi , which is a table of all the startups who have unfortunately cut staff. On the brighter side, it is a resource for startups looking to hire as they grow. Over the weekend, I analyzed Roger’s data to answer this question. First, let’s look at layoffs by day.

More Trending

article thumbnail

The Subscription Economy: Doing What’s Right

Zuora

No one can predict a sudden change in the economic climate — it can happen anywhere, to any business, at […]. The post The Subscription Economy: Doing What’s Right appeared first on Zuora.

article thumbnail

SaaS Businesses Weather Hard Times by Focusing on Efficient Growth

Andreessen Horowitz

We’ve been in a bull market for over 11 years, and it has been all about growth for software-as-a-service (SaaS) companies. Not only has the number of SaaS companies exploded, but companies like Slack, Zoom, and Shopify have grown into … The post SaaS Businesses Weather Hard Times by Focusing on Efficient Growth appeared first on Andreessen Horowitz.

SaaS 142
article thumbnail

Your Product Has to Be Easier to Buy Than to Use

SaaStr

In the last year we’ve been leveling up a lot of our systems at SaaStr, and as part of that, moving from a lot of self-service and simple products to more robust ones. Such is the way as you grow. And one thing I’ve been shocked about is how few sales processes have kept up. Pressure tactics, exploding discounts, 48-hour trials that end on you, us-vs-them pricing, are all still alive and well.

article thumbnail

Grow Something That Matters. Even If It Isn’t Revenue.

SaaStr

Times are tough for many of us now. What do you do, if half your customers have just gone out of business? If your growth has gone from 60% to 0% overnight? Well you can’t fix everything. And maybe — you can’t even grow your ARR. Some of you won’t be able to grow revenue at all for now. But that doesn’t mean you can’t still grow.

Revenue 330
article thumbnail

SaaS: How They’re Turning Payments Into Profit Centers

Discover how top SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.

article thumbnail

A Pause is Better Than a Cancel. And A Downgrade is Not Churn.

SaaStr

Many of you will come under a lot of pressure these days to pause accounts, to downgrade accounts, and more. It’s challenging almost everywhere. And even where it isn’t, there are at least big pockets of customers under severe stress. Should you let folks easily downgrade? Should you let them even pause their account, and pick it up later when their business picks up?

Churn 276
article thumbnail

Marketing Exists to Make Sales Easier

Kellblog

Many moons ago when I was young product marketing manager, I heard a new VP of Marketing speak at a marketing all-hands meeting. He spoke with a kiwi accent and his name was Chris Greendale. What he said were six words that changed my career: Marketing exists to make sales easier. While this has clearly been a theme in Kellblog posts over the years, I realized that I’ve actually never done a dedicated post on it, despite having written reductionist mission statement posts for both profes

article thumbnail

Offices Are Going to Get Smaller After This. Except Maybe for Salesteams.

SaaStr

Gartner recently did a survey of 317 CFOs and finance professionals, and found the vast majority plan to permanently shift to more remote work going forward. This doesn’t mean letting their loffice eases expire. It does mean cramming more folks into the same or even less space. The one exception seems to be sales teams. Only 8% of sales leadership planned to make related changes here.

Finance 315
article thumbnail

Best Dropshipping Companies

The Daily Egg

With ecommerce trends on the rise, dropshipping has quickly grown in popularity over the years. It’s an appealing alternative to traditional sales methods. Rather than buying inventory upfront, storing it, and shipping it to customers on your own, dropshipping makes it possible for you to sell online without ever touching your inventory. With dropshipping, the […].

Trends 363
article thumbnail

Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

article thumbnail

Why Margin Matters Now in Startupland

Tom Tunguz

Over the last decade, growth has been the winning card for startups to play. The faster the business grew, the higher its valuation. Margins didn’t matter much. Neither gross margin, nor net income margin weighed heavily on a company’s valuation unless they deviated grossly from norms. Today, runway ranks as the first consideration in evaluating a company’s strategy.

Travel 351
article thumbnail

Measuring performance the right way and working smart to peak productivity

Predictable Revenue

No sales team, or no sales process, is perfect. Even the most successful ones – there’s always something to fix, refine, or scrap altogether. Belal Betraway talks about measuring performance the right way and working smart to peak productivity. The post Measuring performance the right way and working smart to peak productivity appeared first on Predictable Revenue.

Revenue 264
article thumbnail

Hey, partner! Introducing new programs for app and service partners

Intercom, Inc.

In times like these, we could all use friends, supporters, collaborators. And as businesses, we could all use partners to forge stronger relationships with our customers. So today we’re excited to announce two new programs for Intercom app builders and service providers: the App Partner Program and the Service Partner Program. Partnerships have always been key to the way we work at Intercom.

article thumbnail

The Biggest SEO Trend You’re Ignoring

Neil Patel

The screenshot above is my Google traffic over the last 12 months. As you can see, my traffic is growing. And there are many reasons for that, but there is one trend that’s really caused the majority of my SEO growth. You might be thinking it is Ubersuggest because it makes up 22.4% of my traffic now. But Ubersuggest has been integrated into NeilPatel.com for years, so that’s not it.

Trends 145
article thumbnail

How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

article thumbnail

10 Things New Sales Reps Are Taught. That They Shouldn’t Be.

SaaStr

Q: What sales tactics that are taught to new salespeople bother you enough that you refuse to use them? A few that I think really do you a disservice in SaaS, especially before you have a huge brand: “Be careful of prospects that waste your time.” Yes, your time is precious in sales. But this is backwards. Almost no one wants to waste a salesperson’s time.

Sales 355
article thumbnail

The 13 Most Effective Ways to Increase your Conversion Rate

The Daily Egg

Website conversion rates average around 2 percent. For every 100 visitors, you can expect to only get 2 customers. And honestly, that’s a pretty good conversion rate. Many sites only have a 0.1 to 0.2% conversion rate. That takes 1000 visitors to get 1 customer. How do we improve our conversions so we can get […]. The post The 13 Most Effective Ways to Increase your Conversion Rate appeared first on The Daily Egg.

363
363
article thumbnail

What Customer Demand and Your Startup Balance Sheets Imply about Your Startup's Strategy

Tom Tunguz

Among the most useful frameworks I’ve found to manage a company in this era is the 2×2 matrix above. This matrix answers the question: what should the company’s stance be. It also raises the question: when should it change? One could argue times like these all good opportunities to adopt a defensive posture: focus on product, limit GTM hiring, and modulate burn.

Strategy 307
article thumbnail

The World of Sales Development is Changing

Predictable Revenue

n the not so distant past, many organizations, including Predictable Revenue, had very little difficulty generating sales meetings by sending routine, cold prospecting emails. But things are rapidly changing. The post The World of Sales Development is Changing appeared first on Predictable Revenue.

article thumbnail

Driving Growth, Customer Satisfaction, and Retention through Usage-Based Pricing

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

article thumbnail

Leading your support team through a crisis

Intercom, Inc.

“A team takes its tone from its leader,” says our Global Director of Customer Support Kaitlin Pettersen. When an unprecedented crisis like COVID-19 hits how do you provide your team with the guidance they need? Your support team is likely experiencing an array of unprecedented stressors right now, like tackling high conversation volumes, resolving stressed-out customers’ issues, and abruptly transitioning to working remotely.

Scale 223
article thumbnail

IT’S TIME TO BUILD

Andreessen Horowitz

Every Western institution was unprepared for the coronavirus pandemic, despite many prior warnings. This monumental failure of institutional effectiveness will reverberate for the rest of the decade, but it’s not too early to ask why, and what we need to … The post IT’S TIME TO BUILD appeared first on Andreessen Horowitz.

Education 145
article thumbnail

Is This The Beginning of the End of the Bay Area as The Global HQ of SaaS?

SaaStr

Things are so crazy right now, and beyond that, the pace of change is almost incomprehensible. Zoom has grown 20x in usage in a little more than a month. But at the same time, we added 6,000,000 new to the unemployment rolls. SaaS for some industries is being decimated in just a week or two. In other cases, unexpected upgrades and leads seem to come out of nowhere.

SaaS 353
article thumbnail

14 Best Website Visitor Tracking Software Tools (By Category)

The Daily Egg

Website visitor tracking can mean a lot of different things. We broke our list down into 3 common use cases—so you can find the tool you need fast. The post 14 Best Website Visitor Tracking Software Tools (By Category) appeared first on The Daily Egg.

Software 363
article thumbnail

Addressing Top Enterprise Challenges in Generative AI with DataRobot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

article thumbnail

Narrative Economics and the Power of Stories

Tom Tunguz

If I start a salacious tweetstorm that our local bank is running out of money, that rumor will circulate quickly. Eventually, the rumor will trigger a bank run. By tomorrow, the bank will face insolvency, even though it was business as usual at the bank this morning. This is the idea behind Narrative Economics. Robert Shiller wrote Narrative Economics , in which he explores how stories impact the economy.

article thumbnail

Unpacking the “Why” Behind Who You Should Hire Next with Amy Volas

Predictable Revenue

Amy discusses the context of why you should hire someone, how easy it is finding a potential hire’s digital footprint, and asking the right questions; why, how and what am I hiring for. The post Unpacking the “Why” Behind Who You Should Hire Next with Amy Volas appeared first on Predictable Revenue.

Revenue 218
article thumbnail

Building Intercom from home: Software delivery in challenging times

Intercom, Inc.

This is a time of great uncertainty, with everyone suddenly having to adjust to social distancing restrictions and widespread industry upheaval. Our customers are relying on Intercom more than ever, and often in a host of new and unforeseen ways. Therefore, it’s incumbent on us to make sure Intercom is stable and robust at this time, and that we keep shipping new features. “How do you try to maintain “business as usual” at a time when everything is seriously unusual?