Wed.Dec 20, 2023

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10 Ways Customer Data & Machine Learning Can Enhance Customer Experience

User Pilot

Machine learning is a trending topic that has exploded in interest recently. Coupled closely together with Machine Learning is customer data. Combining customer data & machine learning unlocks the power of big data. This one-two combo is a great way to help enhance customer experience , one of the most impactful methods of increasing product growth.

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5 Interesting Learnings from Canva at Almost $2 Billion in ARR

SaaStr

So we don’t know quite as much about Canva as we do SaaS companies that have IPO’d. But we at least know enough to put together 5 Interesting Learnings! They were $1.7B+ ARR in October , so let’s call it close to $2B at the end of the year, growing 40%+ at that scale –and profitable! (or at least cash flow positive) all just in Year 10 since founding.

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The Beginner’s Playbook for Sales Managers with Gretchen Gordon

Predictable Revenue

Gretchen Gordon, the author of "The Happy Sales Manager," unravels the complexities and challenges of this significant career shift. The post The Beginner’s Playbook for Sales Managers with Gretchen Gordon appeared first on Predictable Revenue.

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Demystifying Credit Card Interchange Fees: What You Need to Know [2024 Rates and Updates]

Stax

When you research payment solution providers , you’ll start hearing the term “interchange” used when talking about payments. Interchange is the fee that credit card companies like Visa and Mastercard charge businesses to accept their cards. The interchange fee depends on a number of factors and isn’t always easy to understand. In this article, we will break down credit card interchange fees so you will know exactly how much you’re spending when running your business.

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Navigating the Future: Generative AI, Application Analytics, and Data

Generative AI is upending the way product developers & end-users alike are interacting with data. Despite the potential of AI, many are left with questions about the future of product development: How will AI impact my business and contribute to its success? What can product managers and developers expect in the future with the widespread adoption of AI?

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Is What Epic Wants for App Stores What Other Game Developers Actually Want?

FastSpring

As mobile game and app developers gasp for air under a player-gouging 30% duopoly-tax on nearly all mobile game revenue worldwide, Epic Games has emerged as the de facto leader of the gaming community in the fight for open computing on mobile. That said, Epic’s $5B+ in annual revenue, blockbuster titles, and extensive games marketplace makes them an unlikely “little guy” in this fight, as Epic’s needs don’t always represent the needs of most game companies.

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News: Terms of Play Store Settlement Between US States and Google Revealed

FastSpring

Google to pay $700 million and make some Play Store changes. The terms of an antitrust settlement between U.S. states and Google were revealed on Monday, December 18, which include a large fund for consumer and state payouts as well as Play Store changes to increase options and flexibility for consumers and app developers. However, some say the penalties and promised changes aren’t enough.

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Content Planning and Budgets: Getting Ready for the Year Ahead

The Moz Blog

With the right approach to content planning and budgets, you can ensure that the money you invest in your content marketing strategy is well-defined, fully accounted for, and aligned with helping you reach your goals.

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17 Pop Culture Moments That Blew Up on Social Media in 2023

Buffer Resources

As the year winds down, it's time to stroll down memory lane and revisit the moments that defined 2023 on social media. From groundbreaking technological advancements to glitzy entertainment releases, this year had it all. But not every trend was a welcome one. This year Forekast , in partnership with Something Great Marketing , explored the events that shook social media to its core, captivated our feeds, and reminded us that you never know what trend is just around the corner.

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How to Streamline Your SaaS Clients’ Merchant Underwriting Process—and Improve Adoption Rates

Stax

Offering payment processing services is a move that makes sense for a lot of SaaS companies, particularly if your software helps your customers run their business. For example, if you have a project management app, then you can add payment features that allow people to use your software to take payments from their clients. Similarly, if you provide appointment scheduling solutions, then it’s worth offering payment tools so your users can leverage your solution to take upfront payments and deposi

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SaaS: How They’re Turning Payments Into Profit Centers

Discover how top SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.

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How Buffer Has Changed: Unpacking Every Feature We Built in 2023

Buffer Resources

Buffer changed a lot in the last year. In total, we released 26 fantastic features. We worked on 100s of small improvements and bug fixes. And wrote over 10,000 lines of code. To round up the year, we thought we'd run through the 11 most popular launches we released in 2023. New features AI Assistant 🤖 This was a big one. We integrated ChatGPT's AI straight into Buffer, helping you generate new posts for your Buffer schedule, repurpose existing posts, and come up with endless n

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Credit Card Processing for Small Business: 9 Tips for Accepting Payments Securely and Cost-Effectively

Stax

Just starting out with your small business? Finding great credit card processing rates may seem impossible, but there’s hope. By following these simple tips, you’ll be able to secure credit card processing rates that make big businesses jealous. Learn More TL;DR Not all credit card processing companies are created equal. To ensure that you’re able to take payments in a cost-effective way, be sure to carefully compare their fee structures, contract terms, and available features.

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GTM 73: 50+ GTM Leaders on What’s Working and Career Learnings

Sales Hacker

We have a very special episode this week. At the end of every weekly podcast episode, host Scott Barker asks guests the same two questions. Today, you’ll hear the compilation of their responses to one of the questions. Spoiler alert: you’ll get to tune into the other question next week, which is slightly spicier as it’s full of hot takes. What You Will Learn: What’s working and learnings for these go-to-market leaders.

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Are Debit Card Surcharges Legal? What Businesses Need to Know

Stax

In the complicated world of payment processing, understanding the nuances of debit card and credit card payments, along with associated processing fees, is essential for businesses. After all, there are many more payment options available than ever before, and each comes with differing costs and technology needs. This article explores the legal landscape surrounding surcharges, shedding light on the intricacies of state and federal laws and strategies for small businesses to manage processing co

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How Embedded Analytics Gets You to Market Faster with a SAAS Offering

Start-ups & SMBs launching products quickly must bundle dashboards, reports, & self-service analytics into apps. Customers expect rapid value from your product (time-to-value), data security, and access to advanced capabilities. Traditional Business Intelligence (BI) tools can provide valuable data analysis capabilities, but they have a barrier to entry that can stop small and midsize businesses from capitalizing on them.

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6 Best Ways to Pay Contractors in 2024

TurnKey Labs

In the global tech industry, the ability to seamlessly integrate talent from around the world is not just an asset, it’s a necessity. However, as any seasoned CEO or CTO would jest, managing a cadre of independent contractors scattered across the globe isn’t all clicking send on emails and watching the magic happen.

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A Roadmap to Project Schedule Management in 2024: A Complete Guide

Nimble - Sales

Navigating the realm of project management excellence demands staying at the forefront of strategic evolution. In the ever-shifting landscape of 2024, mastering Project Schedule Management is paramount for success. This comprehensive guide serves as a strategic resource, shedding light on the latest tools, refined techniques, and prevailing trends crucial for ensuring a sophisticated and efficient […] The post A Roadmap to Project Schedule Management in 2024: A Complete Guide appeared firs

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Uncovering the Potential of Leading CRMs for Development and Achievement

Subscription Flow

Navigating the bustling SaaS landscape without a reliable CRM system is similar to one being like a child who is attempting to learn a skill without the helpful guidance of a teacher. This is where a great CRM can be of help as it can be your secret weapon for automating tasks, comprehending process bottlenecks, uncovering customer insights, and pinpointing areas for growth.

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The Top 10 Valuize Content Of 2023

Valuize Consulting

2023: A Year Of Accelerated Evolution In 2023, rapid technological innovation and shifting market dynamics have profoundly impacted B2B technology companies. Overall, the industry witnessed transformative trends shaping the way businesses engage and retain their customers in an increasingly capital constrained and fast-paced environment. Amidst this year of evolution, what was top of mind for B2B recurring revenue leaders in 2023?

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Optimizing Profiles and Permission Sets in your Salesforce Org

CloudKettle

As a business grows and its Salesforce org matures, the number of Profiles and Permission sets can start to increase. If there is no process in place, managing profiles and permission sets in a Salesforce org can become a complex and challenging task for an admin, especially when there are a large number of them […] The post Optimizing Profiles and Permission Sets in your Salesforce Org appeared first on CloudKettle.

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ChartMogul 2023: Year in Review

Chart Mogul

In January, venture capitalist Fred Wilson wrote “Surviving is thriving in 2023” and I think he couldn’t have been more right. This year has been tough, and the whole SaaS industry has experienced a delayed hangover effect. In these challenging market conditions we’ve had to partner closer than ever with our customers to understand their … In January, venture capitalist Fred Wilson wrote “ Surviving is thriving in 2023 ” and I think he couldn’t have been more right.

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What’s New at ZoomInfo with CEO Henry Schuck

SaaStr

In the latest installment of SaaStr’s What’s New series – where we sit down with the leaders in SaaS and Cloud for the inside scoop on what’s top of mind and what’s new, SaaStr CEO and Jason Lemkin chats with the CEO of ZoomInfo , Henry Schuck. So, what’s new at ZoomInfo? In this episode, Jason and Henry discuss: PLG vs. a sales-led motion, and which is more efficient The macro-environment and what to expect next year What’s new at ZoomInfo How to Run a Product-led and Enterprise Sales Motion at

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The Future Of Customer Success: Key Trends And Innovations For 2023

SmartKarrot

The landscape of Customer Success (CS) is experiencing a transformative shift. In this blog post, I, as a seasoned customer success expert at Chili Piper, will delve into the key trends and innovations shaping the future of customer success. Our discussion revolves around the dynamic changes witnessed within Chili Piper and the broader industry, focusing on strategies that can impact businesses positively and elevate customer relationships.

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Embedding BI: Architectural Considerations and Technical Requirements

While data platforms, artificial intelligence (AI), machine learning (ML), and programming platforms have evolved to leverage big data and streaming data, the front-end user experience has not kept up. Holding onto old BI technology while everything else moves forward is holding back organizations. Traditional Business Intelligence (BI) aren’t built for modern data platforms and don’t work on modern architectures.

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How To Find the Best Credit Card Processor for Small Business in 2024

Stax

Although credit cards have been around since the 1950s, in recent years, they’ve started to dethrone cash from its position as king of payment methods. With a whopping 84% of American adults owning at least one credit card (the average is 3 credit card accounts per person), card payments reached $9.43 trillion in 2021. In fact, that’s the fastest growth rate for card payments…ever.

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The Future Of Customer Success: Key Trends And Innovations For 2023

SmartKarrot

The landscape of Customer Success (CS) is experiencing a transformative shift. In this blog post, I, as a seasoned customer success expert at Chili Piper, will delve into the key trends and innovations shaping the future of customer success. Our discussion revolves around the dynamic changes witnessed within Chili Piper and the broader industry, focusing on strategies that can impact businesses positively and elevate customer relationships.

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The Top 7 Marketing Metrics for a QBR or Board Meeting

Kellblog

The other day an old friend, a highly accomplished marketing executive, asked me a simple question: if you only had five metrics to summarize marketing performance for a quarterly business review (QBR) or board meeting, what would you pick? In this post, I’ll share my answer to that question. (Hint: I cheated and used seven.)  I made my list from scratch.

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Click Maps: How to Track & Optimize User Interactions in SaaS

User Pilot

What to understand more about how your customers interact with your product? Then you should consider click maps. They help you provide detailed analytics , which can help you improve your product. This article contains all the information you need to know. TL;DR A click map visually displays where users click on a webpage, using warmer colors for frequent clicks and cooler colors for fewer clicks.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Omegle Alternatives: Best Options to Video Chat with Strangers

How To Buy Saas

The shutdown of Omegle upset many seeking new people to engage, converse, and connect with strangers across the globe. The closure of Omegle, while marking the end of an era, has also heralded the dawn of exploration into diverse alternative platforms that strive to fill the void left by its departure. In this blog, we embark on a journey to explore the top 10 omegle alternatives, each with its unique features, price, pros and cons catering to individuals craving for connections and meaningful c

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Empowering Businesses: A Comprehensive Guide to Top SaaS Tools for Streamlined Operations

Subscription Flow

Investing in SaaS tools for business is a calculated step toward resilience rather than just a financial commitment. Scalability becomes a lifeline for businesses as they battle the always changing competitive subscriptions business market. SaaS technologies provide a link that readily adapts to the ups and downs of business needs, preventing technological limitations from impeding growth.

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Text to Video: The Next Leap in AI Generation

Andreessen Horowitz

General Partner Anjney Midha explores the cutting-edge world of text-to-video AI with AI researchers Andreas Blattman and Robin Rombach. Released in November, Stable Video Diffusion is their latest open-source generative video model, overcoming challenges in size and dynamic representation. In this episode, Robin and Andreas share why translating text to video is complex, the key role of datasets, current applications, and the future of video editing.

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