Entrepreneur - SaaS

NOVEMBER 12, 2021

A software as a service (SaaS) business is only as good as its copy. In order to convince customers to try your product, you have to present your offering in a compelling manner. This article explores best practices that business owners should follow to make their products shine brighter than the competition.

SaaS 130

SaaS Software Business 130

SaaS Onboarding Emails

JUNE 9, 2019

However, I think there are elements of email copywriting that get a universal thumbs up. 10 Awesome Examples of SaaS Email Copywriting was originally published in Get Your SaaS On Board on Medium, where people are continuing the conversation by highlighting and responding to this story.

SaaS 40

SaaS Communication B2B Marketing 40

OpenView Labs

SEPTEMBER 27, 2019

Copywriting is one skill that eludes startup founders. Why do startup founders need to learn to copywrite? Most startup founders would solve this problem by hiring a copywriter. Still, it’s crucial that you develop your copywriting skills. It’s all you talk about to anyone who’d listen.

Startup 40

Startup Technical Review Sales Hiring Software Review 40

Entrepreneur - SaaS

NOVEMBER 12, 2021

A software as a service (SaaS) business is only as good as its copy. In order to convince customers to try your product, you have to present your offering in a compelling manner. This article explores best practices that business owners should follow to make their products shine brighter than the competition.

SaaS 52

SaaS Software Business Marketing 52

Unbounce

AUGUST 4, 2021

You’re copywriting— writing for conversions. This blog post will cover four methods for better landing page copywriting and five examples to spark your inspiration. Thanks to Snazzy AI , Unbounce will have AI-powered copywriting features in the future. When you’re crafting words for your landing page, you’re not just writing.

B2C 144

B2C AI B2B Benchmarks 144

Buffer Resources

JULY 4, 2023

So, fresh out of college, I decided to start my own copywriting business. I kept my marketing simple at first, putting all the work I’ve ever done into a Google doc portfolio and posting the link on Facebook groups whenever someone mentioned they were looking for a copywriter.

Sales Hiring 90

Sales Hiring Business Entertainment Trends 90

Natalia Luneva

OCTOBER 20, 2020

Seven deadly sins that are killing your conversions and how to fix them 1) Poor positioning: There is no point in performing any kind of copywriting exercise without getting the foundations right. The post 7 Deadly SaaS Copywriting Sins Killing Your Conversions + How to Fix Them ?

Technical Advisors 59

Technical Advisors Technical Review SaaS Interviewing 59

Intercom, Inc.

NOVEMBER 4, 2021

Behind every feature launch, every blog post, every book, there they are — creative directors, copywriters, designers, illustrators, and animators with the sole mission to make modern communication between businesses and their customers feel a little bit more personal and human. Kira Bundlie , Creative Copywriting Manager.

Branding 222

Branding Scale Technical Review Scaling 222

Unbounce

SEPTEMBER 28, 2021

Composed of a suite of smart solutions, including Smart Builder, Smart Traffic, and the newly launched AI copywriting assistant, Smart Copy , the new platform provides the fastest way to increase visitor conversions using conversion intelligence —a disruptive new approach to marketing. “The Unbounce Smart Copy solution inspires me.

AI 141

AI Machine Learning Artificial Intelligence Marketing 141

Unbounce

JANUARY 13, 2022

Businesses are beginning to leverage AI copywriter tools to save time and pump out more content. We all know that great copywriting is essential to stand out in the marketing world. You’ve probably heard of AI-powered copywriting—maybe even considered trying it out yourself—but have some hesitations. ( Thanks, writer’s block.).

Marketing 144

Marketing AI Machine Learning Artificial Intelligence 144

Buffer Resources

JANUARY 11, 2024

   Early on, we used it in obvious ways, like to support our brand copywriting or using it to help us map out three to six month content calendars for ourselves and our clients. 

AI 91

AI ChatGPT Business Artificial Intelligence 91

Neil Patel

MAY 6, 2021

Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. Company number two offers SEO and copywriting services, but they don’t offer web design, social media marketing, conversion optimization, etc. The answer is number two.

Business 142

Business Social Media Software Review Pricing 142

User Pilot

JUNE 30, 2023

Plenty of AI copywriting tools are in the market (and by the time I finish writing this article, there will probably be more) and each of them could be a good choice depending on your needs or budget. Copy.ai – best AI copywriting software Copy.ai There’s no simple answer to this question. Hypothenuse AI.

AI Search 98

AI Search AI Payment Solutions ChatGPT 98

SaaStr

SEPTEMBER 26, 2023

Companies like Jasper have grown tremendously fast around generating copywriting from a text prompt. Comparing Wave 1 (GenAI) and Wave 2 (SynthAI) Marketing has probably been the category with the most GenAI in the last 12 months. It shows the power of how great Generative AI is on drafting in the creative phase.

AI 245

AI Generative AI Venture Capital SaaS 245

Neil Patel

NOVEMBER 30, 2020

To best learn how to improve your own ad copywriting skills, look no further than existing ads that have achieved their purpose. Writing Skills PPC Copywriters Should Have. Above all, the successful PPC copywriter must be deeply familiar with their target audience. 5 Tips for Improving PPC Copywriting Skills.

Advertising 125

Advertising User Experience Marketing Business 125

SaaStr

JULY 30, 2023

Typically, you want a three-person team — a growth pm/analyst with a banking or consultancy background, a front-end engineer, and a marketer to do all the copywriting. What does your team structure look like initially? That’s sufficient to start doing some experiments. “Do Do not skip the engineer,” Cabane impresses.

Scale 194

Scale Sales Hiring AI Banking 194

Neil Patel

NOVEMBER 17, 2020

The AI-powered copywriting tool helped Chase Bank increase the CTR on their ads by as much as 450%. With AI copywriting tools like Phrasee, you don’t have to guess what kind of copy works. Using machine learning and gathering data from different platforms, AI copywriting tools have “mastered” the art of writing great ad copy.

AI Search 145

AI Search Artificial Intelligence AI Scale 145

Neil Patel

FEBRUARY 16, 2021

Great copywriting can move mountains. That’s the power of copywriting. What, Exactly, Is Copywriting? There’s a lot of confusion out there when it comes to copywriting. Copywriting is content writing with the direct goal of making a sale. Here’s a copywriting example from my website.

Software Review 145

Software Review Social Media AI Content Marketing 145

Buffer Resources

NOVEMBER 30, 2023

Learn copywriting: These posts can be an excellent resource for improving your copywriting skills. You’d get to understand what works regarding post length, headlines, and visuals. You can use these insights to create well-structured, attention-grabbing posts.

Social Media 117

Social Media Engagement Advertising Strategy 117

SaaStr

SEPTEMBER 14, 2022

For copywriting, bundling and simple labels are best. Marketecture , an informal, one-page diagram that lays out the workings of a system, can also do wonders for getting your marketing, sales, and product teams on the same page. But also, don’t be afraid to “dumb it down” for the average potential user. Think big and think worldwide.

Scale 204

Scale Venture Capital Sales Hiring SMB 204

Trint

FEBRUARY 26, 2021

The Copywriter Club - Aspiring and experienced copywriters can discuss business strategies, approaches to writing marketing materials and vent about troublesome clients in this tight-knit community of 12,700 members.

Marketing 130

Marketing Social Media Advertising Engineering 130

SaaStr

FEBRUARY 7, 2024

There’s a strong shift in which tools are currently being used, specifically low code and AI tools for copywriting and automation. Founders want the low CAC of outbound and a PLG motion. You should start somewhere, but probably not on both sides. If you’re not using this, you’ll be left behind.

Scale 216

Scale Sales Hiring Strategy Marketing 216

Intercom, Inc.

JULY 2, 2018

Chelsea, our copywriter, was the hand model for the ouija video, while Liz, another designer featured in the rolodex ad. Embracing that “shitty-good aesthetic” led Kyle, one of our brand designers, to believe we could produce the commercials entirely in-house. Which the Brand Design team did – soup to notes.

Advertising 199

Advertising Branding Technology Product Marketing 199

Neil Patel

MAY 14, 2021

Copywriting is hard. Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. What Is AI Copywriting and How Does It Work? How are companies using AI copywriting? First, AI copywriting saves you time.

AI Search 143

AI Search AI Scale Social Media 143

Neil Patel

SEPTEMBER 4, 2020

Here’s another example: You have a freelance copywriter writing for your new website and a UX specialist working on the design. Your copywriter now has to redo all their work, annoying them and costing you more money. Your copywriter now has to redo all their work, annoying them and costing you more money. Let them learn!

Marketing 142

Marketing Business Underperforming Technical Team Content Marketing 142

User Pilot

APRIL 6, 2023

According to the creators of Jasper, it is capable of producing original, accurate content 5 times faster than an average human copywriter. Author Bio Vasilii Kulev is the Senior Copywriter at Custify. His interests include conversion-driven long-form SEO content, B2B copywriting, and target audience research.

AI 98

AI Customer Success ChatGPT Management 98

Neil Patel

DECEMBER 5, 2022

Think of AI writers as your copywriting assistant. take a break or have a cup of coffee) Read quality content Use an AI copywriter Use a keyword or content generator. Try Copy.ai , an AI writing tool. Just enter a few sentences or phrases about your topic, and it’ll generate copy you can use to help crush your content project.

AI Search 80

AI Search AI Content Marketing Mobile 80

Unbounce

MARCH 10, 2022

You can create templates and re-use them for multiple clients and craft your landing page messaging with Smart Copy, an AI-powered copywriting tool using cues you provide about your client and goals. As your PPC agency is all about results, you’ll also find the Smart Traffic feature very useful. Pricing : Starts at $89 per month.

Scale 131

Scale Software Pricing Outsourced Development 131

Buffer Resources

JANUARY 11, 2024

   Early on, we used it in obvious ways, like to support our brand copywriting or using it to help us map out three to six month content calendars for ourselves and our clients. 

AI 40

AI ChatGPT Business Artificial Intelligence 40

Chart Mogul

JULY 8, 2020

Betty Crocker was the invention of General Mills who was brought to life by copywriters, illustrators, and at least one very busy voiceover artist. This is an example of a brand’s copywriting failing to take into account what knowledge a new user is coming in with. There’s one small detail. Betty Crocker wasn’t a real person.

Branding 133

Branding Churn Underperforming Technical Team Retention 133

Intercom, Inc.

JULY 2, 2018

Chelsea, our copywriter, was the hand model for the ouija video, while Liz, another designer featured in the rolodex ad. Embracing that “shitty-good aesthetic” led Kyle, one of our brand designers, to believe we could produce the commercials entirely in-house. Which the Brand Design team did – soup to nuts.

Advertising 136

Advertising Branding Technology Product Marketing 136

Sales Hacker

JUNE 17, 2021

In this workshop, the former G2 lead copywriter and founder of Very Good Copy shows you his personal formula for building fascination. Creating a sense of curiosity and fascination is one of the best ways to capture the attention of your prospect whether you’re on email, phone, video call, or in-person.

Engagement 68

Engagement Sales 68

Unbounce

SEPTEMBER 9, 2021

If you want help copywriting for visitors in each funnel stage, try Unbounce’s Smart Builder. As you set up your landing page campaigns, consider which pages will go to which funnel stages. Then, tailor each page to its specific funnel stage and audience.

Social Media 142

Social Media AI Search Education Branding 142

Upscope

MARCH 3, 2020

Below we show you some methods copywriters have used to stop that circle of madness and commit to a message with confidence. Below we show you some methods copywriters have used to stop that circle of madness and commit to a message with confidence." They include using the simple and powerful APP formula, jobs to be done and more.

SaaS 59

SaaS Education Engineering Enterprise 59

Neil Patel

MARCH 30, 2021

The principal way to accomplish this is SEO copywriting. That’s what SEO copywriting is all about. Don’t worry if you can’t afford an expensive SEO copywriter. Understanding Copywriting. Copywriting is salesmanship , says Bruce Bendinger. A copywriter does. What is SEO Copywriting?

Social Media 144

Social Media Engineering Sales Hiring Branding 144

User Pilot

APRIL 28, 2023

Microcopy : With AI copywriting you can test different copy formats and phrasing or voice tones to increase your adoption goals. The number of AI copywriting tools out there is growing by the hour and many other products integrate this functionality into their features. AI can do that for you.

Artificial Intelligence 91

Artificial Intelligence AI Onboarding Machine Learning 91

Unbounce

NOVEMBER 23, 2021

The Unbounce Guide to Landing Page Copywriting. Get essential tips, strategies, and insights for copy, design, and more with these handy resources: What Is Conversion Intelligence? Landing Page Strategy: The Complete Guide. The 7 Principles of Conversion-Centered Design. The 2021 Conversion Benchmark Report.

Machine Learning 145

Machine Learning Artificial Intelligence AI Benchmarks 145