Neil Patel

JANUARY 26, 2021

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. What Does It Mean to Embed a Video?

Social Media 117

Social Media Branding Marketing Mobile 117

SaaStr

FEBRUARY 2, 2023

One effective way for PMMs to do this is through storytelling, which can be a powerful way to engage and persuade customers. link] The post 5 Signs You Need to Hire a PMM (Yesterday) with Brex VP Product Marketing Emi Hofmeister (Video) appeared first on SaaStr. Hire a data-driven decision-maker.

Sales Hiring 209

Sales Hiring Product Marketing Scale Marketing 209

Neil Patel

SEPTEMBER 1, 2021

On a seemingly daily basis, new AI tools emerge to help people create articles, video scripts, logos, and more. There’s also a “storyteller” package for $11.99 It turns your videos into 3D animations with quick editing options and filters. If you need to create video content in a hurry, Synthesia could be the tool.

AI 145

AI Artificial Intelligence Scale Generative AI 145

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. More sales?

Marketing 145

Marketing Social Media Sales Hiring Technical Review 145

Intercom, Inc.

APRIL 29, 2021

While a career in marketing wasn’t exactly in her plans (she stumbled into it by accident when she was living abroad in Paris), – her background in literature and film studies has given her an unusual perspective that encouraged her experiment with bold and new storytelling formats to drive organic growth. AMA with Joei Chan.

Content Marketing 118

Content Marketing Innovation Scale Marketing 118

Neil Patel

JANUARY 27, 2021

Video and voice search are leading the charge in 2021. 70% of consumers prefer to learn about a product from an article rather than an ad , and 4x more would rather a video than an article. SMBs that blog generate 126% more lead growth than their non-blogging counterparts. 2021 Video and Live Streaming.

Content Marketing 143

Content Marketing Marketing Social Media Artificial Intelligence 143

Neil Patel

JUNE 1, 2021

If you’re looking for YouTube video ideas to make an impact on YouTube or other platforms, you’re in the right place. Videos are a powerful tool for marketing and advertising, but unfortunately, there’s no secret formula for being successful with videos. 20 Great YouTube Video Ideas. Explainer Videos.

Travel 141

Travel Interviewing Advertising Branding 141

Neil Patel

FEBRUARY 3, 2021

Using individual story panels with videos, graphics, and other features, you can share brand narratives that users can click through to experience the story you want to tell. Owning your Google Web Stories content gives you the full advantage to leverage SEO opportunities and make the most of this immersive storytelling option.

AI Search 140

AI Search Social Media Travel AI 140

Buffer Resources

JANUARY 10, 2024

  I launched my travel blog in February 2020 with big plans, but we all know how that turned out.   It’s because of them I am able to charge upwards of $900 for a 15 to 60-second TikTok video with a following of 11,500.   The unfortunate timing of the launch of my travel blog meant I had no content.

Travel 52

Travel Marketing Branding Innovation 52

Chart Mogul

JANUARY 16, 2020

Client testimonials should incorporate storytelling. And the best way to connect with an audience is through storytelling. To summarize, good client testimonials engage storytelling, are relatable and convey your USP. Because, unlike other pages or blog content, for example, the purpose is indeed to sell your product.

Social Media 111

Social Media Software Review Sales Customer Lifetime Value 111

Nimble - Sales

FEBRUARY 4, 2019

The holiday season presented a number of opportunities to watch family and friend videos and listen to stories. We laughed together as we watched the video of one of the toddlers enjoying a peanut butter and jelly sandwich and the shock on his face when the family dog grabbed what was left and devoured it; […].

Marketing 83

Marketing Engagement 83

The Marketing & Growth Hacking Publication

FEBRUARY 22, 2019

Blogging timeout! That means it’s the perfect time to get back to our storytelling roots?—?blogging. This isn’t to say you have to give up your fancy videos and podcasts and webinars, no. TL;DR You’ll generate THREE TIMES more leads via blogs than through ads. Blogging is perfect for SEO.

Content Marketing 40

Content Marketing Strategy Marketing Growth Hacking 40

Neil Patel

MARCH 26, 2021

When we write a blog post or appear on a podcast , we’re presenting. If I told you to write me a blog right now, you’d likely find it pretty tough. Alternatively, if I told you to write a blog about this year’s biggest trends in SEO, aimed at marketing leaders for SaaS startups, you’d have a much clearer idea of how to proceed.

Marketing 131

Marketing Branding Social Media Sales Funnel 131

Buffer Resources

OCTOBER 16, 2023

View this post on Instagram A post shared by Andrea Fox- IG and Social Media Expert | Biz Coach (@timeofdre) Her method involves an intuitive match between the topic and the visual medium, be it a carousel for step-by-step guides, personal photos for storytelling, or videos for trendier, light-hearted content.

Social Media 118

Social Media Venture Capital AI Search Banking 118

SaaStr

FEBRUARY 4, 2022

That’s when I understood the power of brand and storytelling. The post 6 Steps to Managing Marketing Hyper-Growth at Scale with Klayvio Global Head of Marketing Kady Srinivasan (Pod 525 and Video) appeared first on SaaStr. Remember: the people not listening to you are as valuable as the ones who are.

Scaling 208

Scaling Marketing Management Branding 208

Buffer Resources

JULY 31, 2023

She specifically mentioned their Todoist newsletter, which takes a personal storytelling approach that AI can’t replicate. However, she highlighted that AI has been beneficial in repurposing content – specifically converting evergreen articles to video.

AI 77

AI Technical Review ChatGPT Artificial Intelligence 77

SaaStr

MAY 30, 2023

This is because Nike has mastered the art of storytelling, transforming their products into symbols of determination and athletic prowess. The pair unravels the transformative potential of storytelling and reveal how they skillfully applied their acquired wisdom to forge a compelling brand at Monte Carlo.

Communication 181

Communication Innovation Technology Branding 181

OpenView Labs

FEBRUARY 2, 2021

Content is central to product-led growth—it’s much more than just sending an email newsletter or publishing a new blog post. I call this product-led storytelling. This is where storytelling comes in. Video content will no longer be a nice-to-have. It just takes a little effort and foresight.”. But it doesn’t end there.

Product Marketing 58

Product Marketing Trends Scale Marketing 58

Unbounce

JUNE 15, 2023

Or should we tear down our blogs and sell the copper wiring for scrap? Spoiler alert: It mostly comes down to good content and effective storytelling.) is a satire TV show Many content creators will return to storytelling as a way to bring products to life and capture the attention of generative AI. Hey, you never know).

Artificial Intelligence 98

Artificial Intelligence AI Search AI ChatGPT 98

Sales Hacker

MARCH 1, 2024

Owned media refers to content distributed through a brand’s channels , including self-hosted video, company blogs, and email campaigns. These spokespeople can directly connect to an audience through content like webinars and video podcasts, lending authority and expertise to your messaging and forging strong relationships.

VP of Engineering 71

VP of Engineering Scale SaaS AI Search 71

Neil Patel

FEBRUARY 22, 2023

When you’ve compiled your list, add these keywords to: Blog posts Meta descriptions Social media URLs and website Online profiles and directories (like Google Business Profile and Yelp, etc.) Adding long-tail keywords to your blog content can attract the right type of customers. For instance, perhaps they’ve decided on New York.

Travel 81

Travel Strategy Social Media Technical Review 81

User Pilot

FEBRUARY 7, 2023

Userpilot uses a modal/popup with an onboarding video that shows new users how to use the product. Use video tutorials to educate users The data clearly shows that the vast majority of users benefit from visually driven learning. Onboarding screens that encompass video can help dramatically improve your entire onboarding process.

Onboarding 89

Onboarding SaaS Mobile Education 89

Chart Mogul

JANUARY 16, 2020

Client testimonials should incorporate storytelling. And the best way to connect with an audience is through storytelling. To summarize, good client testimonials engage storytelling, are relatable and convey your USP. Because, unlike other pages or blog content, for example, the purpose is indeed to sell your product.

Social Media 52

Social Media Software Review Sales Customer Lifetime Value 52

SaaStr

DECEMBER 20, 2022

Marketing can support product and sales-led growth by giving the sales team the insights, data, and storytelling needed to share the magic of a product with the c-suite, the executives, and economic buyers. . Marketing de-risks the purchase at large organizations and ensures sales have the proof points to make a decision. .

Revenue 130

Revenue Marketing Sales Mobile 130

Sales Hacker

OCTOBER 10, 2018

The best salespeople are spellbinding storytellers, who have their audience on the edge of their seat— not glued to their smartphone. Case studies, videos, ebooks, blog articles — these can and should be used as supplementary content to spice up a sales pitch. How can you apply this to your own sales pitches? How do they do it?

Sales 86

Sales Engagement Communication Business 86

Neil Patel

NOVEMBER 25, 2020

And they did it all using that emotional connection through storytelling. The videos profile a person around the world who uses Intel’s technology to create new experiences and build new technology that makes a difference in the world. Only 72% of the participants in a neutral state, who viewed a different video, sought advice.

Marketing 145

Marketing Sales Underperforming Technical Team B2B 145

FastSpring

MARCH 28, 2019

When it comes to learning about selling online, you’ve got plenty of content to choose from – webinars, blog posts, how-to videos. They provide deep insight into the psychology behind making decisions, the power of storytelling, and how to understand your customer. What could be more helpful for selling online?

Scale 106

Scale Venture Capital Branding Advertising 106

Sales Hacker

MAY 24, 2021

Ideation is the part of the storytelling process where we decide what our story is going to be about. Videos are the way forward, right? If your North Star metric for this quarter is overall website traffic, then it’s important to focus on the creation of blog content that showcases a problem that your audience shares.

Marketing 71

Marketing Sales Underperforming Technical Team Social Media 71

Neil Patel

JANUARY 12, 2021

Google Plus could upload photos, multi-person instant messaging, text and video calls, and location tagging. Use storytelling techniques in your captions to touch on pain points and bring in sales. This is especially true if you want to target Millennials and Gen Z. Why Instagram Is a Good Replacement for Google Plus.

Social Media 111

Social Media Business Sales Hiring Branding 111

Brian Balfour

OCTOBER 12, 2016

Storytelling - You can be the best at quant modeling, analyzing data, and understanding the psychology, but to be the best growth professional you need to know how to bring those things to life in a way that is compelling and interesting to your target audience. This is storytelling. Writing on my blog. Why is that?

Growth Marketing 94

Growth Marketing Marketing Underperforming Technical Team Growth Hacking 94

The Marketing & Growth Hacking Publication

MARCH 19, 2019

Digital marketing is the creation of online strategies to achieve the best possible results in their projects online, website, blogs, social networks, is getting more sales, more visits or more leads. Your blog content must resolve the problems of your readers. Pro tips: Share actionable blogs that address your customers’ needs.

Social Media 53

Social Media Growth Hacking Marketing Business 53

Dubb

OCTOBER 21, 2022

In this recap from a recent episode of RevShow, Rob and I discuss some of the best ways that you can leverage visual storytelling for sales. The post The Best Ways to Leverage Visual Storytelling for Sales appeared first on Dubb Blog.

Sales 97

Sales Branding Consulting Business 97

OPEXEngine

AUGUST 18, 2020

Some of the most popular, tried-and-true methods are: Pre-recorded video “how-tos”. Taking a storytelling approach — share a timeline of an active deal from a data perspective to help illustrate how all of these data points or signals work together to tell a larger story. One page cheat sheets. In-person or virtual training sessions.

Sales Hiring 52

Sales Hiring Scale Technical Review Technology 52

The Marketing & Growth Hacking Publication

FEBRUARY 16, 2019

When you reach into the bag, things that come to mind are videos, blogs, and social media posts. Educational, non-fictional storytelling, fictional storytelling, solo host shows are all possibilities you should consider when presenting your content in a fresh way. Facebook, Instagram, and Twitter all allow video posting.

Software Review 40

Software Review Growth Hacking Entertainment Social Media 40

Dubb

NOVEMBER 12, 2022

In this recap blog post from a Dubb Support video, Darius and I discuss how to send videos via Gmail and Outlook. We wanted to create this video and blog post to show. The post How to Send Videos via Gmail and Outlook appeared first on Dubb Blog. At the same time, it can sometimes be confusing.

Sales 52

Sales Marketing Consulting Branding 52

Dubb

NOVEMBER 29, 2022

In this recap from a Dubb Support episode, we explore how to use video for sales with Dubb. Whether you are just hearing about Dubb for the first time or have been a Dubb power user for years, you can use the tips and strategies in this blog post to get the most out.

Sales 52

Sales Strategy Consulting Mobile 52

OpenView Labs

NOVEMBER 3, 2020

This is storytelling. These could be blog posts like “ how to measure customer satisfaction ” and “ what is net promoter score ?”. There’s your product page, then you can build a Pillar page on the “ultimate guide to web forms,” and write supporting cluster blog posts on “form design” and “mobile forms.”. Original images.

Acquisition 52

Acquisition Strategy Software Review Social Media 52