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Top 10 Mistakes Founders Make with Series A with Black Mangroves, Square Peg, Vertex, and GGV (Pod 651 + Video)

SaaStr

At SaaStr’s APAC 2023, Vertex Ventures General Partner Carmen Yuen, GGV Capital Managing Partner Jenny Lee, Square Peg Capital Partner Piruze Sabuncu, and moderator Arnaud Bonzom (Co-Founder and Managing Director of Black Mangroves) discuss the common pitfalls to look out for when you are raising your Series A. That’s a mistake.

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How to Wow a Customer and Win Their Loyalty [With Examples]

User Pilot

After all, how can you expect to keep existing customers if you’re not able to meet (or exceed) customer expectations? In this article, we’re going to show you how optimizing the customer experience can create a more personal connection that leads to repeat customers!

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How to Calculate the Cost of Customer Retention Versus Customer Acquisition

Totango

Comparing the cost of customer retention versus customer acquisition underscores why retaining clients is so important. To compare the cost of customer retention versus customer acquisition, let’s start with average customer acquisition cost (CAC), which tends to be the more expensive of the two categories. Web design and maintenance.

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Later’s Farhan Virji on adapting B2C support strategies for B2B teams

Intercom, Inc.

From his background in software development and project management, Farhan learned how a data-driven approach is key when it comes to scaling your business – but for this to be effective, you need to keep your customer at the heart of everything you do. Being reactive isn’t enough – you need to be proactive.

B2C 118
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The 6 Stages of The Product Adoption Process – Driving SaaS Users To Adopt Your Product

User Pilot

In this blog, we’ll explain why, and how you can get more of your users adopting your product – becoming long-term, stable, and profitable customers. You can promote product adoption by understanding the forces that influence user behavior (the push and pull of your product, versus inertia and anxiety about change).

SaaS 98
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How To: Burn the Churn

ProfitWell

So to locate the best tactics to combat churn, we studied and gathered data from just over eight thousand subscription companies. We will only be posting a few of these episodes on the blog, which means if you want to make sure you don't miss an episode of this series you must subscribe separately below *.

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How to Use Data Analytics to Improve Customer Experience

User Pilot

Do you want to learn how to use data analytics to improve customer experience? After all, analyzing customer data can help you identify areas to improve upon and anticipate customer behaviors. In this guide, we’re going to show you how to use data analytics to improve the customer experience!

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