Intercom, Inc.

FEBRUARY 25, 2021

Most businesses design customer experiences from the inside out, based on what is best for the company, when they should be doing the exact opposite. Few people are as passionate about customer experience as Annette, the founder and CEO of consulting firm CX Journey Inc. How to put the “customer” in “customer experience”.

Scale 211

Scale Consulting Interviewing Customer Support 211

SaaStr

APRIL 25, 2023

Know Your Market Celonis dug into the data to discover how their customers were buying, why they were buying, what business problems Celonis was solving for those organizations, and what part of the market they needed to focus on. Today they have 14. When Chris came to Celonis, they had one industry.

Scale 174

Scale VP of Engineering Sales Hiring Engineering 174

SaaStr

AUGUST 29, 2022

If you haven’t already, sign up here for tickets before we sell out. We’re 15 days away from SaaStr Annual 2022, and we are excited to feature hundreds of speakers, sharing their knowledge and experience with you! How can you balance this speed with scalable processes so that your team & clients are well-served?

Scale 235

Scale Sales Hiring Marketplace as a Service B2B 235

User Pilot

AUGUST 10, 2023

Its goal is to show them how to use the product effectively to solve their problems. Onboarding starts before users sign up for the product. Make sure your ads or website copy communicate your value proposition clearly. Use your knowledge of the users and their pain points to personalize the onboarding experience.

Onboarding 86

Onboarding SaaS User Experience Scale 86

User Pilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision.

Acquisition 102

Acquisition Strategy Social Media Customer Lifetime Value 102

SaaStr

FEBRUARY 17, 2023

While the allure of customer acquisition can pull a founder’s attention, it’s equally important to dedicate resources to fighting churn and expanding revenue from existing customers. Churn vs. Expansion: Where to Start As many startup founders know, in the beginning, acquiring customers is key to getting off the ground.

Retention 200

Retention Revenue Startup Sales Hiring 200

User Pilot

FEBRUARY 10, 2023

You probably thought that companies only used one type of persona for sales, marketing, feature adoption , and everything else. Actually, there are multiple types of personas for different teams, levels of research, and use cases—which you need to understand if you want to connect with customers.

Underperforming Technical Team 97

Underperforming Technical Team Software Review SaaS Interviewing 97

User Pilot

JULY 31, 2023

Looking to improve the user experience for your app? From making small UX design changes like adding progress bars to your forms to implementing a data-driven personalization strategy, there are many things you can do to enhance the experience better. Collect qualitative and quantitative data to guide your decisions.

User Experience 96

User Experience SaaS Onboarding Engagement 96

User Pilot

MARCH 14, 2024

All that is to help you optimize your user journey and boost product adoption. TL;DR When trying to understand how users navigate before they activate, first identify the points where new customers start their journey , like the landing page. After that, analyze the screens the users visit when they navigate your product.

Onboarding 101

Onboarding Social Media User Experience Engagement 101

User Pilot

DECEMBER 19, 2023

Managing customer accounts is a pretty tough job, but you know what’s even tougher? TL;DR As the name suggests, SaaS account management is the process of managing customer relationships. Strategic account management increases customer lifetime value , drives up referrals and revenue, and reduces customer churn.

SaaS Payments 93

SaaS Payments Management Customer Lifetime Value SaaS 93

SaaStr

SEPTEMBER 7, 2022

How do you build a sales organization from scratch? How do you go from $0 to $1M ARR and beyond? What about moving from founder-led sales to building a sales team and scaling your revenue growth? Getting the first ten customers is like shooting in the dark. How to get the first ten customers. Users > customers.

Sales Hiring 192

Sales Hiring Scale Revenue Sales 192

Neil Patel

JULY 28, 2020

Just look at the image above and you’ll see how many visitors they are getting. Can you guess how many visitors I’m getting each month? When you look at it from a unique visitor perspective, HubSpot is getting 3.24 And today, I want you to avoid making this massive mistake that I made. They generate 29.61

Social Media 145

Social Media Education Technical Review Branding 145

Neil Patel

DECEMBER 21, 2022

Are you looking for a new way to understand your customers ? Do you know where they spend their time online, their average annual income or revenue, and their most significant problems relevant to your solution? Considering all the data you hold, you probably think you know your customers pretty well.

Social Media 111

Social Media Market Research Development Team Review Software Review 111

User Pilot

JUNE 8, 2023

How can product and marketing teams leverage customer journey analytics to make data-driven decisions and build delightful customer experiences? This is the key question we discuss in our guide, so if you’re after the answer, let’s dive right in! There are different ways to do it, depending on your goals.

Underperforming Technical Team 91

Underperforming Technical Team Customer Lifetime Value SaaS Software Review 91

Neil Patel

FEBRUARY 23, 2023

Does your business target the B2B sector? Facebook, Twitter, Instagram, and other social media sites all have their place in advertising. However, smart marketers know that LinkedIn is the place to go for B2B networking. However, smart marketers know that LinkedIn is the place to go for B2B networking.

Social Media 104

Social Media Advertising B2B Branding 104

User Pilot

MARCH 7, 2023

And what are the most concerning cancellation reasons you could avoid? Your job is to reduce churn as much as possible. That’s why we have ten reasons why your users are canceling their subscriptions and what you can do to mitigate them and drive long-term customer retention. Keeping bugs unfixed.

SaaS Payments 104

SaaS Payments Subscription Payment Features Payment Methods 104

User Pilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. But what kind of surveys should you be sending, and how do you frame your questions to elicit the right answers from respondents? We’ll also show you tools that will simplify everything.

Marketing 88

Marketing Market Research Branding Scaling 88

User Pilot

SEPTEMBER 11, 2023

What do you need to successfully navigate the different product launch phases? What will it take to turn your product into a bonafide growth engine ? It involves market research, goal setting, and the development of your go-to-market strategy. Choosing the right tool to work with can make your life easier.

Scale 105

Scale Social Media Market Research Onboarding 105

User Pilot

DECEMBER 22, 2023

How do you write a UX microcopy that helps users accomplish their objectives and drives conversions? That’s what our guide to microcopy in UX design covers, so if you’re after the answer, you’re in the right place! This leads to increased customer loyalty and builds trust. Let’s get right to it!

AI 104

AI Scale User Experience Onboarding 104

User Pilot

MARCH 23, 2023

What are the reasons for customer churn in SaaS? And how can customer success teams address them to ensure product growth? As a SaaS company, your ultimate goal is to retain customers and keep them happy with your product. However, sometimes things don’t go as planned, and customers churn. moment faster. #3:

SaaS Payments 98

SaaS Payments Churn Underperforming Technical Team Payment Methods 98

Sales Hacker

MARCH 1, 2024

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. How do you make it work for you? So, owned media.

VP of Engineering 71

VP of Engineering Scale SaaS AI Search 71

User Pilot

AUGUST 15, 2023

A product launch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise.

ChatGPT 92

ChatGPT SaaS Payments Marketing Social Media 92

User Pilot

JULY 31, 2023

Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. A PMM needs to be aware of several key metrics and KPIs , including acquisition cost, activation , conversion , NPS , adoption , and customer lifetime value. But what exactly does this entail?

Product Marketing 95

Product Marketing Management Marketing Customer Lifetime Value 95

User Pilot

JUNE 28, 2023

With solid in-app marketing strategies, you’ll keep users engaged, help them experience your product’s value, and increase long-term retention. But the big question remains: how do you know what in-app communication to implement and when to trigger them in the user journey? Retain and upsell customers.

Strategy 96

Strategy AI Search Marketing Software Review 96

User Pilot

JUNE 13, 2023

They’re both prerequisites to a customer enjoying your platform and staying for a long. In this article, we expanded on the differences between an activated user and someone that has adopted your tool. You’ll also see metrics to track and strategies to increase activation and adoption.

SaaS 88

SaaS Customer Lifetime Value AI Search Onboarding 88

User Pilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. What are B2B customer insights?

B2B 95

B2B Underperforming Technical Team B2C Scale 95

Sales Hacker

SEPTEMBER 24, 2022

Building a sales funnel that aligns with your business goals is essential. Each funnel stage defines your steps to turn prospective buyers into customers, even if they’ve never heard of your business before. That number varies depending on who you ask, but we’ll just say 7 for now.) What is a sales funnel?

Sales Funnel 118

Sales Funnel Outsourcing Services Underperforming Technical Team Social Media 118

User Pilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

Product Marketing 97

Product Marketing Marketing Management Social Media 97

User Pilot

APRIL 28, 2023

Have you ever abandoned a product due to poor customer onboarding? One where you have to teach yourself how to use the product? If your users aren’t activating or adopting your product, you likely don’t have a proper customer onboarding strategy, or it’s not doing what it should.

Onboarding 95

Onboarding Software Review Technical Review SaaS 95

User Pilot

SEPTEMBER 10, 2022

Do you know which user experience survey questions to ask? The right ones can give you data that uncover insights such as user sentiment and the like. This post lists the different questions to ask users on your survey concerning their experience with your software. Let's begin! How to conduct UX surveys.

User Experience 94

User Experience Underperforming Technical Team Scale SaaS 94

User Pilot

MARCH 29, 2023

Having a solid free trial marketing strategy is crucial to product growth. That said, converting users into paying customers after their free trial period ends is easier said than done. In this article, we’re going to show you exactly how you can build a reliable free trial strategy to convert free trial users!

Strategy 98

Strategy Marketing Onboarding Acquisition 98

Intercom, Inc.

NOVEMBER 20, 2018

This makes sense given the likely resource constraints and the value to be gained from getting in front of customers from day one. As Jason Lemkin puts it , “The CEO/founder should close at least the first 10 (or 20 or whatever) customers. That way, she knows. She knows the process, what works, what doesn’t.

Startup 178

Startup Sales SaaS Systems Review 178

User Pilot

FEBRUARY 6, 2023

Can a user engagement funnel help you grow a loyal customer base and retain more active customers ? In this article, we’ll examine the engagement funnel closely and learn how it differs from existing funnels and how you can implement an effective one. An engagement funnel is customer-focused.

Engagement 96

Engagement SaaS Sales Funnel Onboarding 96

User Pilot

JUNE 15, 2021

UX or CS teams who are trying to improve their SaaS user onboarding experience often ask us: Which software companies have the best user onboarding experiences? The problem is that every SaaS is unique, each with their own Aha! Box then provides a fairly simple sign-up form, only asking for a few key details.

Onboarding 145

Onboarding SaaS User Experience Software 145

Neil Patel

JULY 6, 2020

So you’ve decided to create a landing page to promote your new product or service. But how do you know if your landing page will convince your readers to convert ? There are a number of things you can do to ensure your readers are enticed by your landing page and want to know more information.

Software Review 145

Software Review Data Development Business 145

User Pilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision.

Acquisition 59

Acquisition Strategy Social Media Customer Lifetime Value 59

User Pilot

JULY 23, 2023

With a jobs-to-be-done template, you can easily transform your customer interviews into actionable insights and develop an engaging product with high chances of success. But how can you use it to implement JTBD theory successfully? Conduct customer interviews with regular users and decision-makers.

Underperforming Technical Team 97

Underperforming Technical Team Interviewing Leadership Innovation 97