User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? You’ve come to the right place. We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. The SaaStr blog focuses on SaaS-related content for different company stages.

Venture Capital 52

Venture Capital SaaS Data Scale 52

User Pilot

APRIL 10, 2023

Apart from offering delightful products, these companies have managed to successfully leverage their freemium strategy to drive product growth. Could freemium work for your SaaS business? TL;DR A freemium strategy is based on a free plan that offers limited functionality or usage for unlimited time.

Strategy 76

Strategy SaaS Onboarding Marketplace as a Service 76

User Pilot

MARCH 14, 2023

How do you boost your freemium conversion rate and accelerate your SaaS growth? However, before we dive into different techniques you can use to drive conversions and analyze some successful examples, we look at the upsides and downsides of using the freemium model along with some useful benchmarks.

SaaS 92

SaaS Onboarding Benchmarks B2B 92

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. In this blog post, you’ll learn everything about go-to-market strategies. SaaS go-to-market plans can be used in several use cases.

Strategy 80

Strategy Marketing SaaS Customer Lifetime Value 80

User Pilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Software Review 92

Software Review Outsourcing Services SaaS Sales Hiring 92

Totango

SEPTEMBER 17, 2021

The freemium SaaS model , where you offer limited free use of your product to promote a premium version, has become common in the tech industry. But is it the best way to sell a SaaS product? We’ll take a closer look at what the freemium SaaS model is and what its pros and cons are.

Scale 74

Scale SaaS Underperforming Technical Team Social Media 74

User Pilot

JULY 4, 2023

Growing your product requires tackling one of the biggest challenges, which is to cross the chasm. TL;DR The chasm is the gap in the product adoption curve between the early adopter and the early majority. TL;DR The chasm is the gap in the product adoption curve between the early adopter and the early majority. Book a demo now.

Scale 79

Scale Scaling Technical Review SaaS 79

User Pilot

JUNE 20, 2023

An exceptional user onboarding experience can make all the difference for your SaaS company's growth. TL;DR You can try the following books to enhance user onboarding strategies: Product Rantz by Userpilot reveals what to do and what not to do for successful onboarding with valuable insights and humor. But where do you begin?

Onboarding 86

Onboarding VP of Engineering SaaS Consulting 86

OpenView Labs

OCTOBER 6, 2020

Under normal circumstances, if you invested tons of time and money into building a product that also costs money to maintain, you probably wouldn’t give it away for free, right? But if giving it away for free or allowing people free access to it would help grow your business in the long run, then it makes sense to do that, right?

Strategy 70

Strategy SaaS Sales Hiring Acquisition 70

Frontegg

FEBRUARY 25, 2021

I call it the “Cyber of 2015”, the “Machine Learning of 2020”… well you get the idea — Everyone’s talking about Product Led Growth as the hottest topic around. It seems pretty clear that this is a very strong movement in the SaaS world and we’re only beginning to see the light. Example #2: Self-service.

Sales Hiring 98

Sales Hiring Machine Learning Artificial Intelligence Technical Support 98

OpenView Labs

MAY 27, 2020

In 2006, Brian Halligan and Dharmesh Shah founded HubSpot to help businesses “market to humans.” And now, of course, they’re synonymous with growth—they’ve built a highly engaged audience of over six million people between their blog visitors and their social connections, considered to be the largest in the software industry.

B2B 52

B2B Acquisition Metrics Engineering 52

SaaSOptics

MAY 19, 2022

Customer Acquisition is the process of acquiring new customers in a business. Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. What Is Customer Acquisition? More customers = more revenue. Plain and simple.

Acquisition 59

Acquisition Scale Strategy Software Review 59

OpenView Labs

FEBRUARY 2, 2021

With last year in the rearview mirror, we can look at OpenView’s 2020 Expansion SaaS Benchmarks Report to tell us how exactly COVID-19 impacted SaaS companies. With last year in the rearview mirror, we can look at OpenView’s 2020 Expansion SaaS Benchmarks Report to tell us how exactly COVID-19 impacted SaaS companies.

Product Marketing 58

Product Marketing Trends Scale Marketing 58

Baremetrics

JANUARY 24, 2021

Anyone managing a SaaS or subscription business is aware of customer churn. The benchmark customer churn for SaaS for SMBs is 5%. We knew if we wanted to keep our business growing, we needed to figure out why so many customers were leaving, and provide the value-add they need to stay. Table of Contents.

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

Frontegg

FEBRUARY 25, 2021

I call it the “Cyber of 2015”, the “Machine Learning of 2020”… well you get the idea — Everyone’s talking about Product Led Growth as the hottest topic around. It seems pretty clear that this is a very strong movement in the SaaS world and we’re only beginning to see the light. Example #2: Self-service.

Sales Hiring 71

Sales Hiring Machine Learning Artificial Intelligence Technical Support 71

OpenView Labs

SEPTEMBER 17, 2020

So you’re sold on product led growth. You’ve already adopted a freemium or trial business model, using your product as the primary vehicle to drive growth, and you’ve nailed 1–3 channels for acquiring new users. But sadly, all that effort could be pointless if you ignore your product’s user onboarding.

Onboarding 94

Onboarding SaaS Business Model User Experience 94

ProfitWell

MARCH 3, 2020

Then, we hear from Kyle Poyar over at OpenView on bringing sales into a self-service business. And finally, the evolution of B2B SaaS billing. You could even see a spike in productivity because of it.). Sales in a product-led initiative: feat. Today, Dave Kellogg talks CEOs and Coronavirus. For CEOs, it’s a choice.

Sales Hiring 59

Sales Hiring Scale SaaS Payments Payment Services 59

User Pilot

JULY 14, 2022

Getting user onboarding right is critically important for any SaaS: in this article, we’re going to explore the powerful concept of minimum viable onboarding. We’ll start by looking at what user onboarding is, then look at why minimal viable onboarding is valuable, and finally how to implement it in your product.

Onboarding 82

Onboarding User Experience Marketplace as a Service Social Media 82

SaaSX

JANUARY 31, 2021

To get you started on the right foot we’ve pulled together some of our favorite pricing articles & resources. But the truth is, in the current SaaS market, designing your pricing strategy is more critical than ever. But the truth is, in the current SaaS market, designing your pricing strategy is more critical than ever.

Pricing 52

Pricing Strategy SaaS Systems Review 52

SaaStr

SEPTEMBER 12, 2019

Congratulations you’ve built a product that’s proven itself in the marketplace! So how can you leverage that product’s success to obtain the valuation and funding you need to scale? Product-led growth is something, interestingly enough, that I’ve been doing my whole career. I live in New York City. I commute a lot.

Investment 101

Investment Underperforming Technical Team Sales Hiring Software Review 101

SaaStr

DECEMBER 31, 2019

With the complexity of multiple stakeholders and the increasing purchasing influence of end users, the bar is higher than ever for enterprise UX as companies pioneer business models beyond traditional SaaS. Ciara Peter | VP of Product @ Invision Studio. Ciara Peter | VP of Product @ Invision Studio.

Enterprise 133

Enterprise Underperforming Technical Team Scale B2B 133

OpenView Labs

MARCH 30, 2020

With all of the data sources and benchmarks out there today, it’s understandably easy to get obsessed with tracking your business’ performance. Or, as a result of the amount of data you must sift through to do anything, you start ignoring data altogether and running your business based on gut feel. Sounds simple enough, right?

Benchmarks 54

Benchmarks Technical Review Churn Scale 54

Chart Mogul

SEPTEMBER 15, 2023

For years we have been reading and hand-picking the best SaaS blog posts to share with 24K+ SaaS Roundup subscribers. Subscriber or not, anyone who wants to increase their SaaS knowledge will benefit by reading the curated posts below. The library encompasses hours and hours of reading, listening, and viewing material.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

OpenView Labs

JUNE 3, 2019

The vast majority of SaaS companies are missing out an important growth opportunity. Recent research found that one of the things the top 10% of SaaS companies have in common with each other is a retention rate that’s 20% higher than the median. Done right, the onboarding experience is a gold mine of opportunity.

Onboarding 40

Onboarding Retention Engineering Education 40

OpenView Labs

OCTOBER 17, 2019

We put in long months of late nights, early mornings and weekends before we were ready to graduate from side project to full-fledged business. Today, we are a 100% distributed team of over 250 people providing millions of loyal users with the ability to connect business apps and automate workflows. Build Everything Around the Customer.

Sales Recruiting 45

Sales Recruiting Sales Hiring Scale Technical Advisors 45

Navint

MAY 21, 2019

The theme of retention expanded this year to include discussions on scaling and operating recurring revenue businesses. It’s any investor’s worst nightmare—a start-up darling breaking all the SaaS growth records but going off the rails doing it. But what needed to change, along with the culture, was the business model.

Scale 45

Scale Revenue Underperforming Technical Team Business Model 45

OpenView Labs

OCTOBER 8, 2019

Editor’s Note: This article is Part 1 of a 4-part series that was first published on the Product Led Institute blog here. And let me be clear about something: This is NOT a lame “listicle” with 5 steps to do user onboarding right. You’re going to see tested strategies that are working right now.

Onboarding 55

Onboarding Scale Advertising User Experience 55

OpenView Labs

MAY 23, 2019

Editor’s Note: This article was first published on Product-Led Institute’s blog here. . A product qualified lead (PQL) is a lead who has experienced meaningful value using your product through a free trial or freemium model. Absolutely but it’s hurting their business.

Metrics 40

Metrics Engineering User Experience B2B 40

OpenView Labs

MAY 23, 2019

Editor’s Note: This article was first published on Product-Led Institute’s blog here. . A product qualified lead (PQL) is a lead who has experienced meaningful value using your product through a free trial or freemium model. Absolutely but it’s hurting their business.

Metrics 40

Metrics Engineering User Experience B2B 40

ProfitWell

JANUARY 6, 2020

Imagine a world in which your customers sell your product for you. Ideal, right? You just have to achieve stellar product-market fit. Marc Andreessen, cofounder and general partner of Andreessen Horowitz, put it this way, “product-market fit is when people sell for you.” What is product-market fit? Rate of growth.

Product Marketing 52

Product Marketing Underperforming Technical Team Marketing Advertising 52

OpenView Labs

NOVEMBER 12, 2019

Editor’s Note: This article is Part 3 of a 3-part series that was first published on the Product-Led Institute blog here. Product-Qualified Lead (PQL). For instance, if someone experiences a quick win in the product, we can now send emails based on how to dive deeper into the product. Manage users” page).

Onboarding 58

Onboarding Software Review User Experience Investment 58

Totango

MAY 27, 2022

Product-led growth (PLG) has emerged as one of the best strategies for selling SaaS software. It lets your product do the talking, departing from a sales-led growth strategy that depends on a conventional sales pitch. In this blog, we’ll cover the essentials of product-led growth. What is PLG?

Acquisition 120

Acquisition Retention Technology Strategy 120

User Pilot

JANUARY 26, 2024

Product-led growth is predicted to become even more prominent in 2024. For those who would like to implement the growth model, here's our product-led growth playbook. In this article, we share 11 tried and tested tactics for product managers who want to up their PLG game. Let's dive in!

SaaS 80

SaaS Acquisition Onboarding Retention 80

SaaStr

APRIL 16, 2023

Yammer was really launched entirely as a web page product. If I had it to do all over again, I would have made mobile the primary way that the product worked. If I had it to do all over again, I would have made mobile the primary way that the product worked. From PLG innovator at $30m ARR t o a top SLG+PLG leader at $1B in ARR.

Scale 356

Scale Sales Hiring PayPal Development Team Review 356

User Pilot

MAY 23, 2023

In SaaS, many companies identify themselves as a “product-led organization”. But what does it even mean to be a product-led company? In this article, we’ll explore what it means to be a product-led organization and how you can unlock product growth with some real “product-led” strategies.

Scale 82

Scale SaaS Retention Onboarding 82

SmartKarrot

JUNE 12, 2020

If you’re in the Software-as-a-Service (SaaS) business, by now you’d know that SaaS is no longer a business luxury – it is everywhere. This ups the game – the next generation of SaaS companies will have to follow a different growth playbook to stand out and out-do competition. The future, clearly, is PLG.

Scale 10

Scale Marketplace as a Service SaaS Technical Review 10

User Pilot

FEBRUARY 9, 2023

If you’ve been in the product and SaaS space for a bit, there’s no way you haven’t heard the term product-led growth strategy. In our comprehensive guide, we discuss what PLG is and how it’s different from other models. We also explore its benefits and different ways product managers can approach it.

Strategy 94

Strategy Scale Customer Lifetime Value Onboarding 94