SaaStr

JUNE 18, 2020

Q: Is free trialing still an effective way to get customers in your B2B SaaS these days? Free Trials are Great. Downsides to Free Trials: The Free Trial Has To Work — and Be Great. Many Bigger Customers Don’t Want A Free Trial. Yes, you and I prefer a Free Trial.

Onboarding 237

Onboarding Enterprise Branding B2B 237

User Pilot

JANUARY 27, 2023

Do you prefer free plans or just free trials? Or are your trials paid? So why not look at our 15 B2B SaaS free trial best practices that will help you boost your conversion rates? TL;DR Free trials drive PLG by providing users with a chance to experience the product value. Book a demo !

SaaS Payments 98

SaaS Payments B2B SaaS Payment Solutions 98

Tom Tunguz

FEBRUARY 26, 2019

Last week, the dynamic Harry Stebbings and I recorded episode 213 of the Saastr podcast , where we discussed the learnings from the free trial survey in a bit more detail. In contrast, trial-ers of 0-5k ACV software may use the product much more because the buyer is the user. Normally, he’s the one making me laugh.

Machine Learning 178

Machine Learning Artificial Intelligence Interviewing Pricing 178

SaaS Metrics

OCTOBER 11, 2023

Want to boost your software’s free trial conversions? Managing trials often feels like a tightrope act. Read more The post 15 Strategies For Boosting Free Trial Conversions For Your SaaS first appeared on SaaS Metrics.

Strategy 52

Strategy SaaS Metrics Software 52

Tom Tunguz

OCTOBER 13, 2018

Earlier this year, I wrote about MadKudu’s analysis of free trials and asked if readers were interested in another benchmarking survey on the topic, and the response was overwhelming. In a few more weeks, we’ll publish our findings on this blog. I’d like to thank Ryan Janssen for lending a hand.

Software Review 109

Software Review SaaS Benchmarks Trends 109

User Pilot

APRIL 21, 2024

Try Userpilot and Take Your In-App Experiences to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is a conversion path and why is it important? A conversion path is a sequence of steps the user has to complete to reach a goal, such as signing up for a free trial, booking a demo , or making a purchase.

SaaS Payments 97

SaaS Payments Payment Services Payment Methods Payment Solutions 97

User Pilot

FEBRUARY 26, 2024

Examples include ad clicks, demo bookings, free trial sign-ups , MQL to SQL conversion rates , or activation rates. In addition to identifying friction in the user journey, SaaS organizations can use marketing funnel analysis to forecast business performance and determine the optimal trial period length. Book the demo!

Marketing 102

Marketing Sales Funnel Forecasting Customer Lifetime Value 102

Subscription Flow

APRIL 23, 2024

In this blog, we will be looking at Paddle vs Chargebee vs SubscriptionFlow to bring you up to speed on their latest features in 2024, so you can pick the software that serves as the best fit for your subscription-based business. They range from regular, group, gift, or trial subscriptions.

Payment Solutions 93

Payment Solutions Payments Payment Services SaaS Payments 93

SaaStr

JANUARY 1, 2023

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: 2022: A Cr*p Year for SaaS IPOs. RevenueCat: Across 10,000+ Mobile Apps, Longer Free Trials Perform Better. Each week, we round up our most popular content so you can catch up on anything you may have missed.

VP of Engineering 177

VP of Engineering Scale Mobile Scaling 177

Nimble - Sales

NOVEMBER 22, 2023

Register for a free 14-day trial. appeared first on Nimble Blog. We created these Cyber Week special offers for our new customers to take advantage of our biggest sale of the year! For […] The post ?Seize Seize the Savings: Cyber Promo for Nimble CRM! ?

Sales 123

Sales Business 123

User Pilot

MARCH 31, 2023

How do you build a successful free-to-paid conversion strategy for your SaaS? This is a question every customer success manager must address in order to turn free users into paying customers. TL;DR The free trial conversion rate is the percentage of users that upgrade from a free trial to a paid account.

Strategy 94

Strategy SaaS Payments Payment Solutions Payment Methods 94

SaaStr

FEBRUARY 10, 2022

Awareness : In the early days, we met developers where they lived: blogs, social media, GitHub, et cetera. But Neo4j found a way to make headway, often by collaborating with other projects, embedding into Linux distros, and eventually shifting to the cloud — and even going so far as to develop a free-tier. .

Cloud 185

Cloud Venture Capital Social Media Technology 185

SaaStr

FEBRUARY 12, 2023

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Exhibiting at Events is Expensive. Founders Today Just Need to Assume the Next Round Never Comes What Happens When You Hire the Wrong VP (Updated) Dear SaaStr: When Do Free Trials Work Well? Very Expensive. But Software?

Sales Recruiting 130

Sales Recruiting Sales Hiring Venture Capital Sales 130

SaaStr

NOVEMBER 19, 2020

Moving from a 14-day to a 90-day free trial really, really worked. So are you sure your trial needs to be so short? When Covid hit, Shopify took care of its customers, extending many free trials from the customary 14 days to 90 days. Making the free trial even more free worked for Shopify.

Payments 333

Payments Merchant Services Payment Solutions Scale 333

Subscription Flow

FEBRUARY 20, 2024

If you are on the lookout for automated billing software for small businesses, this is the blog for you to read. Before we jump to the meat of the blog, let us quickly go over the bare-bones definition of what exactly is automated billing software and why most small businesses require it.

Payment Solutions 102

Payment Solutions Payment Features Payment Services SaaS Payments 102

User Pilot

APRIL 10, 2023

TL;DR A freemium strategy is based on a free plan that offers limited functionality or usage for unlimited time. Instead of offering only basic features or limited usage, a free trial gives access to the full product for a limited period. Freemium is a business model which gives users free access to the product.

Strategy 91

Strategy SaaS Onboarding Marketplace as a Service 91

User Pilot

MARCH 14, 2023

Restricting the features available or setting usage limits in the free plan gives users an incentive to upgrade. Free trials or reverse trials are one way of showcasing the premium features. Free trials or reverse trials are one way of showcasing the premium features. What is the freemium model?

SaaS 98

SaaS Onboarding Benchmarks B2B 98

User Pilot

FEBRUARY 25, 2024

Free trial to paid conversion funnel. Try Userpilot and Take Your Product Experience to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is funnel analysis? Free user persona template by Userpilot. Couple findings with other reports to drive deeper insights. Onboarding process funnel. Activation funnel.

SaaS Payments 103

SaaS Payments Payment Services Payment Methods Payment Solutions 103

User Pilot

MARCH 6, 2024

To let users experience the product value , consider a freemium plan or free trial , and create onboarding flows to guide them to activation. Try Userpilot and Take Your Product Experience to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is a product funnel? Book the demo! Product funnel.

Social Media 97

Social Media Sales Funnel Acquisition Retention 97

Sales Hacker

SEPTEMBER 22, 2023

Subscribe for free to receive new posts and support my work. Turning a free sign-up into an enterprise logo involves a multi-step process that requires careful planning, design, and execution. Set the right product limitations for your free account. Include a full-feature free trial. Anyway, let’s get into it.

Enterprise 87

Enterprise Scale Generative AI SMB 87

User Pilot

APRIL 16, 2024

In this blog, we’ll discuss the steps to help you get started and outline a few tools that’ll come in handy. Try Userpilot and Take Your User Experience to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is end-user behavior monitoring? It can even help maximize feature adoption. Book a demo now to get started.

User Experience 105

User Experience Engagement Trends Churn 105

SaaStr

DECEMBER 25, 2021

Live trials of easy-to-use-and-deploy web services really have changed the game. And probably doesn’t do an active trial, on their own. And the higher you sell up in an organization, the less free trialin’ is going. SVPs only do so many free trials, trust me, having been a VP in the Fortune 500.

Sales 280

Sales Revenue Enterprise Software 280

User Pilot

JANUARY 8, 2024

In-app strategies for converting free or trial users to paying customers. Use gated content for lead generation across the customer acquisition funnel Produce quality content—ebooks, case studies, industry reports, free tools—and gate it. Later has a prominent free trial button on its homepage so visitors don’t miss it.

Acquisition 105

Acquisition Strategy Social Media Underperforming Technical Team 105

SaaStr

MARCH 16, 2022

When your service is straightforward, and the problem they are solving is clear, it is easy to offer a free trial to boost growth. Offering a free trial was the most efficient way to get the service in front of both investors and decision-makers, earning name recognition and credibility.

New CTO 193

New CTO CTO Scale Innovation 193

SaaStr

JUNE 21, 2021

Those of us who have been doing it for a long time remember when Free plans seemed everywhere on the web, not just part of self-service apps. Those of us who came from B2C have Free in our DNA is a core part of an acquisition and onboarding process. But then Free fell out of fashion in SaaS. Free users create a lot of noise.

SaaS 178

SaaS B2C Acquisition Cloud 178

SaaStr

JANUARY 3, 2024

At the low end, Elastic relies on self-serve, automation and Free trials and Cheap editions (starting at $95/month). Elastic did see deceleration the last 2 quarters to 30 of these deals per quarter. #4. Channel Sales Are Important. Its Top Customer (10%-15%) of Revenue is a Channel Partner.

ChatGPT 212

ChatGPT AI Search Scale Sales Hiring 212

User Pilot

MARCH 17, 2024

Try Userpilot and Take Your Product Analytics to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is an analytics dashboard? You can track essential metrics across all digital channels, like blogging and email marketing , and check how multiple channels perform together. Book a demo to learn more.

Social Media 95

Social Media Data SaaS Scale 95

User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. What is a SaaS blog?

Venture Capital 52

Venture Capital SaaS Data Scale 52

SaaStr

JANUARY 15, 2021

In this blog, we will be focusing on common demand generation mistakes and how different types of interactive content can help. In fact, according to the latest interactive content stats , it generates 2x more conversions than static content and can help complement your blog, ebooks, and whitepapers by helping you acquire and qualify leads.

Software Review 184

Software Review Market Segmentation Engagement Sales 184

Buffer Resources

JANUARY 18, 2024

  While actively hunting for my new role in early 2023, I took advantage of the free trial of LinkedIn Premium, then extended it for another few months. Can you get LinkedIn Premium for free? You can try out a LinkedIn Premium account for free as part of their 30-day free trial of the service. 

Technical Review 103

Technical Review Systems Review Sales Recruiting AI Search 103

User Pilot

APRIL 10, 2024

Try Userpilot and Take Your Self-Service Support to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is a knowledge base? A knowledge base with helpful resources automates repetitive customer queries and frees up time for your support reps to focus on more important issues. Create tooltips code-free with Userpilot.

Software Review 95

Software Review AI Search SaaS Technical Review 95

Subscription Flow

DECEMBER 1, 2023

In this blog, keeping this context in mind, we will be going over certain key metrics for subscription business that you need to keep in mind in 2023-24 to ensure that you are able to gauge the success of your subscription business. Questions like how effective are your free trials at converting users to paid subscribers?

Subscription 59

Subscription Payment Features Metrics Business 59

Baremetrics

OCTOBER 12, 2021

With Baremetrics Trial Insights , you can track new trials and active trials. You can segment your trial customers based on different categories and easily monitor the customers with the highest conversion potential. Check our own Baremetrics free trial here and start keeping track of your trial metrics.

Payment Methods 98

Payment Methods SaaS Payments Payment Services Sales Hiring 98

Buffer Resources

SEPTEMBER 11, 2023

The good news is there’s an alternative that’s easy to set up and free to use. You can either start with the free plans or explore premium options with a 14-day trial. For example, you might map the blog post title to the social media post text and the blog post URL to the social media post URL.

Social Media 89

Social Media Pricing Data Management 89

User Pilot

JANUARY 17, 2023

As it allows you to convert free trial users into paying customers, it unlocks upsell opportunities and drives long-term customer retention. If your SaaS offers a demo or a free trial, value realization can be the decisive moment when a user decides to convert into a paying customer. Create one code-free with Userpilot.

Software Review 98

Software Review Technical Review Technical Advisors SaaS 98

User Pilot

OCTOBER 6, 2023

The stage where a lead becomes a free trial user. It can involve product demonstrations, free trials, pricing discussions, and other client-facing activities. Userpilot ’s blog. Here, your sales team is trying to close a deal in an effort to convert free trial users into paid users. Source: Hubspot.

B2B 105

B2B Development Team Review Software Review Marketing 105

User Pilot

JULY 13, 2023

Conversion rate measures the percentage of users who take a desired action, such as converting from free trials to paying customers. In the SaaS context, it is mostly concerned with the free-to-paid conversion rate. This metric measures the percentage of free trial users who convert into paying customers within a given period.

Metrics 97

Metrics Customer Lifetime Value Benchmarks Churn 97