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Dear SaaStr: How Often Will a Sales Engineer Also Wear a Customer Success Hat in an Early Stage of a SaaS Startup?

SaaStr

Dear SaaStr: How often will a sales engineer also wear a customer success hat in an early stage of an SaaS startup? Traditional customer success, and/or a specific team for deployments, can take the baton from there. Pretty darn common. And as you scale, the role should likely end there. appeared first on SaaStr.

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Where do you stand?: Five hot topics of debate in Customer Success

ChurnZero

The Customer Success industry is constantly evolving and developing new strategies for driving customer-led growth. To explore some of the most controversial topics in CS today and hear what those on either side of the debate have to say, we asked four industry experts to weigh in. 1: Is NPS a Customer Success metric?

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Where do you stand?: Five hot topics of debate in Customer Success

ChurnZero

The Customer Success industry is constantly evolving and developing new strategies for driving customer-led growth. To explore some of the most controversial topics in CS today and hear what those on either side of the debate have to say, we asked four industry experts to weigh in. 1: Is NPS a Customer Success metric?

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4 Recent, Very Bad, Truly Terrible Customer Success Experiences. Just This Week.

SaaStr

So I’ve written a bit about a topic that a lot of folks challenge me on. Customer Success has gotten worse over the past few years. The best Customer Success teams are still amazing. We’ve been a customer for 6 years. I don’t think we audit and listen to enough customer success calls.

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A Strategic Guide to Community Gamification

In Customer Success terms, an engaged customer is one that is immersed in your product. Ideally, they find value and success daily and help other customers to do the same. Gamification is a proven solution that can strengthen relationships and loyalty between your Customer Success team and customers.

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5 Predictions about the Future of Customer Success in 2024 with Gainsight CEO Nick Mehta and SaaStr CEO Jason Lemkin

SaaStr

Is it the end of an era for customer success in SaaS? We just wrote up how some of the biggest changes of SaaS are now coming, specifically in Customer Success and Sales. Customer Success Is Vulnerable to Cuts Jason shared that he didn’t realize how vulnerable customer success was to cuts until 2023.

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Customer Success Is A Single Digit Hire

SaaStr

We’ve talked on SaaStr about leaning in on Customer Success as much as possible. the revenue ultimately generated or supported by Customer Success) is the key to growing a SaaS business. We’ve talked about how all the Second Timers are hiring in customer success way early , ahead of sales, ahead of revenue.

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CCO + CMO: A Winning Partnership for Accelerated CX Growth

When they work together, the CMO and CCO can build better customer experience, satisfaction, and retention. Find out how collaboration can enhance the customer experience and drive business growth. Our eBook explains how, with topics like: Why should customer success and marketing leaders align?

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Should Customer Marketing Align with Customer Success?

With outcomes and metrics that align directly, find out why customer success should be the foundation of a customer marketing strategy. Customer Success teams actively track KPIs and metrics that directly align with customer marketing outcomes. How marketing to customers generates revenue.