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What’s the #1 Most Important Thing in Pricing A New SaaS Product?

SaaStr

Dear SaaStr: What’s the #1 Most Important Thing in Pricing A New SaaS Product? If your product is like Salesforce, but 5x more important, and that is clear to customers — then yes, you probably can charge 5x as much as Salesforce, or at least as much ? There are often rough fixed budgets for certain product categories.

Pricing 194
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Dear SaaStr: What Is The Best Indicators of Product Market Fit at an Early Stage SaaS B2B Startup?

SaaStr

Dear SaaStr: What Is The Best Indicators of Product Market Fit at an Early Stage SaaS B2B Startup? This is a rough metric, but I’d say from experience working closely with 25+ SaaS companies … if you aren’t growing > 10% a month after $10k in MRR or so … then you don’t yet have product-market fit. Not yet at least.

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Dear SaaStr: How Long Should a Free Trial Be for SaaS Products?

SaaStr

Dear SaaStr: How Long Should a Free Trial Be for SaaS Products? What I mean is, this is one of those things in SaaS that is over-analyzed, as if it will make a magical difference. Just bear in mind that’s the real history behind the extremely common 14 day duration you’ll see at many sales-led SaaS leaders. Say, 30 days.

SaaS 189
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How to Price and Package AI SaaS Products with Unusual Ventures

SaaStr

With everything in AI moving so rapidly, what’s the best way to price Artificial Intelligence products or SaaS tools with custom AI features and integrations? So we asked the expert, Sandhya Hegde, General Partner at Unusual Ventures to share her best practices and trends for pricing and packaging AI products. Usage is volatile.

AI 188
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Cover Your SaaS: How to Overcome Security Challenges and Risks For Your Organization

Speaker: Ronald Eddings, Cybersecurity Expert and Podcaster

So, you’ve accomplished an organization-wide SaaS adoption. It started slow, and now just a few team members might be responsible for running Salesforce, Slack, and a few others applications that boost productivity, but it’s all finished.

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5 Lessons from Scaling Six SaaS Products to $100M+ with Samsara’s Chief Strategy Officer

SaaStr

For any Cloud and SaaS Founders or execs seeking practical strategies and inspiration to stay ahead of the curve, this session’s for you. At the SaaStr Annual, Kiren Sekar, Samsara’s Chief Strategy Officer and founding chief Product Officer shared five lessons he learned along the way from scaling six products to $100M+.

Scale 239
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When to Go Multi-Product in SaaS

SaaStr

Roughly — very roughly — you want to be multiproduct in SaaS by the time you have 10,000 customers. So a top theme across SaaStr CEO interviews since 2017 or so, and across our 5 Interesting Learnings series with public SaaS companies, is … when should you go multi-product? A new product is often the answer. #1.

Scale 242
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The Benefits of Infused Analytics for SaaS Applications and Companies

What’s the biggest challenge for SaaS companies? There are only so many priorities your product team can manage and there are only so many things your developers can afford to devote their time, attention and resources to. See how infused analytics can take your SaaS applications to the next level.

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Scaling Your Startup and Getting Funded: Key Lessons from Seasoned Pros

Speaker: Brian Chang, Managing Director of Warburg Pincus & Scott Schwan, Chief Product Officer of A-LIGN

Scaling your SaaS business to the growth stage requires a strong product/market-fit, an optimized marketing funnel with repeatable sales processes, and a strategy for customer retention. In this webinar, you'll learn how to: Bridge the gap between product-market fit and go-to-market fit.

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Run a Business, Not a Backlog

Speaker: John Mecke, Managing Director of DevelopmentCorporate, Jon Gatrell, Principal Partner at Market Driven Business

The role of a product manager has evolved significantly over the past 20 years. In today’s Agile world, product managers are expected to be leaders in market knowledge, strategy, organizational enablement, etc. Numerical literacy is a key skill for effective product managers. Specific techniques for analyzing SaaS products.

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4 Competencies of a Successful Sales Team

Speaker: Collin Stewart, Co-Founder & Co-CEO, Predictable Revenue

As you scale your SaaS business, you want to be armed with all the necessary tools to ensure optimal growth, which ultimately stems from how effective your sales team is. Sales effectiveness = Product Market Fit*(Messaging + Channels + Tactics).

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The SaaS Guide to Conversion Rate Optimization

Every SaaS business has a strategic responsibility to improve Conversion Rate Optimization—and the key to improving conversion in your product is to never stop asking questions. If you’re stuck wondering: “What causes most users to leave?” Or, “Are there any specific places people get stuck?”

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Product-Led Onboarding: How to Turn New Users into Lifelong Customers

Speaker: Ramli John, Managing Director at ProductLed and Author

If you've been in the SaaS space for some time, you're probably all too familiar with these problems: Free accounts don’t convert to paid nearly as often as you would like. A large chunk of users never gets to experience the full value of the product. They expect the product to be intuitive.

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Ramping-up Your Digital CX Strategy: Adaptation of Omni Channel and Conversational Support

Speaker: Michael McMillan - Customer Experience Expert, TEDx Speaker, and Author

Customers who have a seamless buying experience, from speaking with sales and purchasing the product to easily finding support, are more likely to return to your organization and recommend it to others. Are you looking to elevate your CX support strategy?