Remove resources email-sequences
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Digital marketing for SaaS providers: How to promote Embedded Payments

Payrix

Your efforts can include website pages, social posts, emails, and more. Email campaign Create an email marketing sequence about the benefits of Embedded Payments and send it to new leads and existing customers. If you do an email nurture campaign to existing customers, what’s your open rate?

Payments 130
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Mastering High-Volume, Low-CAC Marketing: Strategies from Gorgias, Vercel, and Hypergrowth

SaaStr

In outbound, they consider three channels: Email Ads Customer referral The first thing they did to automate was use multiple data vendors to gain a clear overview of their entire TAM. They do a lot of predictive analysis to categorize TAM and prioritize their resources. From there, strategy comes in. No humans involved.

Scale 216
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17 SaaS Customer Success Best Practices to Improve Customer Retention

User Pilot

Sending email sequences post-sign-up to guide customers through the product. The best way to do it is by segmenting your user base and creating a relevant onboarding sequence for each. For this, you can create an email sequence that triggers automatically after sign-up. Onboarding email from Todoist.

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CRO Confidential: The Hangover’s Over: 5 Ways to Get Your SaaS Revenue Back On Track with Gong’s SVP Sales and Founders Fund

SaaStr

O n the whole, every org has a customer funnel on one hand and employee resources on the other. Often, Sam and Jameson see too many companies weighted heavily on the middle and bottom of the funnel, skipping the top of funnel and therefore misaligning resources to where the bottleneck actually is. Where is the focus? Guess what?

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Use Outreach? Here’s How to Nurture Unresponsive Prospects

Sales Hacker

We’ve all been there before: Firing out emails into the void, and watching most of them disappear soundlessly into… the void. At Outreach, our most successful customers leverage nurture sequences to stay in touch with their customers and ensure they’re top-of-mind when the time is right. So how do you write a nurture sequence?

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How to Get 88% Open Rates and 56% CTRs Using Facebook Messenger Bots

Neil Patel

My colleagues recently shared the results of a marketing campaign they conducted using Facebook Messenger bots, which are basically the Facebook version of email marketing. Although I’ve had some great email marketing campaigns, it’s hard to top that result. You can send downloads (like resources and content upgrades) via Messenger.

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How to Create Sales Sequences Your Reps Will Actually Use

Sales Hacker

Creating great sales email sequences requires a lot more work than just writing a few punchy pitches. The key to creating sales sequences reps will use. At that point, you can focus on writing content that sticks, personalizing your outreach at scale, and avoid spending time and resources on content that nobody uses.

Scale 99