AI in the Hands of Software Buyers
Tom Tunguz
MARCH 28, 2024
First, marketers must ensure the information surfaced in these queries is accurate. The workflow to achieve this outcome isn’t yet built but will undoubtedly influence inbound-marketing efforts. Second, procurement teams may automate some or all of the RFP/RFQ. SEO is no longer sufficient. It’s just a query away.
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