Unbounce

MAY 29, 2020

Imagine you’re an ecommerce business using landing pages to sell sweaters for miniature pigs. Recently, you’ve done a round of A/B testing—adding a little more oink to your calls to action, let’s say—and tweaked your social ad targeting to reach the hardcore piggy people on Instagram. . Well, we feel your pain.

AI 145

AI Machine Learning Artificial Intelligence Benchmarks 145

Unbounce

MAY 16, 2023

That means you can plan, produce, schedule, and monitor your content faster—so you can get back to doom-scrolling with the rest of us. Wanna learn how to use AI in your social media marketing? Let’s get into it. But AI isn’t a replacement for social media marketers. Posts to write. Graphics to design.

Social Media 52

Social Media AI Artificial Intelligence Headcount 52

Unbounce

JUNE 24, 2020

How often do you reflect on the ways technology changes your life as a marketer? We do our marketing… on the internet.”) I mean the sly, step-by-way manner in which new tech slides neatly into your existing stack and subtly reframes the game on you. Because when marketing meets AI , magic happens.

Artificial Intelligence 145

Artificial Intelligence AI Search Machine Learning Marketing 145

GetUplift

NOVEMBER 15, 2022

How do you know who your real audience is when your product can — technically — work for anyone and everyone? When you’re selling something universal — like water, mattresses, couch throws, t-shirts, or posture-improving tech devices — your customers could really be everyone. That’s a problem. Simple, right?

Sales Hiring 52

Sales Hiring Underperforming Technical Team Sales Consulting 52

Neil Patel

APRIL 20, 2021

More than likely, marketers who struggle to win customers either haven’t been prospecting the right way or aren’t putting in enough effort. They’ll help you drive more visitors into your marketing funnel and convert casual visits into sales. Influence Drives the Value of Your Product. You believe in your product (e.g.,

Sales 137

Sales Outsourcing Services Marketplace as a Service Underperforming Technical Team 137

OpenView Labs

SEPTEMBER 23, 2020

Once someone lands on your website, that’s about how long it takes for them to form an opinion about your product. First impressions really are everything—score a positive one within this tiny timeframe, and it might just result in the person sticking around, following your CTA and signing up for a trial. Not exactly.

User Experience 57

User Experience Branding SaaS Marketing 57

Unbounce

MARCH 30, 2023

AI is totally reshaping how we work, how we create, how we communicate—and it’s getting more and more accessible each day. That’s true for marketers, too. Businesses are adopting AI marketing tools to help them get better results from their campaigns—often with less effort and lower costs. What is AI marketing?

AI Search 52

AI Search AI Artificial Intelligence Marketing 52

Neil Patel

APRIL 22, 2021

None of these common call-to-action triggers will probably get you the desired result, because your target audience is more knowledgeable than ever before. One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency.

Underperforming Technical Team 145

Underperforming Technical Team Social Media Sales Hiring Telecommunications 145

Neil Patel

MAY 14, 2021

Copywriting is hard. Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? I’ll give you an example.

AI Search 143

AI Search AI Scale Social Media 143

GetUplift

MAY 15, 2019

Your customer is going through something right now… And that something affects every area of their life – including how they interact with you, your product, your service. And how can you use that knowledge to optimize your website? Using social media to get killer social proof. It fluctuates.

Social Media 59

Social Media Software Review Interviewing Branding 59

Unbounce

JULY 12, 2023

Being a marketing agency used to be pretty dramatic. But how would modern-day Don Draper feel in a world where AI marketing tools are helping businesses create whole marketing campaigns—something that required a marketing agency not too long ago? Episode 3: Agencies of Change [00:00:00] Pete Housley : Hey marketers.

AI 98

AI ChatGPT Merchant Services Underperforming Technical Team 98

Neil Patel

JUNE 23, 2021

If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. Only then can you expect a great ROI in the form of brand awareness, leads, and potential customers for your business. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies.

Strategy 136

Strategy Social Media Advertising Engineering 136

Unbounce

NOVEMBER 18, 2020

Huddle up, marketers! As a one-person marketing team (or even with a couple of coworkers), your day is jam-packed. One minute you’re responding to a nasty post about your brand on Twitter—the next, you’re diving into PowerPoint to polish an important deck. The Five Essential Elements of a Landing Page.

Software Review 145

Software Review Technical Review Social Media Systems Review 145

Unbounce

JUNE 25, 2020

Georgia sells boutique hot sauces online and she’s starting to get some traction. With five years of marketing experience under her belt, she launched her store on Shopify as a side hustle. She’s smart, and she’s no stranger to marketing. It was landing pages. Why Use Landing Pages for Shopify?

Scale 144

Scale Sales Software Review Branding 144

GetUplift

JANUARY 14, 2019

Do you want to learn how to uncover the words your visitors need to see before they convert? Would you like to discover exactly how your customers feel about you, your products and your services and use that knowledge to write compelling copy, craft irresistible designs and create a delightful user experience?

Mobile 46

Mobile Systems Review Pricing Consulting 46

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Improving your conversion rates? Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. These days, if you’re looking for one of the best platforms to reach your customers, then Facebook could be your answer.

Advertising 145

Advertising Mobile Branding Software Review 145

Unbounce

NOVEMBER 18, 2020

Huddle up, marketers! As a one-person marketing team (or even with a couple of coworkers), your day is jam-packed. One minute you’re responding to a nasty post about your brand on Twitter—the next, you’re diving into PowerPoint to polish an important deck. The Five Essential Elements of a Landing Page.

Software Review 128

Software Review Technical Review Social Media Systems Review 128

Neil Patel

AUGUST 25, 2021

If you want your blog posts to perform well, one simple way is to achieve this is by writing magnetic headlines. By playing around with your title after publishing a post, you may significantly increase the post’s conversion rate. Traffic to your post will vary depending on the power of your headline.

Content Marketing 145

Content Marketing Social Media Technical Review Technical Advisors 145

GetUplift

JANUARY 4, 2022

They understand key areas of marketing that impact conversion rates. An interesting mixture of courses and how they can make your conversion rate optimization process better. So, pull up a chair, fluff your pillows, and let’s dive in. . Conversion optimization success depends on your conversion optimization process.

Interviewing 98

Interviewing Consulting Pricing Engineering 98

Neil Patel

MARCH 30, 2021

One of the biggest challenges that bloggers and content marketers face is writing content that’s optimized for search engines, yet will also appeal to people. If you want to build your blog audience , you’re going to have to get smarter with your content. The principal way to accomplish this is SEO copywriting.

Social Media 144

Social Media Engineering Sales Hiring Branding 144

Neil Patel

APRIL 12, 2021

The iPod, the iPhone, the iPad–all of these products pretty much revolutionized their respective market “space.” Their success is a direct result of their marketing strategies. Apple does what it does so well that there are whole websites out there devoted to nothing but Apple products and Apple marketing.

Strategy 141

Strategy Marketing Technical Review Social Media 141

Unbounce

JULY 30, 2019

It turns out that right now is the best time to start planning your next holiday campaign. In fact, most experienced ecomm marketers start prepping long before Thanksgiving and Black Friday roll around. Due to heavy discounting, your sales might not even be profitable, even if you generate an above-average volume of sales.

Scale 111

Scale Branding Underperforming Technical Team AWS 111

How To Buy Saas

DECEMBER 1, 2020

With so many SAAS getting visibility in online marketplaces, we found that new saas businesses are struggling hard to make it to the right set of customers. In this saas marketing strategy guide, we are going to tell you everything about saas marketing. What is SAAS marketing? How Is SAAS Marketing Different?

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

GetUplift

AUGUST 5, 2018

How many Facebook ads do you see in your news feed a day? According to Social Media Examiner , 93% of marketers use Facebook advertising regularly. That’s about 3 million businesses using Facebook to market themselves. They know that using emotion is key to standing out in a crowded market and grabbing your prospect’s attention.

Social Media 71

Social Media Software Review Branding Advertising 71

GetUplift

MARCH 1, 2019

What really drives the way your prospects and customers make decisions? Which side of the bed to get up from. Imagine how much brain power you’d need if you had to actively think your way through every single option. Our emotions play a huge role in every choice we make. This is where emotional triggers come in.

Sales Hiring 66

Sales Hiring Social Media Software Review Software 66

Upscope

JUNE 1, 2021

What one thing did we learn about doing content marketing was most important and why? It takes 6 to 9 months for some content to reach page 1 of Google. What dumb assumptions did we make about content marketing at the very start of our SaaS journey? The time taken is painful but did mean we could trust the process.

Content Marketing 52

Content Marketing Marketing Interviewing Strategy 52

GetUplift

JANUARY 24, 2019

Truth is, you never really know what lies behind your competitors’ design, messaging and strategy. And directly comparing your features, pricing and pages to their features, pricing and pages won’t really get your that far. Grab Your Free Competitor Analysis Worksheet Here.

Technical Review 42

Technical Review Technical Advisors Software Review Mobile 42

Point Nine Land

SEPTEMBER 20, 2019

My favourite is the one that Alex Antolino , Creative Director at Typeform, shared with our portfolio companies at the last P9 Founder Summit in Barcelona: “ your brand is what customers say about your company when you leave the room ”. It is by no means (only) your logo. The answer is often their brand.

Branding 75

Branding Software Review Software Systems Review 75

Unbounce

NOVEMBER 7, 2019

The best ecommerce landing pages don’t just convert better—they make you more money. Take a look at some of the best-selling examples from other marketers in the biz, and see how you can get more shoppers to click on that “Buy Now” button. Why Not Just Use Product Pages for Your Ecommerce Campaigns and Promotions?

Sales 75

Sales Technical Review Subscription Payment Features 75

GetUplift

JANUARY 16, 2019

We don’t even get any good qualitative data from interviews. But if you get past that, there are big rewards waiting for you. . And he’s far from the only one to get results like these. . Your audience >> You’ll develop new personas or refine existing personas based on use cases. You can tweak the copy.

Interviewing 66

Interviewing Underperforming Technical Team Technical Review Systems Review 66

Neil Patel

AUGUST 16, 2021

Lead generation is the process of creating consumer interest in your products or services. With lead generation, you can attract leads (your potential customer) into a marketing software system with the hope of nurturing them through the buying process. A lead is a person who indicates an interest in your product or service.

Strategy 145

Strategy Social Media Underperforming Technical Team Development Team Review 145

Unbounce

JULY 9, 2020

Marketers, copywriters, and salespeople talk about attention all the time. It’s curious, though, because another word that marketers don’t often use is “patience.” But with signup pages, it’s also about making that registration process as painless and as easy as possible. “ Attention!

Scale 145

Scale Software Review B2B Advertising 145

Unbounce

NOVEMBER 7, 2019

Effective ecommerce landing pages aren’t just about big logos and shiny product photos—they’re about giving shoppers the information, direction, and experience they need to smash that “Buy Now” button. Take a look at these hand-picked ecommerce landing page examples to make 2020 your best-selling year yet.

Sales 145

Sales Marketplace as a Service Subscription Payment Features 145

GetUplift

MAY 25, 2021

You grab a cup of coffee (or tea, if you’re anything like me) and you open your inbox. Some are from clients or a colleague or two… the majority though, are from various businesses trying to get you to open their emails. Or better yet, how does your customer do it? How do you make sure she opens your email and takes action?

Technical Review 133

Technical Review Interviewing Sales Funnel Mobile 133

GetUplift

FEBRUARY 15, 2019

How can you persuade visitors to your site to sign up for your newsletter or download that resource you painstakingly put together? How can you convince potential customers to buy your products and services? Or urge people to show up to your events or log into your software? Because let’s face it.

Social Media 59

Social Media Travel Pricing Branding 59

Neil Patel

JANUARY 15, 2021

Are you ready to double your search traffic ? Understanding SEO is crucial to significantly increase your traffic and brand awareness. Right now, thousands of people are looking for content just like yours. With a bit of practice, you can become your own SEO expert. Getting to page one of the search results is vital.

Social Media 145

Social Media Mobile Sales Hiring Technical Review 145