SaaStr

MAY 28, 2024

Maybe you’re doing vertical SaaS, selling to governments, or it’s a more complicated product than they’ve sold before. A real growth marketer will say $5M in pipeline per quarter or 300 MQLs or 2,000 signups. More from Jason about hiring the wrong type of VP of Marketing here. Don’t make the hire.

Sales Hiring 189

Sales Hiring Scale AI Search AI 189

Sales Hacker

JULY 26, 2022

Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker. Kristina and Will look at common email mistakes (using real examples) and rewrite them so that you can learn what to do differently.

Strategy 54

Strategy Healthcare Travel Government 54

Chargify

AUGUST 8, 2019

When governments originally wrote tax codes, they were designed to tax brick and mortar businesses. These companies did most of their business within specific cities and towns where they maintained a physical presence, and governments could easily draw sales taxes from every transaction. What’s really going on?

SaaS 53

SaaS Government Advertising Finance 53

User Pilot

FEBRUARY 28, 2024

Here are the best funnel-tracking tools to explore: Userpilot is a product growth platform that gives you granular insights into your funnels with heatmaps, custom events, product usage tracking, and more. Google Analytics 4 is great for tracking marketing campaigns. HubSpot pricing plans. Mixpanel pricing plans.

Payment Solutions 89

Payment Solutions Data Analysis Software Review SaaS Payments 89

Intercom, Inc.

OCTOBER 29, 2019

Your Marketing, Sales, or Research teams can likely shed light on your buyer personas. Channel and sales motion: The manner in which you market and sell to companies often differs by vertical and may reveal different underlying needs.

Business 184

Business B2C Scale Headcount 184

SaaStr

DECEMBER 3, 2019

So in fast, we always kind of are governed or mostly governed by CAC payback. And so if you limit yourself to whatever it is, 12 month payback, you’re going to leave on the table growth strategies that are going to make you a vastly more valuable company three, four, five years down the line.

Scale 131

Scale Sales Hiring Development Team Review Technical Review 131

SmartKarrot

APRIL 8, 2022

Collaborate with growth marketing and broader BetterUp leaders to unify all field-based account efforts and amplify outcomes. Develop a scalable elegant and innovative customer success playbook that sets clients up for success and maximizes the value of BetterUp Care offerings. Location: North Hobart, Tasmania, Australia (Hybrid).

Customer Success 19

Customer Success Sales Recruiting Sales Hiring Outsourced Development 19