Sat.Nov 28, 2020 - Fri.Dec 04, 2020

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Levering Your CFO to Drive SaaS Company Growth

Sage Intacct

Despite the role that CEOs, CTOs, and product managers play in a startup’s success, finance is the only department in a SaaS startup that touches every part of the customer journey. With a unique money-focused perspective, finance employees have access to data across every type of product and customer. So while SaaS CFOs are not the most talked-about startup leaders, they can have a huge impact on the business.

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Here’s to 2021: Accurate, Agile Sales Forecasting

InsightSquared

When it comes to sales forecasting , it’s a simple truth: if you can see what’s coming, you can prepare and react accordingly. In many cases, you can even change future results before they become foregone conclusions. . If this year has shown us anything, it’s that sometimes it’s impossible to know what lay ahead. Sometimes you have to react on the fly, act on the best information you can find, and just give it all you’ve got.

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How Long It Roughly Takes to Close a Deal in SaaS. And Why.

SaaStr

Q: How long does it usually take to close a deal in SaaS? Ok here’s a really rough set of timelines to how long it takes to close an Opportunity in SaaS: So: A $5k deal, or say $499 a month, can often be closed in a call or two. Certainly the buying decision that can be made in a day, a week, or at least the same month. A $20k-$50k deal often takes 2–3 months.

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Best Time and Attendance Systems

The Daily Egg

Remember being given praise for good attendance in school as a child? Why is it that good time and attendance creates successful outcomes for people? Mark Hunter, author and businessman, firmly believes that “it’s not about having the right opportunities. It’s about handling the opportunities right.” Do you? Historically, businesses who manage their employees’ time […].

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Navigating the Future: Generative AI, Application Analytics, and Data

Generative AI is upending the way product developers & end-users alike are interacting with data. Despite the potential of AI, many are left with questions about the future of product development: How will AI impact my business and contribute to its success? What can product managers and developers expect in the future with the widespread adoption of AI?

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It's Supposed to Be Hard. You're Changing the World.

Tom Tunguz

“It’s the Finals. It’s hard. It’s supposed to be hard.” After Game 2 of the NBA Finals said them to Steph Curry as they walked through the tunnel to the locker room after a loss. What’s true for basketball is also true for startups - at least in this case. With all the news of unicorns and IPOs and acquisitions driven by the broader market, teams can fall into a trap to think building a startup into a success is easier for others.

More Trending

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On Your Next Big Deal? Double Your Pricing.

SaaStr

There’s a fun — and very lucrative and rewarding — exercise I like to go through with most of the startups I work with. It’s goes like this: First, who’s your largest customer? OK. Now, do you have a prospect in the pipeline that’s somewhat similar? You do? Great. Now … On that deal … go quote twice your highest price ever.

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Best Event Management Software

The Daily Egg

It’s been six hours of driving but you’re almost there. You’ve always wanted to visit the Grand Canyon and finally said “the heck with it,” hopped in the car and took off. But, in all your excitement you forgot to pack your phone charger. You’re about 20 minutes away when your phone dies. Bye-bye GPS. […]. The post Best Event Management Software appeared first on The Daily Egg.

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One-stop S.H.O.P.

Intercom, Inc.

We wanted to explore the retail landscape through various distinct themes – offering a range of perspectives and experiences. So we started by delving into the physical history of the store, followed by how our habits have changed, then we looked at who and what is fuelling the shift online, and finally we considered how the events of 2020 might inform how we shop, plan, and build in the future.

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The 4 Pillar Sales Process That Generated £10M in Revenue

Predictable Revenue

Kieren O’Connor was breaking company records as a Commercial Director at Nobly POS by 22, and at 25 he is the co-founder of a consultancy that has generated over £10m in sales for its clients and is challenging traditional consultancies everywhere. The post The 4 Pillar Sales Process That Generated £10M in Revenue appeared first on Predictable Revenue.

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SaaS: How They’re Turning Payments Into Profit Centers

Discover how top SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.

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When The Team Revolts

SaaStr

Start-ups aren’t democracies, no matter what some employees may think. The CEO is the CEO, and the founders are the founders. But start-ups also aren’t IBM or Cisco. Or even, anything like DropBox or Slack or Box or Hubspot, not organizationally at least. From 1-10 employees, it’s a family. After 150 or so, somewhere in there, it starts to become a traditional hierarchical structure.

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Best Digital Marketing Services

The Daily Egg

Finding a digital marketing service can be a sticky web of confusion if you don’t know what you’re looking for. It’s like going to the mall to shop but having no idea what you want—you’ll quickly become frustrated or waste money on something you really didn’t need. Digital marketing is no different. You can quickly […]. The post Best Digital Marketing Services appeared first on The Daily Egg.

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Collaborative workflows with the Trint Editor

Trint

Find the moments that matter fast with the Trint Editor. Teams can easily review, edit and verify transcripts simultaneously. Playback your audio or video files and watch the transcript unfold. Download the guide on the Trint Editor.

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7 Warning Signs You Have Product Flop on Your Hands (and How to Fix It!)

Neil Patel

Ever have a really great idea for a product? You know, the kind of idea that makes you want to grab strangers by the shoulders and explain the whole thing in a rush. For the next few hours or even days, you find yourself revved up in high gear, eager to turn your big idea into reality. It’s an awesome feeling. There’s only one problem: what comes up must go down, and sometimes big ideas do just that – they flop, hard.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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When It’s Worth It To Hire an Interim VP of Sales

SaaStr

We’ve talked a lot on SaaStr about the damage a bad VP of Sales can do. They often make things much worse than they were before — and burn a year and half of your capital doing it. More on that, and the line between Great, Good and Bad here : But what if you are struggling to just find a Good VP of Sales … should you hire an Interim one?

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6 Copywriting Tips for Creating Persuasive Landing Pages (and Converting More Visitors)

Unbounce

As a modern marketer, you’re expected to be a multitasker with a diverse skill set. “Multiple hats … love ‘em!” In reality, though, it’s a pretty tough gig. So, of course you’re constantly looking for ways to shrink the workload—and that includes beefing up your landing page copywriting skills to maximize conversions. What are the highest-performing landing pages doing that makes them so effective?

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Trint Closes Series A Acceleration Round With Edge Investments

Trint

London-based Edge Investments supported the round, led by The New York Times Company LONDON—December 1, 2020— Trint , the leading speech-to-text platform for content creation, today announced the close of its Series A Acceleration round with an investment of £5M (~$6.7M). The round, opened in August by The New York Times Company, closes with a £2M (~$2.6M) investment from Edge , the leading growth investor in the UK creative economy.

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13 Reasons Why Direct Mail Isn’t Dead

Neil Patel

In an increasingly digital world, direct mail seems old and boring. You wouldn’t drive a horse-drawn carriage to work or use a pager to contact your friends, would you? Of course not. Direct mail feels outdated. But direct mail is still a great way to reach your audience, grab their attention, and connect with them on a personal level. In 2016, The Data & Marketing Association reported that the direct mail customer response rate increased by 43%.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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5 Interesting Learnings from Slack at $1B in ARR

SaaStr

So this 5 Interesting Learnings post is a bit bittersweet. We’ve recently checked in with a bunch of our Cloud and SaaS favorites as they cross $1B in ARR: 5 Interesting Learnings from Zendesk. As It Crosses $1B in ARR. 5 Interesting Learnings from HubSpot as It Approaches $1 Billion in ARR. 5 Interesting Learnings from RingCentral. As it Approaches $1B in ARR. 5 Interesting Learnings from Palantir at $1 Billion in ARR.

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The “$20M to $500M” Question: Adding Top Down Sales

Andreessen Horowitz

For many enterprise startups, the predominant initial go to market (GTM) strategy has been “ growth + sales ”, which relies on a bottom up, product-led approach to acquiring and retaining users and customers. But after successfully executing on this … The post The “$20M to $500M” Question: Adding Top Down Sales appeared first on Andreessen Horowitz.

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5 of the Most Popular Email Marketing Trends Right Now

Nimble - Sales

Email marketing is one of the oldest digital marketing techniques that are still relevant. Almost every business with an online presence leverages email marketing to some extent. But, not everyone is equally successful at email marketing. In fact, in most cases, emails from businesses are either marked as spam or land in the promotions tab. […].

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How to Hire SEO Freelancers

Neil Patel

Ranking a website or web page today is not as easy as it was a couple of years ago. Not only is the competition stiffer, but the constant changes in the algorithms that determine rankings also make it more challenging to stay on top of your SEO game. As a business owner, keeping up with all these changes and regularly updating your website is something you might not have time for.

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How Embedded Analytics Gets You to Market Faster with a SAAS Offering

Start-ups & SMBs launching products quickly must bundle dashboards, reports, & self-service analytics into apps. Customers expect rapid value from your product (time-to-value), data security, and access to advanced capabilities. Traditional Business Intelligence (BI) tools can provide valuable data analysis capabilities, but they have a barrier to entry that can stop small and midsize businesses from capitalizing on them.

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Did You Ship At Least 3 Game-Changing Features This Year?

SaaStr

As the year starts to wind to a close, one exercise I go through with many CEOs I’ve invested in or am close to is this: Did you ship at least 3 truly game-changing features this year? Be honest. What were they, and how did they truly move the needle? You’d be surprised if CEOs are being honest how many fail this test. Not just at $0.1m ARR, or $1m ARR, but also at $10m, $20m. $50m ARR and later.

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Investing in Moov: Open Source Financial Services Building Blocks

Andreessen Horowitz

The financial services industry is undergoing one of the largest transformations in its history. Like many seismic changes, initially change is slow and incremental and then a shift happens dramatically in a short time. We are at one such moment. … The post Investing in Moov: Open Source Financial Services Building Blocks appeared first on Andreessen Horowitz.

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5 Subscription Marketing Strategies You Should Implement

FastSpring

Businesses are constantly trying to figure out how to increase customer retention rates. But what if your business model is designed to create repeat customers. Essentially, that’s the beauty of subscription business models. Subscription businesses get to profit from recurring purchases, and customers benefit from long-term savings and convenience. In a recent study , Zuora found that 71% of adults across 12 countries have subscription services.

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How to Engage Your Audience with Live Streaming

Neil Patel

Are you missing out on a huge section of your target audience? If you’re not using live streaming to engage with your followers, then you might be. The numbers behind live streaming are impressive , and if you’re not already, you should be incorporating this medium into your marketing strategy. Here’s how you can leverage live streaming to create crazy levels of engagement with your audience.

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Driving Growth, Customer Satisfaction, and Retention through Usage-Based Pricing

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

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Your VP Sales Has a Sales Quota. Your VP Marketing Has To Have a Quota, Too.

SaaStr

A ways back, we did an extremely popular post entitled, Hire the Right Type of VP Marketing or You’ll Just End Up With a Bunch of Blue Pens with Your Logo On Them. The basic idea was to help folks who haven’t hired a VP or Director of Marketing hire the right one for a pre-Scale sales-driven SaaS company. Someone that knows, lives and breathes leads, funnels and funnel management, drip marketing, and all the rest.

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How to Use Customer Data to Improve Your Relationship with Repeat Buyers

Nimble - Sales

We all know marketing is the lifeblood of the enterprise. It’s how we get business, after all. But, in our mad scramble to get as many customers as possible, we often forget to nurture the existing ones. That’s just too big a mistake to ignore. Did you know that 91% of customers prefer to shop […]. The post How to Use Customer Data to Improve Your Relationship with Repeat Buyers appeared first on Nimble Blog.

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Journal Club: Bioengineering Birth

Andreessen Horowitz

Infertility is a common struggle with limited treatment options, particularly if caused by an issue with the uterus. On this episode of the Bio Eats World Journal Club host Lauren Richardson talks to Professor Anthony Atala from the Wake Forest … The post Journal Club: Bioengineering Birth appeared first on Andreessen Horowitz.