SaaStr
JUNE 2, 2019
In my first start-up, I had some rough experiences with VC collusion. I remember I went to one top VC’s Monday partner meeting (which went well) in the morning, and then in the afternoon, visited another. The two firms had not only talked between the meetings, but shared feedback and notes!! I didn’t even know they knew each other, let alone “authorized” them sharing notes between partner pitches.
Tom Tunguz
JUNE 10, 2019
You’ve found product market fit. You’ve hired a team, including some managers. Your initial, small customer base is very happy. You’ve discovered an initial channel of customer acquisition that’s working. You’ve raised a meaningful round of capital. And then, right then, product innovation decelerates to zero. The fast pace that characterized the past 12-18 months, when you would germinate an idea and write the code in less than a few days, has evaporated.
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The Daily Egg
JUNE 27, 2019
People talk all the time about the need to be a data-driven company and to use scientific decision-making at work. This is why so many companies conduct website tests like A/B and multivariate (MVT) tests. However, these are by no means the only testing methods available to marketers and UX designers. These tests tend to […] The post Should You Pay People To Test Out Your Website?
Incredo
JUNE 25, 2019
Do you love free stuff? Imagine that you can visit a sports complex for free but you are allowed to do it only twice a month, only for 3 hours in total and you have access to the swimming pool and cardio & strength classes only. That free is always available but you would like to spend more time there, have access to the wellness area as well and visit there more often.
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Generative AI is upending the way product developers & end-users alike are interacting with data. Despite the potential of AI, many are left with questions about the future of product development: How will AI impact my business and contribute to its success? What can product managers and developers expect in the future with the widespread adoption of AI?
Intercom, Inc.
JUNE 26, 2019
There’s a lot of content and advice about giving presentations out there. Some of it’s really useful, some of it not at all. Intercom has been holding events for years now, from large scale World Tours to more intimate Building Intercom events, with our founders, leaders and teammates delivering acclaimed talks on everything from building software to scaling your customer support team.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
SaaStr
JUNE 26, 2019
Ok this isn’t the most profound SaaS post of all time, but now that there are 100+ public SaaS companies and unicorns, we can finally answer a question — is it better to start a company that remakes an existing category, or that creates a new one? Well, actually maybe we can’t answer that question. What we can say is that about 70% of public SaaS companies are applications that are new versions, new entrants, in well established categories: You can quibble with the New Category
Tom Tunguz
JUNE 20, 2019
Every six months or so, I take a look at how the public markets are valuing next-generation software companies. There’s been quite a bit of volatility over the last five years, and this update is no exception. As of mid-June, the public markets value software companies at all-time highs. The chart above shows the total enterprise value (TEV)/forward revenue multiple for the basket of public software companies.
The Daily Egg
JUNE 17, 2019
Keyword analysis has always been a vital element in every SEO strategy. You’d typically use it to identify what words people are typing into search engines to find your business and your products or services. But this application of keyword analysis is very one dimensional. You only get a fair idea of what people are […] The post How to Use Keyword Analysis to Understand Your Customers appeared first on The Daily Egg.
Incredo
JUNE 25, 2019
Do you love free stuff? Imagine that you can visit a sports complex for free but you are allowed to do it only twice a month, only for 3 hours in total and you have access to the swimming pool and cardio & strength classes only. That free is always available but you would like to spend more time there, have access to the wellness area as well and visit there more often.
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Intercom, Inc.
JUNE 3, 2019
Product Management is an elusive craft. We all think we know what we’re talking about, but when it comes down to it, the difference between great, good and not quite good enough can be pretty slippery. And what makes this even harder is that, because PMs own so few clear deliverables (such as code or designs), it can be tricky to pinpoint what exact impact a PM had on a team.
Predictable Revenue
JUNE 24, 2019
We'll discuss how the obsession with perfecting the Marketing Qualified Lead and the inside sales model has led to CQL(Conversation Qualified Leads), and to Drift using bots instead of traditional SDR's. We'll also cover the three main principles for governing day to day sales operations and Zendesk's sales stages! The post How to perfect sales operations: part 6 of Predictable Revenue’s outbound sales learnings from 2018 appeared first on Predictable Revenue.
SaaStr
JUNE 20, 2019
I’ve watched many bridge rounds over time from a far, and took $500k in bridge capital at EchoSign myself when our seed round didn’t end up being quite enough to get us to the Series A. But I haven’t really seen bridge rounds from the other side, as an investor, until recently. That’s mainly because over the past 2 years I’ve invested in more early-ish seed companies (vs later seed companies), that often end up needing a second seed, or bridge.
Tom Tunguz
JUNE 11, 2019
Yesterday, Salesforce announced it would acquire Tableau for $15.7B. Tableau sells data visualization software and the team has built an incredible business. We analyzed the S-1 in 2014. The company has grown since its public offering to generate about $1.1B in revenue, growing at 29%. Let’s put this acquisition in context. First, it’s the third business intelligence related acquisition in the past month.
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
The Daily Egg
JUNE 11, 2019
One misstep we often see companies make: Investing in a massive website redesign without validating the changes they’re making by looking at their customer data first. The downside of this mistake is massive; wasted time and money, to be sure, but also, this is a huge missed opportunity for making positive and impactful website […] The post A/B Testing: How and Where to Start appeared first on The Daily Egg.
Neil Patel
JUNE 18, 2019
We all know that links help rankings. And the more links you build the higher you’ll rank. But does it really work that way? Well, the short answer is links do help with rankings and I have the data to prove it. But, you already know that. The real question is what kind of links do you need to boost your rankings? Is it rich anchor text links? Is it sitewide links?
Intercom, Inc.
JUNE 4, 2019
Product managers have the onus to be deeply attentive listeners. We’ve got to keep a pulse on a diverse set of inputs, filtering signals amidst the noise, to build strategic direction and seemingly mid-flight, make calculated tradeoffs for the product roadmap. It’s a game of endless Bayesian inference with an overwhelming amount of directions. We are constantly reevaluating if the choices we’ve made for the product are the right ones as new information becomes available.
Predictable Revenue
JUNE 3, 2019
Sales Enablement allows Sales professionals to do their job more efficiently (and more successfully!). Without the wide-ranging support of the sales enablement function, the day-to-day of an SDR would be significantly more difficult. The post Sales enablement: Part 3 of Predictable Revenue’s outbound sales learnings from 2018 appeared first on Predictable Revenue.
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
SaaStr
JUNE 5, 2019
CEOs get fired all the time. Founder-CEOs getting fired seems rarer these days, though. Two that would be hard to imagine happening today: Pushing Steve Jobs out of Apple. Pushing Sergey Brin + Larry Page “down” to bring in an Outside CEO. A few that we don’t hear about too much: Elon Musk pushing out first CEO of Tesla. A necessity for funding. All the money was gone and the Roadster was hopelessly behind schedule and cost targets.
Tom Tunguz
JUNE 18, 2019
Over the last decade or so, I’ve compiled a metrics sheet to summarise a SaaS business. While no living document like this is ever perfect, this is currently the best board-level summary of the overall health of a business I have found. I’m sharing it so that others may benefit and improve it. If you have suggestions, please email me. Redpoint SaaS Metrics Template.
The Daily Egg
JUNE 5, 2019
In January, I shared a post on Crazy Egg’s new priority as a company: our mission is to help you get better at paying attention to the people visiting your website, so you can improve their experience. We believe (and have seen firsthand) the undeniable downstream impact of placing the focus on paying attention. Paying […] The post Why Aren’t You A/B Testing Ways to Improve Your Website?
Neil Patel
JUNE 11, 2019
Why do you do keyword research? It’s to find more lucrative keywords to rank for on Google, right? But once you find these keywords, you still have to figure out how to rank for them. For that reason, I decided to update Ubersuggest because I wanted to show you what kind of content to create and even how to promote it. That way you can start ranking for these newly found keywords.
As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.
Intercom, Inc.
JUNE 20, 2019
It is 50 years this month since the Stonewall riots in New York City, which were a response to discriminatory police raids against the LGBTI+ community. The Christopher Street Liberation Day March which marked the anniversary of the riots is considered to be the first ever Pride. This major anniversary has been inspiration for us at Intercom to pause and re-evaluate our approach to Pride.
Unbounce
JUNE 11, 2019
Artificial intelligence is about to change lead generation and conversion as you know it. In the process, it’ll have a transformative impact on companies and careers. AI is a blanket term that covers several different technologies. You might have heard of some of them, like machine learning, computer vision, and natural language processing. Even if you don’t know much about it, though, you probably use AI-powered technology dozens or hundreds of times per day.
SaaStr
JUNE 24, 2019
It’s complicated. Having a “good exit” is a special thing. You will make some money, perhaps even life-changing money. It will prove you can do it. It will Level You Up in the hierarchy of founders. You will have beaten the odds, and be a “winner”. But as time goes by, you may see it all differently. You may see you only get so many at-bats. At least most of us only have so many.
Tom Tunguz
JUNE 17, 2019
Next week, on the 27th of June, Redpoint will host Office Hours with Guillaume Cabane. Guillaume is an exceptional marketer. He built the highly successful growth practices at Segment and Drift. He stands out because of his persistence at the cutting edge. I remember when he told me of how he used the Clearbit Reveal API to change the content of conversations in Drift pop-ups to meaningfully improve conversion.
Advertiser: Data Robot
The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.
The Daily Egg
JUNE 13, 2019
Our co-founder Neil Patel wanted to understand where companies were struggling to meet their fullest potential. One set of contrasting data points jumped out at the Crazy Egg team specifically. In his research of over 200 companies ranging in size from $1mm in Revenue to $300mm, he uncovered the following: Conversion Rate Optimization (CRO) is […] The post Thanks for the Insight!
Neil Patel
JUNE 4, 2019
If I write a blog post on any topic, what do you think happens? It typically gets indexed by Google the same day I publish the content and within a week it tends to rank high on Google. Then again, I have a domain score of 94 and I have 633,791 backlinks. Just look at the image above. (If you are curious what your link count or domain score is, put in your URL here.).
Intercom, Inc.
JUNE 7, 2019
Last week, we launched the new Intercom.com and shared the process and thought behind our new design. In addition to the new brand direction, we also made many changes on the development side, which I detailed in this Twitter thread. I was the tech lead on this project, on Team Web! Our new marketing site has lots of goodies from the development side of things that I'm excited to talk about.
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