SaaStr

MARCH 23, 2024

Dear SaaStr: Why Do Most Entrepreneurs Under Price Their Offerings Initially? Yes, most of us at first under-price and then slowly raise prices as we gain confidence. It’s because (1) we aren’t trained sales leaders, and (2) we worry most about not losing the deal. Founders know the value of a key logo can be 10x-100x the value of the contract itself.

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Pricing Sales Revenue 239

Blulogix

MARCH 23, 2024

By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Crafting a Winning Customer Success Strategy In B2B subscriptions, customer success transcends traditional support frameworks, embodying a proactive commitment to guiding customers towards achieving their strategic objectives with your service. Customer Success is geared towards ensuring that the right tools, strategies and approaches can be leveraged to achieve both customer and company objectives.

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B2B Subscription Payment Features Customer Success 59

SaaStr

MARCH 23, 2024

Are we thought the endless price increases we saw in 2023? Apparently not. A stunning 76% of you are raising prices in 2024. That’s up from 54% in 2023. Personally, I’m a fan of only raising prices if you’ve earned it, and focusing on raising prices on new customers, not just the base. But the days of Endless Pricing Increases in SaaS seem to be here maybe … forever.

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Pricing SaaS 215

How To Buy Saas

MARCH 23, 2024

In the new globalized world, groups are increasingly turning to video content as a powerful tool to engage with diverse audiences. One key aspect that can drastically improve the effectiveness of advertising and marketing techniques is translating video content into multiple languages. Let’s explore how video content translation can increase advertising efforts and pressure achievement.

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Strategy Marketing Technical Review Sales Hiring 52

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Payments

SaaS Metrics

MARCH 23, 2024

In today’s world, where nearly everything is becoming digitalized, businesses need to keep up with the rapidly changing landscape. The plumbing industry is no exception. Understanding the connection between plumbing and Software as a Service (SaaS) metrics can offer valuable insights into overall performance and potential areas for growth. This article will.

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Metrics SaaS Software Operational efficiency. 52