Wed.Aug 02, 2023

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PostcardMania Review

The Daily Egg

Social media marketing agencies are everywhere these days. You’d be hard-pressed to throw a digital rock and not hit one. Still, every. The post PostcardMania Review appeared first on The Daily Egg.

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Busting the Myth: Higher Funding Doesn't Mean Faster Hiring in Startups

Tom Tunguz

If a startup raised a top quartile Seed round, Series A, B, & C, they typically would have grown headcount by about 6% in the last twelve months. The headcount growth rate for all other companies? About double at 12%. Here’s the catch : the difference isn’t statistically significant. In fact, comparing the headcount growth rates across top quartile fundraisers to bottom 3 quartile fundraisers, the result is the same.

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Dear SaaStr: What Is The Job of a Venture Capital Fund Manager?

SaaStr

Dear SaaStr: What Is The Job of a Venture Capital Fund Manager? Ultimately, the job is to beat Nasdaq by at least 20%. Otherwise, their own investors (the LPs) should just invest in … Nasdaq. It’s liquid and full of great tech companies! Net net, this means returning at least 3x the capital they are given to invest. Now what does the job look like? Roughly: Source new investments.

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The Power of Storytelling in Sales with Philipp Humm

Predictable Revenue

Collin Stewart meets Philipp Humm, the author of The Story Selling Method, to delve into the significance of storytelling in the sales realm. The post The Power of Storytelling in Sales with Philipp Humm appeared first on Predictable Revenue.

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Navigating the Future: Generative AI, Application Analytics, and Data

Generative AI is upending the way product developers & end-users alike are interacting with data. Despite the potential of AI, many are left with questions about the future of product development: How will AI impact my business and contribute to its success? What can product managers and developers expect in the future with the widespread adoption of AI?

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5 Interesting Learnings from Sprinklr at $700,000,000 in ARR

SaaStr

So Sprinklr is one big Social Media and More management tool you might not have heard of — because it’s pretty darn enterprise. And yes today, it does a lot more than social media management, but that’s its original core. And managing content and the overall customer experience at scale in big companies is a big endeavor. Sprinklr is good at it.

More Trending

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Where Will AI Have the Biggest Impact? Healthcare.

Andreessen Horowitz

Recently, we received an email about a healthcare panel entitled “Using AI with Modern Fax Capabilities to Reduce Administrative Burden.” We immediately thought, “wait, what?” But yes, we had read it correctly: There was a panel on integrating AI with … The post Where Will AI Have the Biggest Impact? Healthcare. appeared first on Andreessen Horowitz.

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6 Data-Driven Email Marketing Strategies to Build Lasting Customer Relationships

User Pilot

With the amount of data companies have available, there is no excuse not to use data-driven email marketing. Not using this approach means you’re leaving your conversions to fate. Whereas data-driven email marketing uses valuable customer data to send the right email at the right time to assist with your product’s growth. TL;DR Data-driven email marketing relies on customer data insights to drive decisions to help increase email metrics.

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How I Built a Profitable Newsletter Business

Buffer Resources

In December 2022, I was starting to long for something more. I was working at a Venture Capital firm and was feeling the itch to create something new on my own. At the firm, I was a portfolio manager and would run point on all the firm's founder relationships. Through those relationships, I noticed a trend: founders of startups are no different than anyone else.

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How to Create a Successful Customer Engagement Strategy For Your SaaS Company

User Pilot

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. But how do they know it’s actually worth it when they don’t engage long enough to find out? This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result.

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SaaS: How They’re Turning Payments Into Profit Centers

Discover how top SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.

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Sales Hacker is re-acquired by GTMfund, re-branded as GTMnow

Sales Hacker

It’s an exciting and bittersweet day. Sales Hacker has been acquired by GTMfund. For those of you who don’t know, Sales Hacker was founded by Max Altschuler and GTMfund is his new company. So what does this mean for you? We will be pouring more resources into building the best educational media company for all things sales and go-to-market. We believe that Sales is no longer siloed.The past decade of technological and generational advancements have led to a new way to build, sell, and market.

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How I Built a Profitable Newsletter Business

Buffer Resources

In December 2022, I was starting to long for something more. I was working at a Venture Capital firm and was feeling the itch to create something new on my own. At the firm, I was a portfolio manager and would run point on all the firm's founder relationships. Through those relationships, I noticed a trend: founders of startups are no different than anyone else.

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Sales Hacker is re-acquired by GTMfund, re-branded as GTMnow

Sales Hacker

It’s an exciting and bittersweet day. Sales Hacker has been acquired by GTMfund. For those of you who don’t know, Sales Hacker was founded by Max Altschuler and GTMfund is his new company. So what does this mean for you? We will be pouring more resources into building the best educational media company for all things sales and go-to-market. We believe that Sales is no longer siloed.The past decade of technological and generational advancements have led to a new way to build, sell, and market.

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Winning Revenue Growth With a Retention-first Mentality

Chargebee

The year is 2004. Amazon’s business is being challenged on all fronts. At $18 billion, Bezos’s largest competitor is a $33 billion eBay. Footfalls at a few maverick brick-and-mortar stores (like Best Buy) have only been increasing annually. Toys ‘R’ Us just issued a fresh legal procedure suing Amazon for violating an exclusivity contract.

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How Embedded Analytics Gets You to Market Faster with a SAAS Offering

Start-ups & SMBs launching products quickly must bundle dashboards, reports, & self-service analytics into apps. Customers expect rapid value from your product (time-to-value), data security, and access to advanced capabilities. Traditional Business Intelligence (BI) tools can provide valuable data analysis capabilities, but they have a barrier to entry that can stop small and midsize businesses from capitalizing on them.

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GTM 52: *Special Edition* Monthly Jam Session (August 2023)

Sales Hacker

Presenting you with a very special bonus episode this month… Max Altschuler hits us with a very special announcement, Co-Hosted by the CEO and CoFounder of Outreach , Manny Medina Tune in to hear it all! P.S. We’re officially running a GTMfund giveaway program! Share our media content (GTM podcast or GTM newsletter) on LinkedIn and Twitter, tag us, and you’ll be entered to win a pair of GTMfund Airpod Pros!

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Motivating Action: The Hard Truth of Driving Customer Engagement

Sixteen Ventures

Every Customer Success Manager (CSM) knows the struggle: you have an incredible product that can truly enhance the work of your customers, but they resist. They feel overwhelmed, underprepared, or simply unwilling to take on the new responsibilities that come with implementing your product. Sound familiar? Then buckle up. We’re going to unpack the challenges […] The post Motivating Action: The Hard Truth of Driving Customer Engagement appeared first on Customer-centric Growth by Linc

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BREAKING: GTMfund re-acquires Sales Hacker, rebrands as GTMnow

Sales Hacker

Ey? It’s not a Friday, what are you doing in my inbox? Well we’ve got some exciting news! We re-acquired Sales Hacker and are relaunching it under GTMnow, the media extension of the GTMfund ! For those of you who don’t know, my partner Max Altschuler , founded Sales Hacker in 2013 and ran it for 5 years (I joined SH later in the journey) before it was acquired by Outreach where it ran for another 5 years.

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Sales Qualified Leads: What Are They, Why Are They Important, and How Do You Get Them?

CloseSaaS

Want to close more deals? Focus your attention on sales qualified leads (SQLs). This article will explain what SQLs are, how to get them, and more.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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How Should Customer Success Leaders Enable Their Teams? What Are Some Great CS Benchmarks to Attain?

SmartKarrot

Customer Success (CS) that focuses on boosting customer retention, loyalty, and overall business growth is a very important function for any customer-centric business. In fact, it is essential for sustainable growth and long-term success for any business across industries. If a customer success team has to function effectively and succeed in its goal, the responsibility to empower the team falls on the shoulders of the Customer Success leader.

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Clouded Judgement: IPO Process Overview - Are IPO Markets Opening Soon?

Clouded Judgement

A little over 3 years ago I wrote a post about the IPO process , outlining what happens at each step along the way. The post was a qualitative review of the IPO process, as well as a quantitative review benchmarking the key pieces of an IPO. The benchmarking was not a review of business metrics (I did some of that benchmarking in this post ), but rather IPO metrics.

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