SaaStr

DECEMBER 27, 2023

Alessio Artuffo, President and COO of Docebo , shares lessons learned, misconceptions, and what he would have done if he could do it all over again. 70% of customers are in the Enterprise and mid-market space, and 30% are SMBs. Because it can dilute your message a lot. market is double the size of the internal one.

Sales Hiring 193

Sales Hiring Scale SMB Outsourced Development 193

User Pilot

JULY 13, 2022

Do you follow any product manager blogs? Would you like to discover new ones that will give you valuable insights into product management ? In our article, we introduce 20 of our favorite product manager blogs that every product pro should follow, regardless of their experience.

Technical Review 98

Technical Review Management Leadership Systems Review 98

SaaStr

AUGUST 8, 2022

How do you create a product that becomes essential to your customers’ lives? In a special SaaStr Annual session, Brex CEO & Co-Founder Henrique Dubugras and Mutiny CEO & Co-Founder Jaleh Rezaei reveal the secrets to building a successful SaaS business based on a product that customers need and love.

Startup 181

Startup Consulting Product Marketing Revenue 181

SaaStr

NOVEMBER 22, 2021

At the heart of product-led growth is the user. And in this podcast, Olivia Nottebohm, CRO of Notion ($10B valuation), will delve into the more complex aspects of product-led growth, and why they’re essential for building a successful business that will thrive for years to come. Who knows what this app is?

B2C 276

B2C Scale Consulting Software Review 276

SaaStr

JANUARY 7, 2022

Have you ever had a sudden realization that you’re spending more on sales and marketing than research and development? If so, you aren’t alone –– the median enterprise SaaS company spends twice as much on sales and marketing than R&D. So how can a CEO manage their marketing effectively?

Sales Hiring 221

Sales Hiring Underperforming Technical Team Marketing Market Research 221

SaaStr

JANUARY 7, 2021

Whether it was our interview with Podium’s Eric Rea on how he scaled with a team outside the Bay Area before it was really considered an option, or TripAction’s Megan Eisenberg on how to prioritize trade-offs in marketing without sacrificing pipeline, we’ve covered the gambit of relevant topics throughout the year. .

Scale 236

Scale Sales Hiring Scaling B2B 236

SaaStr

MAY 25, 2020

I think it would be a tremendous exercise to share these ideas with your team and see what folks think they should change / implement at your startup. I think it would be a tremendous exercise to share these ideas with your team and see what folks think they should change / implement at your startup.

Sales Hiring 335

Sales Hiring Sales Outsourced Development Technical Review 335

SaaStr

NOVEMBER 25, 2023

The days of working a little for big returns are behind us in the Boom of ‘21, so what can you do to start hitting revenue targets? #1: And now, suddenly, we’re back to looking at revenue, and it’s not about only trying your hardest. Now, it’s “try your hardest doing work and actually impact the numbers you need it to.”

Sales Hiring 194

Sales Hiring Underperforming Technical Team Revenue Sales 194

SaaStr

JANUARY 12, 2022

“I should have been onsite with them + made sure they had my cell number.” ” — Tyler Hogge, SVP Product, Divvy. .” ” — Tyler Hogge, SVP Product, Divvy. You have to be careful to pair that with someone strong to manage the relationship, that has more time and that also can be trusted.

CTO Hire 268

CTO Hire Sales Hiring New CTO CTO 268

Incredo

JULY 8, 2019

“The aim of marketing is to know and understand the customer so well the product or service fits them and sells itself.”. Digital marketing agencies usually write about what a company will receive after partnering with them or why a company should choose their services over another agency’s services.

Outsourcing Services 200

Outsourcing Services Scale Outsourced Development Sales Hiring 200

SaaStr

JULY 25, 2021

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. I still remember the very first time I met Dev back in 2011 and I was this engineer turn first-time founder, CEO running the business. This was certainly one of them.

Sales Recruiting 242

Sales Recruiting Sales Hiring Scale VP of Engineering 242

How To Buy Saas

MARCH 21, 2024

With over 50 billion SaaS service users in the US (including repeat customers) there’s little doubt about the health of the SaaS industry. But what exactly are these services, and should your startup business be using them? What Is SaaS? But what solutions can your startup business order?

SaaS Payments 40

SaaS Payments Payment Services Payment Solutions Payment Methods 40

Buffer Resources

OCTOBER 24, 2023

I never thought I’d own a business. Yet here I am, with a (small) content marketing agency, selling services to companies, including series A startups and tech enterprises, and making a six-figure dollar income each year.  I also kept writing, mostly for affiliate marketing agencies, as a side hustle.

Outsourcing Services 112

Outsourcing Services Scale Outsourced Development Underperforming Technical Team 112

User Pilot

MARCH 13, 2023

Any savvy SaaS owner or product manager should have a roster of product survey questions to draw from when gathering valuable data. In this article, we’re going to set you up for success with a whopping 20 ideas to draw from and use in your own SaaS. What better way to gather customer feedback ?

Onboarding 96

Onboarding Churn SaaS Management 96

SaaStr

NOVEMBER 16, 2020

As for Andy, prior to UserTesting, he was the Chairman and CEO @ Act On Software and before that held several positions at Salesforce, including COO – Products Group. Before Salesforce Andy spent close to 5 years at Oracle as VP Product Management. How did he come to be CEO at the market leader, UserTesting? *

Sales Hiring 190

Sales Hiring Scale Leadership Sales Enablement 190

User Pilot

AUGUST 14, 2023

For most SaaS businesses, a product satisfaction survey can be the heart of a user research process. But what type of surveys are best for your goals? And how should you ask your questions to ensure that you’re collecting the right data? Let’s start by defining what a product satisfaction survey is.

Scale 89

Scale SaaS Payments Payment Solutions Payment Services 89

User Pilot

JANUARY 14, 2023

What is product success? What can product managers do to improve their chances of building successful products? How can they measure that their product is on a path to success? Successful SaaS products satisfy user needs and realize organizational business goals. Book the demo!

Management 97

Management SaaS Metrics Retention 97

User Pilot

MARCH 23, 2023

What are the reasons for customer churn in SaaS? And how can customer success teams address them to ensure product growth? As a SaaS company, your ultimate goal is to retain customers and keep them happy with your product. 5: Customers churn when they experience an unresolved product bug.

SaaS Payments 97

SaaS Payments Churn Underperforming Technical Team Payment Methods 97

User Pilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. Put simply, user personas impact your entire business model. Put simply, user personas impact your entire business model.

Social Media 98

Social Media Interviewing Underperforming Technical Team Product Marketing 98

SaaStr

JUNE 7, 2021

But back in 2017, CEO and co-founder Peter Gassner joined us after Veeva had recently IPO’d with a market cap less than a tenth of that size. While it can be frightening to think differently, doing so has helped him make Veeva the biggest vertical SaaS success story of all time. Peter : Well, I might not even know what that is.

Sales Hiring 333

Sales Hiring Underperforming Technical Team SaaS Headcount 333

Buffer Resources

SEPTEMBER 11, 2023

What we’re witnessing in today’s tough economy is the inevitable rise of social selling. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. What’s the true ROI?

Sales Recruiting 127

Sales Recruiting Sales Hiring Scale Social Media 127

FastSpring

DECEMBER 18, 2020

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. What is B2B Ecommerce?

Payment Methods 147

Payment Methods B2B Outsourcing Services Payment Services 147

Neil Patel

DECEMBER 30, 2020

Are you looking to monetize your blog or earn a passive income? This is a complete guide to choosing the right affiliate network for your platform, including what an affiliate network is, why you should consider joining one, and a rundown of the top networks on the market.

Merchant Services 140

Merchant Services Payments Payment Methods Marketing 140

User Pilot

MAY 22, 2023

Every successful product manager understands the importance of learning how to build customer loyalty. Improving your customer retention rate and boosting customer loyalty is key to the success and growth of any business – in both good times and bad. What is customer loyalty? What is customer loyalty?

Onboarding 84

Onboarding Social Media Retention Branding 84

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. In this blog post, you’ll learn everything about go-to-market strategies. What is a go-to-market (GTM) strategy?

Strategy 91

Strategy Marketing SaaS Customer Lifetime Value 91

SaaStr

JUNE 10, 2020

The true test of marketers. Marketing leaders must focus their teams on the areas that will drive revenue while they cut costs – the biggest impact for the business. I’ve advised more than 25 companies, seven of which have been acquired in the last two years and three of which have gone out of business.

Travel 175

Travel Marketing Scale Outsourcing Services 175

SaaStr

MARCH 31, 2022

What you’ll see in that cloud spend box is actually Gartner’s 2020 estimate for infrastructure as a service spending for companies, which was $50 billion. And what’s also interesting about that is these are the two fastest growing IT spend categories in CIO’s portfolios with 24% year over year growth.

Scale 191

Scale Marketplace as a Service Cloud SaaS Payments 191

Baremetrics

AUGUST 29, 2021

The most sure-fire way to achieve rapid growth in your business is to make sure you’re marketing to the right people. If you’re not sure who could benefit from your services yet, casting a wide net and targeting a broad market is one path towards identifying them. Start by segmenting your clients.

Outsourcing Services 124

Outsourcing Services Startup Interviewing Outsourced Development 124

User Pilot

MAY 11, 2022

Are you aware that product user segmentation affects all stages of the user journey and the overall growth of a business? You can use product usage data to develop an effective marketing strategy, improve products, retain customers , as well as to accelerate customer adoption. What is product user segmentation?

SaaS 97

SaaS Underperforming Technical Team Onboarding Churn 97

ChurnZero

JANUARY 20, 2021

This is a guest blog post by Justine Dennis, Manager, Customer Success & Support at Fusebill. . If you take care of your customers from day one, you create a kind of kick-start for new customers,” Meyns said on the business’s blog. Who are your most successful customers? Dollars are dollars, right?”

Customer Success 98

Customer Success Scale SaaS B2B 98

User Pilot

NOVEMBER 28, 2022

Churn is the enemy of product growth. How do you lower your churn rate and make sure all your users stick around? In this article, we’ll show you: What customer churn is and why it matters. Common reasons why your churn rate may be too high. Common reasons why your churn rate may be too high.

Churn 97

Churn Software Review SaaS User Experience 97

SaaStr

MARCH 31, 2020

Use these tools to determine how to run growth experiments at your organization. But before I go into the dough here, who am I, what have I done, very quickly, I worked at a few of those recognizable companies, most notably lately in the Bay Area Segment and Drift where I’ve driven significant growth. FULL TRANSCRIPT BELOW.

Scale 131

Scale Scaling Sales Hiring Engineering 131

User Pilot

FEBRUARY 3, 2023

Effective customer analysis is the key to business success. From marketing campaigns to onboarding programs, catering your product experiences to your customers improves satisfaction and retention rates. Let’s take a closer look at what customer analysis is, its benefits, and how to get started.

Software Review 98

Software Review Social Media Underperforming Technical Team Interviewing 98

Neil Patel

NOVEMBER 9, 2020

The problem with selling your startup is the long exit time. Sometimes it can take as long as seven years before you can sell your business and hop on the next idea. Plus, the price tag on those more established businesses often run into the billions. Micro Startup Acquisitions: What Are They, and Why Should I Care?

Technical Review 144

Technical Review Payment Methods Acquisition Development Team Review 144

User Pilot

JULY 14, 2021

You may be wondering: “Why is Userpilot writing about Userpilot Alternatives?!” There are plenty of all these blogs “15 alternatives to {Brand Name} that are equally good” that are…plain wrong. Written by content writers who have never used any of those tools, and frankly – have no clue what they are talking about.

Underperforming Technical Team 105

Underperforming Technical Team Software Review Onboarding Enterprise 105

Neil Patel

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Why We Started Neil Patel Digital. and around the world.

VP of Engineering 126

VP of Engineering Marketing Marketplace as a Service Social Media 126

ChurnZero

FEBRUARY 4, 2022

Customer Success Metrics that Your Investors and Board Care About. Have you ever wondered what your investors are looking for in board meetings? Engaging your investors starts by understanding what they care about. Good investors care about the results of your organization.

Customer Success 98

Customer Success Metrics Engagement Software Review 98