Chart Mogul

SEPTEMBER 15, 2023

For years we have been reading and hand-picking the best SaaS blog posts to share with 24K+ SaaS Roundup subscribers. In the process, we’ve selected the creme de la creme of all the content we’ve shared in the Roundup. The library encompasses hours and hours of reading, listening, and viewing material.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

User Pilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. It attracts people (who’d otherwise be strangers) to become your customers. It helps you visualize the customer journey. When users are considering your product and comparing it with other alternatives.

B2B 104

B2B Development Team Review Software Review Marketing 104

SaaStr

AUGUST 28, 2022

So in many ways we use SaaStr itself as sort of a lab to try sales and marketing experiments. I have my own experience as a SaaS CEO to draw on, for a product now doing hundreds of millions in ARR a year. And I have the experience of investing in 5 SaaS unicorns and decacorns. But you need to keep it fresh.

Scale 232

Scale Sales Hiring Pricing Churn 232

SaaSHolic

FEBRUARY 23, 2022

If you’re looking for the top SaaS blogs and influencers you’ve come to the right place. We’ve decided to put together a killer list, categorized and organized to help you find and consume world-class SaaS and subscription content from the best people and companies in the market.

Venture Capital 52

Venture Capital SaaS Social Media Startup 52

SaaSHolic

FEBRUARY 6, 2023

If you’re looking for the top SaaS blogs and influencers you’ve come to the right place. We’ve decided to put together a killer list, categorized and organized to help you find and consume world-class SaaS and subscription content from the best people and companies in the market.

Venture Capital 52

Venture Capital SaaS Social Media Startup 52

Incredo

NOVEMBER 28, 2019

What are common objections that you hear (or have) regarding Facebook ads for SaaS companies? “ Users log in to Facebook to see posts from their friends and for entertainment. We don’t claim that all of them are or can be your ideal buyers. But reaching your ideal subscribers through Facebook ads is not a fantasy.

Social Media 200

Social Media SaaS Advertising B2B 200

User Pilot

JULY 20, 2023

From content creation, localization, image and video generation, or analytics, today we’ll be looking at the best tools that can help streamline various processes in just a few clicks! AI tools can help you with content creation, image generation, localization, SaaS marketing, email automation, and data analysis.

Artificial Intelligence 93

Artificial Intelligence AI Search AI Software Review 93

SaaStr

OCTOBER 24, 2022

Developers act, think, and behave differently than your average customer. So selling, marketing and supporting them should be different too. Anyone who says the developer market is not strong is behind the times. In PLG, you have something like a freemium motion to acquire customers. Doing Business with Developers.

Underperforming Technical Team 173

Underperforming Technical Team Outsourced Development Development Part-Time VPE 173

User Pilot

AUGUST 31, 2023

What is customer acquisition for SaaS, and how can you leverage it to drive sustainable growth ? The purpose of customer acquisition is to expand and make more revenue. Customer acquisition funnel stages in SaaS are Awareness, Consideration, Evaluation, Conversion. This article answers that and more.

Acquisition 101

Acquisition SaaS Payments Payment Methods Metrics 101

User Pilot

JULY 24, 2023

What is SaaS marketing? We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. That said, there are key differences between a SaaS marketing strategy and standard digital marketing. Gamifying onboarding.

SaaS Payments 78

SaaS Payments Marketing Payment Solutions SaaS 78

Incredo

SEPTEMBER 24, 2019

The industry you operate in is growing, new companies are emerging on the horizon, SaaS owners are making even more money year by year. However, this fact will make you feel motivated only if you are aware of SaaS competition pace and are ready to allocate resources to your SaaS competitor analysis process.

Social Media 188

Social Media SaaS Software Review Technical Review 188

Buffer Resources

OCTOBER 24, 2023

I also never thought I’d be able to make a living from writing. Yet here I am, with a (small) content marketing agency, selling services to companies, including series A startups and tech enterprises, and making a six-figure dollar income each year.  I never thought I’d own a business.

Outsourcing Services 112

Outsourcing Services Scale Outsourced Development Underperforming Technical Team 112

SaaStr

DECEMBER 8, 2022

Creating an entirely new category in the B2B tech market is its own ball game. So how do founders and entrepreneurs succeed in a down market and create something out of thin air? Jameson leads most of Gong’s customer life cycle and shares what worked and what didn’t for this fast-growing company. Set The Bar Low.

Sales Hiring 209

Sales Hiring Sales Compensation Branding 209

Baremetrics

OCTOBER 12, 2021

All companies face significant challenges when it comes to finding qualified leads. of businesses struggle with lead generation. Your SaaS business needs a solid system for finding qualified leads and converting them to customers if it will survive and thrive. Table of Contents. Create newsletters 3.

Payment Methods 98

Payment Methods SaaS Payments Payment Services Sales Hiring 98

Totango

JANUARY 22, 2024

We polled our Customer Advisory Board (CAB) at the end of last year to gauge which way they saw the pendulum shifting for CS in 2024. At the intersection of product, customer, and business insights, CS is uniquely positioned to steer businesses through these changing environments. Most expect to see CS emerging as a growth engine.

Customer Success 94

Customer Success Generative AI AI Scale 94

SaaStr

OCTOBER 30, 2020

390: Randy Rayess is the Co-Founder @ Outgrow, a growth marketing platform that enables marketers to build interactive content/tools to increase customer engagement and boost demand generation. What does interactive content mean? When should one start to use interactive content? Where should it be placed?

Scale 191

Scale Sales Hiring Mobile Marketplace as a Service 191

Intercom, Inc.

JANUARY 23, 2020

The situations that portend failure are varied and unfortunately common – no product-market fit, no cash, bad product, burnout, to name just a few of the most obvious. Just look at subscription analytics startup ChartMogul whose brand and product are now a household name in the SaaS community. Build an audience early – with content.

Underperforming Technical Team 183

Underperforming Technical Team Scale Payments Payment Services 183

SaaStr

JULY 29, 2022

Episode 577 of the podcast is an excerpt from the recording, and you can find the full transcript below. If we want to queue up the conversation, we did a blog post on SaaStr last week, about how everyone from Salesloft, to Zendesk, to Salesforce, Workday said they’re really seeing no slow down. Jason Lemkin: Okay.

Scale 207

Scale Scaling Sales Hiring Enterprise 207

User Pilot

JULY 22, 2023

Is this the right thing for you SaaS? In this guide, we’re going to show you how a land and expand strategy can help you grow your revenue generation from existing clients by deploying a foot-in-the-door approach with your sales team! What is a land and expand strategy? How do you get started?

Strategy 83

Strategy Sales Recruiting Customer Success Acquisition 83

SaaStr

NOVEMBER 22, 2021

The topic of community and how you lead growth through community. Who has ever bought enterprise software based on something you’ve seen in this app or your child has shown you in this app? I will try to weave this into why people think about buying enterprise SaaS software based on things they see on this app. Transcript.

B2C 276

B2C Scale Consulting Software Review 276

User Pilot

MAY 16, 2023

Getting paying customers for your SaaS business can be a challenging and complicated endeavor. However, the time-tested strategy of SaaS email marketing has proven to be a reliable method of driving product growth. It pays to collect data after a user signs up for your mailing list. Let’s dive deeper!

Strategy 84

Strategy Marketing SaaS Onboarding 84

Incredo

DECEMBER 20, 2019

When your website visitors sign up for your newsletter, take a quiz or download a freebie, how do you thank them? Need a partner to grow your SaaS? Schedule a free discovery call now. Schedule a free discovery call now. So how exactly can you leverage your thank you pages?

Social Media 144

Social Media SaaS Software Review Software 144

Subscription Flow

MARCH 1, 2024

Imagine a situation where each prospective client that visits your website receives a seamless checkout experience, resulting in a rise in conversions and satisfied customers. A payment gateway is not just an essential component that connects customers’ bank accounts to your merchant platform—it is more than a service.

Payment Services 95

Payment Services Payments Payment Methods Merchant Services 95

SaaStr

AUGUST 19, 2022

Episode 583 of the podcast is an excerpt from the recording, and you can find the full transcript below. But maybe in SaaS and B2B things are pretty good. And I think it shows that the top PE firms are pretty optimistic that things are going to remain good and get even better in SaaS and cloud. So much talk about doom and gloom.

Scale 202

Scale Sales Hiring Scaling VP of Engineering 202

User Pilot

MARCH 29, 2023

Having a solid free trial marketing strategy is crucial to product growth. That said, converting users into paying customers after their free trial period ends is easier said than done. In this article, we’re going to show you exactly how you can build a reliable free trial strategy to convert free trial users!

Strategy 98

Strategy Marketing Onboarding Acquisition 98

User Pilot

MARCH 23, 2023

The SaaS world is filled with product growth analytics and metrics that span the entire customer lifecycle. Today, we’ll be focusing on closed-loop analytics and how they can help you better manage and benefit from data! The more data you have, the easier it will be to streamline and personalize your sales process.

Data 96

Data SaaS Sales Funnel Acquisition 96

SaaStr

APRIL 16, 2023

As we gear up for SaaStr Europa 2023 in London on 6-7 June and SaaStr Annual 2023 in the SF Bay Area on 6-7 September , we wanted to take a look back at some of our most iconic speakers and sessions from over the year, that we can still learn from today. From PLG innovator at $30m ARR t o a top SLG+PLG leader at $1B in ARR.

Scale 336

Scale Sales Hiring PayPal Development Team Review 336

User Pilot

DECEMBER 22, 2023

Marketing copy aims to promote the product and motivate users to buy it, so it uses engaging and emotionally evocative language. This leads to increased customer loyalty and builds trust. If microcopy isn’t well-written, it can cause user confusion and frustration, and ultimately lead to churn. Get the demo to see how!

AI 103

AI Scale User Experience Onboarding 103

User Pilot

MARCH 15, 2024

What is data-driven analytics in SaaS? TL;DR Data-driven analytics describes the process of collecting, analyzing , and interpreting customer data to help organizations make better-informed product and strategic business decisions. This improves customer satisfaction and retention. Why is it important? Let’s get to it!

Data 93

Data Data Analysis SaaS Software Review 93

User Pilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. Why do SaaS companies face challenges?

Software Review 98

Software Review Outsourcing Services SaaS Sales Hiring 98

User Pilot

OCTOBER 31, 2023

Wondering how to increase free trial conversion for your software product? You’ll face the challenge of getting qualified leads and ensuring users don’t abuse trials. Free trials can impact cash flow and revenue generation, especially if a significant portion of trial users don’t convert into paying customers.

SaaS Payments 90

SaaS Payments Payment Methods Strategy Payment Solutions 90

Totango

AUGUST 25, 2022

Six Customer Engagement SaaS Strategies That Work. For software service providers, customer engagement SaaS strategies play a central role in a successful business model. Proactive interactions with your customers can increase satisfaction and retention, driving repeat business and referral revenue.

Engagement 96

Engagement Strategy SaaS Scale 96

Intercom, Inc.

APRIL 13, 2018

Great SaaS sales reps can change your entire business. So what is it about these SaaS sales reps that differentiates them from the rest? So what is it about these SaaS sales reps that differentiates them from the rest? Let’s break down a few things that all the best SaaS sales pros understand.

Scale 224

Scale SaaS Sales Sales Funnel 224

User Pilot

JUNE 5, 2023

The SaaS conversion funnel adapts the traditional marketing funnel to the unique B2B SaaS environment. The SaaS funnel was designed to help SaaS business owners navigate the tricky world of a high-churn, often oversaturated B2B market. SaaS Conversion Funnel. What is a conversion funnel?

SaaS 81

SaaS Sales Funnel Customer Lifetime Value Acquisition 81

Neil Patel

APRIL 22, 2021

None of these common call-to-action triggers will probably get you the desired result, because your target audience is more knowledgeable than ever before. One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. Forget freemium.

Underperforming Technical Team 145

Underperforming Technical Team Social Media Sales Hiring Telecommunications 145

Incredo

NOVEMBER 21, 2019

Our today’s topic somehow evolves around this concept because we are going to write and talk about affiliate marketing. Precisely – about SaaS affiliate programs… SaaS partner programs entice both software providers and affiliate partners for various reasons: 1) SaaS products are usually low-cost.

SaaS Payments 139

SaaS Payments Payment Methods Merchant Services Sales Recruiting 139

Neil Patel

MARCH 28, 2023

Improving your conversion rates? Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. However, with so many online options, where do you go to find potential leads? It’s a huge, ready-made market, with nearly 3 billion active monthly users, according to DataReportal.

Advertising 145

Advertising Mobile Branding Software Review 145