Tom Tunguz

AUGUST 11, 2018

How long should you let a customer use your software before they sign a contract? You could offer them a 7 day free trial. Longer trials might be better. Shorter trials drive urgency, weed out the uncommitted, and result in shorter sales cycles. Longer trials do not convert customers at greater rates.

Payment Solutions 200

Payment Solutions Software SaaS Acquisition 200

Incredo

JANUARY 21, 2020

Conversational marketing has conquered the SaaS industry long ago. What is conversational marketing and how does it work? Their starter plan is free and you can use Verloop bots for lead generation, sales and marketing automation, customer support. . Stay us till the end. Another tool you can consider using is Verloop.

Marketing 313

Marketing SaaS Social Media Customer Support 313

User Pilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. But how can you use it? But how can you use it? In SaaS, there are six marketing funnel stages across the top-of-the-funnel (ToFu), the middle-of-the-funnel (MoFu), and the bottom-of-the-funnel (BoFu). Intent stage (MoFu).

B2B 102

B2B Development Team Review Software Review Marketing 102

User Pilot

FEBRUARY 25, 2024

From marketing funnel analysis to review funnel analysis, this article shows you the most important funnels for SaaS. Here’s how to perform conversion funnel analysis for a specific user journey: Create your user personas. Five funnel examples to extract actionable insights: Marketing and sales funnel. Identify friction areas.

SaaS Payments 98

SaaS Payments Payment Services Payment Methods Payment Solutions 98

User Pilot

MARCH 31, 2023

How do you build a successful free-to-paid conversion strategy for your SaaS? This is a question every customer success manager must address in order to turn free users into paying customers. TL;DR The free trial conversion rate is the percentage of users that upgrade from a free trial to a paid account.

Strategy 89

Strategy SaaS Payments Payment Solutions Payment Methods 89

User Pilot

JULY 13, 2023

Are you trying to find out how to measure growth of a company? Growth is the lifeblood of any company, and it is paramount for any SaaS company. Measuring a company’s growth helps you understand how much you progressed and where you stand. What is the company’s growth rate?

Metrics 93

Metrics Customer Lifetime Value Benchmarks Churn 93

User Pilot

MARCH 26, 2023

Trying to conduct a conversion funnel analysis to find out why your sales conversion rates are still not up to the mark? It is an essential process to get the necessary insights for conversion rate optimization and your SaaS product growth. It can help you identify where your potential customers convert and where they drop off.

Underperforming Technical Team 95

Underperforming Technical Team User Experience Customer Lifetime Value Retention 95

SaaStr

JANUARY 24, 2024

Mark Roberge , SaaStr fan-favorite and Co-Founder and Managing Director of Stage 2 Capital brought together some of the top CROs in SaaS during the SaaStr Annual to share some of their greatest learnings and pivotal moments leading some of the Cloud 100 SaaS companies. How do you diagnose and solve churn?

Scale 218

Scale Sales Hiring Scaling Revenue 218

User Pilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. This is the main question we explore in the article. Let’s dive right in!

Strategy 97

Strategy Marketing Social Media AI Search 97

Totango

JUNE 28, 2021

A f reemium strategy forms a foundation for SaaS marketing, but it’s often used without being understood. We’ll contrast it with the similar-sounding but distinct concept of a free trial strategy. A freemium strategy uses a free version of a SaaS product to promote a premium version. What Is a Freemium Strategy?

Strategy 89

Strategy Technology Onboarding Branding 89

Subscription Flow

MARCH 1, 2024

Keeping all of this in mind, in this blog we will first be talking about what is ClickFunnels, how exactly does it work, what are some of the best payment gateway for ClickFunnels, and lastly how does it integrate with SubscriptionFlow and how does the integration work. So, how exactly does ClickFunnels work?

Payment Services 95

Payment Services Payments Payment Methods Merchant Services 95

Baremetrics

OCTOBER 12, 2021

Your SaaS business needs a solid system for finding qualified leads and converting them to customers if it will survive and thrive. With Baremetrics Trial Insights , you can track new trials and active trials. Check our own Baremetrics free trial here and start keeping track of your trial metrics.

Payment Methods 98

Payment Methods SaaS Payments Payment Services Sales Hiring 98

User Pilot

JANUARY 31, 2023

Here we will discuss how you can define product launch success and how to track, monitor, and improve it. TL;DR Product launch in SaaS refers to bringing a new or upgraded product to the market. TL;DR Product launch in SaaS refers to bringing a new or upgraded product to the market. What is a product launch?

Metrics 93

Metrics Scale Software Review Retention 93

SaaStr

JULY 11, 2023

How do you win with a high-velocity sales strategy in a fast-moving, competitive market? What are common pitfalls to avoid, and how can teams maximize efficiency and meet quota? Sign up for free. SaaStr Workshop Wednesdays are LIVE every Wednesday. Keep redefining it. Keep redefining it. Who is the likely and ideal buyer?

Sales Hiring 157

Sales Hiring SMB Sales Recruiting Payment Methods 157

SaaStr

AUGUST 18, 2019

I am a big believe in Free editions — when they work. At EchoSign, we launched not only with a Free edition, but we launched 100% Free. Just having a “Free” version doesn’t get millions of folks to use your product. It got us like 10 free users at first. They ripped out the free edition.

Compensation 196

Compensation Branding B2B Onboarding 196

User Pilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. TL;DR Product-led growth brings lower acquisition costs, shorter sales cycles, higher retention rates, and more satisfied customers. Utilize viral marketing and product experiments to generate more word-of-mouth traffic.

Strategy 95

Strategy Marketing Scale Software Review 95

User Pilot

MARCH 23, 2023

The SaaS world is filled with product growth analytics and metrics that span the entire customer lifecycle. Today, we’ll be focusing on closed-loop analytics and how they can help you better manage and benefit from data! Marketing teams may look at Google Analytics while your sales team will likely check their CRM platform.

Data 94

Data SaaS Sales Funnel Acquisition 94

User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales.

Venture Capital 52

Venture Capital SaaS Data Scale 52

Subscription Flow

NOVEMBER 28, 2023

A major issue that arises, especially in the B2B SaaS business model, is how to break into the upmarket market as startups develop into scaleups that are primarily focused on increasing their market capitalization. In their early stages, SaaS software startups typically target the early adopters in the tech or mid-market segments.

SaaS Payments 59

SaaS Payments Payments Business Model Payment Services 59

User Pilot

JANUARY 31, 2023

In this article, we’ll go over what a know what customer-qualified lead is, why it’s important to track them and how can this help increase revenue. CSQLs are essential for SaaS companies as they are cheap but high-converting and generate lean revenue. If not, then you’re missing out! Let’s get started!

Customer Success 92

Customer Success Revenue Software Review Strategy 92

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? In this blog post, you’ll learn everything about go-to-market strategies. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. The next step is actually getting it to them.

Strategy 88

Strategy Marketing SaaS Customer Lifetime Value 88

User Pilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Software Review 97

Software Review Outsourcing Services SaaS Sales Hiring 97

Neil Patel

DECEMBER 11, 2022

When sending out automated emails to your list, how personalized are they? I’m not talking about things like $firstname, or order by $date for free shipping – but actual personalization based on their behavioral triggers. Recently , behavioral email marketing showed high promise of sales. Why is that?

Marketing 131

Marketing Sales Funnel Retention Branding 131

User Pilot

JANUARY 19, 2023

You need to have a solid understanding of key quantitative metrics if you want to focus on and improve essential aspects of SaaS businesses like success measurement and customer retention. In this article, we’ll look at 10 crucial quantitative metrics and how you can optimize them for the best results. How do they differ?

Metrics 97

Metrics Customer Lifetime Value Retention Onboarding 97

User Pilot

JANUARY 17, 2023

As it allows you to convert free trial users into paying customers, it unlocks upsell opportunities and drives long-term customer retention. Ensuring that your customers find real value in your product is essential for multiple reasons: Convert users into customers. Value realization is key for product growth. Validation.

Software Review 95

Software Review Technical Review Technical Advisors SaaS 95

User Pilot

JUNE 5, 2023

The SaaS conversion funnel adapts the traditional marketing funnel to the unique B2B SaaS environment. The SaaS funnel was designed to help SaaS business owners navigate the tricky world of a high-churn, often oversaturated B2B market. Likewise, how you optimize for success will differ from one stage to another.

SaaS 78

SaaS Sales Funnel Customer Lifetime Value Acquisition 78

CustomerSuccessBox

MARCH 15, 2022

So you give them a free bite of fruit before they choose whether or not to buy. So, read further on how to boost your free trial to paid conversion rate. Use this analogy to explain your SaaS business model. For SaaS organizations, the purpose of a free trial is to obtain a customer.

Customer Success 52

Customer Success Payment Solutions Scale Payment Features 52

Totango

SEPTEMBER 17, 2021

The freemium SaaS model , where you offer limited free use of your product to promote a premium version, has become common in the tech industry. But is it the best way to sell a SaaS product? We’ll take a closer look at what the freemium SaaS model is and what its pros and cons are. What Is the Freemium SaaS Model?

Scale 74

Scale SaaS Underperforming Technical Team Social Media 74

User Pilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. What is a SaaS business model?

Sales Hiring 97

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 97

Baremetrics

AUGUST 30, 2021

It’s the sales rep from that new gym you’ve been checking out. It all comes down to the simple fact that most people do not like talking to sales representatives. If you’re in sales: it’s not you, I promise. Generally speaking, we don’t blindly trust the packaging, we check the list of ingredients.This item is on sale?

Payment Methods 98

Payment Methods SaaS Payments Strategy Marketing 98

User Pilot

JUNE 9, 2023

What are funnel charts and how to use them to gain insights into user progress along their journeys? TL;DR A funnel chart is a visual representation of data at different stages of a process, like the sales or onboarding process. A funnel chart helps you to track how many users have reached the activation stage. Funnel chart.

SaaS 84

SaaS User Experience Onboarding Sales Funnel 84

Baremetrics

AUGUST 1, 2021

Acquiring customers for SaaS is a completely different ball game altogether than, say, for the traditional business models (think: eCommerce, for instance). In the SaaS industry, acquiring new leads through short-term marketing promotions will not cut it--which works as a killer strategy for the eCommerce business model.

Acquisition 98

Acquisition Strategy SaaS Underperforming Technical Team 98

User Pilot

JUNE 30, 2023

This article provides an overview of 19 popular AI content-writing tools that will help you create different content types, from in-app messages to long-form blog posts. This article provides an overview of 19 popular AI content-writing tools that will help you create different content types, from in-app messages to long-form blog posts.

AI Search 97

AI Search AI Payment Solutions ChatGPT 97

Subscription Flow

NOVEMBER 17, 2023

Now more than ever, it is crucial for businesses to invest in SaaS customer journey in this era of the complete overhaul of the digital world. Optimizing your marketing and sales campaigns is nearly hard to do without a thorough understanding of your entire customer journey. What is SaaS customer journey?

SaaS Payments 52

SaaS Payments SaaS Payments Payment Services 52

The Angel VC

MARCH 23, 2016

Almost exactly four years ago I published a financial plan template for SaaS startups based on a model that I had created for Zendesk a few years earlier. I received a lot of great feedback on the template and the original post remains one of the most viewed posts on this blog up to this day.

SaaS Payments 217

SaaS Payments Headcount SaaS Payment Methods 217

Baremetrics

AUGUST 29, 2021

So how do you find the perfect sales target? Here’s a simple step-by-step guide on how to create your Ideal Customer Profile and use it effectively. If you want some ideas on how to do that, here’s an easy guide on how to use Baremetrics for customer segmentation. Table of Contents.

Outsourcing Services 124

Outsourcing Services Startup Interviewing Outsourced Development 124

Incredo

NOVEMBER 21, 2019

Precisely – about SaaS affiliate programs… SaaS partner programs entice both software providers and affiliate partners for various reasons: 1) SaaS products are usually low-cost. So SaaS affiliate marketing partners have a huge audience to convince and convert.

SaaS Payments 139

SaaS Payments Payment Methods Merchant Services Sales Recruiting 139