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SaaStr Podcast 449: How Notion is Winning at Enterprise SaaS by Building Community

SaaStr

How does a SaaS company reach enterprise buyers? Enterprise decision-makers have unique problems they need to solve, but they don’t always have time to experiment with a platform or sit through dozens of software demos to find the right solution. A Different Way to Approach Enterprise Leads .

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Can an 8-Person StartUp Sell to a CIO? Yes — If You Understand The Social Contract.

SaaStr

Isn’t it better to go around the CIO, with a sale directly to an operational group within a large company? Aren’t sales cycle incredibly long at the CIO level? The panel was a good reminder of what so many CIOs are doing these days and have been for quite a while now: looking to bring value into their enterprise.

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That’s a Wrap! Global Executive Forum 2022 Delivers Inspiration, Demonstrations & Conversation

Totango

We were thrilled to bring back our in-person Global Executive Forum last week and have the opportunity to host customer success leaders at the beautiful Carmel Valley Ranch in Carmel Valley, CA. Subscribe to our YouTube channel to get highlights and reels from our 2022 Customer Success Summit: Global Executive Forum.

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Building a Successful Customer Advisory Board in the Enterprise with Mapistry’s VP of Customer Experience Maya Colato

SaaStr

New customers add value to your CABs with their fresh experience with your sales cycle and onboarding processes. A forum to influence the product. The post Building a Successful Customer Advisory Board in the Enterprise with Mapistry’s VP of Customer Experience Maya Colato appeared first on SaaStr.

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5 Interesting Learnings from Zendesk at $1.6 Billion in ARR

SaaStr

Fast forward to today, and its still that — but even more, it’s an enterprise CX solution with $250k+ deals driving growth. #3. Going beyond “ticketing” has been key to growth — its Suite editions, with voice, forums, routing, etc. Up from 29% in 2020. Zendesk IPO’d as an SMB support solution.

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Top 10 Insights from Customer Success Executives in 2022

Totango

At Totango’s 2022 Global Executive Forum , customer success leaders from around the world came together to connect with their peers, share ideas and learn about new products and opportunities. The customer focus is driving a shift in the old pre-sale vs post-sale mindset. Deliver Value First.

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Six Best Customer Engagement Platform Tools for Onboarding in 2022

Totango

In this blog, we’ll provide a guide to choosing the right digital engagement platform for your business needs. Vidyard provides a platform designed to help sales teams record and send videos as well as analyze user video engagement patterns. Onboarding is one of the first times your customer engages with your business.