Casey Accidental

JANUARY 23, 2019

They have also heard about marketplaces that have given all of the power to the supply, and also marketplaces where supply has no power. These issues usually arise in two areas, which particularly, but not exclusively, affect marketplaces. The second issue is around who controls the quality of the service.

Scale 73

Scale Marketplace as a Service Outsourcing Services Scaling 73

SaaStr

SEPTEMBER 3, 2019

There’s a little bit of work to do still, but you know, tonight the title of my talk is how to make user acquisition practically free. Uber is a classic marketplace company. It’s a two-sided marketplace. You had town car services before. Who has heard of Lambda School, out of curiosity? Thank you so much.

Acquisition 144

Acquisition Software Review Payment Methods Marketplace as a Service 144

Tom Tunguz

AUGUST 2, 2016

Channel distribution represents one of the biggest and most important changes in customers acquisition for SMB SaaS startups in quite a while. As many of these channel partners move to newer distribution models, the brokerage channel model in particular, they represent an efficient and leveraged customer acquisition channel.

Outsourcing Services 111

Outsourcing Services SMB Acquisition Scale 111

SaaSOptics

MAY 19, 2022

What Is Customer Acquisition? Customer Acquisition is the process of acquiring new customers in a business. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial. More customers = more revenue.

Acquisition 59

Acquisition Scale Strategy Software Review 59

SaaStr

NOVEMBER 21, 2022

An ICP aligns your product, sales, marketing, service, and executive teams to all focus on your highest-value accounts. Let’s examine how an ICP focus has helped two businesses win in a competitive marketplace. . It increases total enterprise value, lowers customer acquisition costs, and boosts net revenue retention. .

Payments 202

Payments Payment Methods Embedded Payments Scale 202

SaaStr

MAY 25, 2022

How do you make your fledgling business seen and heard in a competitive business marketplace? Nobody wants to refer a service that may not be able to deliver. However, if your product or service is recognized as the best of its kind, the credential makes it easier for users to recommend your business.

Scale 271

Scale Marketplace as a Service Business Model Advertising 271

SaaStr

JUNE 15, 2020

— Topic: “The Essential Companies SaaS Relies On” The software-as-a-service marketplace is rapidly growing year after year! Before SaaStr and investing, he was CEO and co-founder of EchoSign, then the web’s most popular electronic signature service, from inception through its acquisition by Adobe Systems Inc.

VP of Engineering 131

VP of Engineering Marketplace as a Service Scale SaaS 131

Think Strategies

MARCH 26, 2018

In fact, it spawned an entire subsegment of data integration solution vendors and systems integration service providers that have prospered by helping organizations overcome their data integration challenges. Click here to read our analysis in E-Commerce Times regarding the industry implications of this acquisition.

Marketplace as a Service 100

Marketplace as a Service Acquisition Cloud Enterprise 100

Tom Tunguz

JULY 8, 2021

Tokens might be used as stores of equity value, as a replacement for government money, to pay for a particular service, or simply as as collectible. Exchanges - exchanges are the marketplaces where people trade tokens to determine their value. These assets might be coins, tokens, NFTs and be used in different ways.

Outsourced Development 266

Outsourced Development Marketplace as a Service Banking Construction 266

FastSpring

NOVEMBER 18, 2020

For app entrepreneurs and ecommerce store owners, the battle to be noticed in the marketplace is ongoing. For customers, the process of looking for apps to download usually takes place in one of the four leading app marketplaces; Google Play, Apple App Store , Windows Store, and the Amazon App Store. Is it safe? Let’s go ??.

Payment Methods 116

Payment Methods Payment Solutions Merchant Services SaaS Payments 116

Sales Hacker

MARCH 29, 2021

As a result, more products are being discovered and sold through online marketplaces, like the Salesforce AppExchange and the AWS Marketplace. Partner acquisition. There are three different types of products designed to enhance partner acquisition. Examples of partner-to-partner marketplaces: MeasureMatch , PartnerStack.

Payments 100

Payments SaaS Payments Payment Solutions Payment Services 100

User Pilot

OCTOBER 26, 2023

Product-led growth uses the product as the primary driver of customer acquisition and retention, with minimal reliance on traditional sales and marketing. SaaS companies enhance customer acquisition and retention through personalized onboarding and in-app guidance. The Ansoff Matrix of Growth Strategies.

Acquisition 100

Acquisition Scale Marketplace as a Service Onboarding 100

Subscription Flow

APRIL 18, 2024

How do you keep increasing your revenue in a marketplace that has reached its point of saturation? Simply put, subscriber engagement is a way of defining the degree of interaction, interest, and outright participation that the subscribers of a business have with the product and/or service that the business is offering.

Engagement 87

Engagement Customer Lifetime Value Revenue Subscription 87

OPEXEngine

FEBRUARY 22, 2022

SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. Instead, SMM SaaS companies will leverage Inside Sales and Channel Partners coupled with digital marketing to drive down Customer Acquisition Costs.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Neil Patel

SEPTEMBER 8, 2021

B2B brands are finding huge success in the digital marketplace industry and everyone wants a piece of the pie. Globally, B2B marketplaces make up a $31 billion market. Amazon Business, arguably the biggest player in the B2B marketplace scene, grew from $1 billion to $10 billion in sales in only three years. Data Capabilities.

Marketplace as a Service 136

Marketplace as a Service Merchant Services B2B Construction 136

SaaStr

JANUARY 5, 2023

Looking back on its explosive growth, however, the company realized just how badly it needed the valuable services of a Chief Financial Officer (CFO). SaaS companies are known for their bold bets in an evolving marketplace, but these risks rest on a bedrock of metrics and data. Key takeaways.

Sales Hiring 44

Sales Hiring Acquisition Forecasting Outsourced Development 44

Neil Patel

AUGUST 17, 2021

You want them to associate your company with a particular product or type of service. Whether you’re a startup just trying to build a name for yourself in a crowded marketplace, or you’re trying to rebrand an old company , you can benefit from a brand awareness campaign. Who actually uses campaigns for brand awareness?

Branding 145

Branding Social Media Marketplace as a Service Acquisition 145

Intercom, Inc.

JUNE 23, 2022

The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs. But once they’re happy with a service, they can help build trust with new customers as well.

Software Review 118

Software Review Trends Software Marketplace as a Service 118

SaaSHolic

MAY 12, 2023

Antonio Soares of Dock, a fintech company providing digital banking infrastructure, sees the significant unbanked population in Brazil and other Latin American countries as an opportunity to improve financial inclusion, making strategic acquisitions to strengthen their capabilities in this area.

Payments 52

Payments Payment Solutions Marketplace as a Service Payment Methods 52

Subscription Flow

JANUARY 3, 2024

The following is a list of reasons that can also be read as a list of incentives for SaaS businesses to implement a flexible pricing strategy: Tailoring your pricing strategy as per larger trends in the market: SaaS businesses operate in a highly volatile environment, with technology, customer behavior, and the marketplace constantly changing.

Pricing 52

Pricing Payment Features SaaS Marketplace as a Service 52

Intercom, Inc.

FEBRUARY 6, 2020

Seeing a real demand for business courses in their consumer marketplace, the team identified an opening in the market to disrupt corporate training and hypothesized that employers would be more than willing to pay. At the helm of Udemy for Business’ customer acquisition machine is their VP of Marketing Yvonne Chen.

Marketplace as a Service 243

Marketplace as a Service Scale Sales Recruiting Business 243

The SaaS Garage

JUNE 8, 2017

Munich-based Propertybase GmbH, a leading software-as-a-service (SaaS) provider for CRM and marketing for the real-estate industry, has been acquired by US firm Boston Logic, the two companies announced today. US firm Boston Logic provides estate agents with software, online marketing and design services. www.propertybase.com ).

Technical Review 66

Technical Review Marketplace as a Service SaaS Software Review 66

Andreessen Horowitz

AUGUST 30, 2023

Popularized by Michael Milken at Drexel Burnham Lambert, the invention wasn’t all that complicated: issue bonds with very high interest rates and correspondingly high risk, and use that capital to finance the wholesale acquisition of mismanaged, inefficient, and sclerotic companies. Inside sales? The curves simply do not meet. All of them!

VP of Engineering 93

VP of Engineering AI Payment Methods Generative AI 93

Point Nine Land

MARCH 18, 2019

This came to define a new go-to-market strategy for many marketplaces or, as they came to be known, SaaS-enabled marketplaces. In some cases, the SaaS was even given away free in the hope of driving adoption before monetizing on the marketplace. In other words, we may see users coming for the network and staying for the tool.

Marketplace as a Service 50

Marketplace as a Service Payment Features Scale Pricing 50

OpenView Labs

APRIL 13, 2020

Are there marketplace dynamics? Depending on your marketplace dynamics, you may need the Marketing team to be closely aligned with the Product team to ensure it is driving new users into the correct half of the marketplace. You can’t afford high acquisition costs. Will paid acquisition work with lower revenue per user?

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

SaaSHolic

MAY 15, 2023

For startups, the speaker suggests focusing on how AI can drive customer acquisition and go-to-market strategy, while for large companies, creating a vision for AI is important, as well as focusing on infrastructure and skillsets and reshaping governance to deal with security and compliance issues.

Payment Methods 52

Payment Methods Blockchain Artificial Intelligence Payment Services 52

Casey Accidental

OCTOBER 27, 2020

In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

User Pilot

APRIL 10, 2023

The benefits of the freemium model include lower customer acquisition costs and access to vast amounts of customer data. Freemium strategy vs free trial strategy Both freemium and free trial models are popular customer acquisition strategies in product-led companies. What if users want access to premium features and unlimited usage?

Strategy 86

Strategy SaaS Onboarding Marketplace as a Service 86

Tom Tunguz

JANUARY 14, 2016

To sustain these growth rates, startups like these require lots of cash because of the customer acquisition payback period, and the more tenuous ones need capital to prove the business model actually works at scale. Imagine regional taxi services, 4 in the US, each with a different app, different labor pools, different terms.

Startup 100

Startup Metrics Transportation Marketplace as a Service 100

Point Nine Land

MARCH 10, 2020

A strategic analysis after evaluating multiple service marketplaces Over the past few years, I’ve come across a huge number of service (or labor) marketplaces: the countless Uber for X companies, the marketplaces for lawyers, therapists, cleaners, architects, construction workers; you name it. Sounds complicated?

Marketplace as a Service 59

Marketplace as a Service Strategy B2C Systems Review 59

Buffer Resources

NOVEMBER 12, 2021

Back in 2015, before founding her company and while she was still working a full-time job, she started using LinkedIn Profinder (now called LinkedIn Services Marketplace ) to advertise her career coaching services and find her early clients.

Sales Recruiting 81

Sales Recruiting Social Media Business Marketplace as a Service 81

Neil Patel

APRIL 9, 2021

The industry insights section provides you with data on certain industries, such as healthcare and financial services. If you’re consistently trying to hire people and dealing with turnover, it may not be so much about the process but more about your talent acquisition. Knowing what trends and insights matter to you is most important.

Scale 125

Scale Social Media Advertising Marketplace as a Service 125

OPEXEngine

MAY 18, 2021

SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace. When calculating this metric, it is important to only use contracted recurring revenue and not one-time payments from services or any other one-time payment. .

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

ProfitWell

NOVEMBER 7, 2019

On today’s episode, a summation of the Lola summit, HubSpot makes an acquisition that will simplify data synchronization, and Grapevine Logic knows: it takes a village. PieSync is an integration platform as a service (iPaaS) specializing in customer data. Your top subscription news. HubSpot x PieSync.

Sales Recruiting 40

Sales Recruiting Scale Sales Hiring Marketplace as a Service 40

BrightBack

APRIL 12, 2019

Copper (formerly known as ProsperWorks) is the leading Customer Relationship Management (CRM) for G Suite and recommended by Google's G Suite Marketplace. Copper empowers sales and marketing teams to deliver meaningful connections with prospects and customers over time, favoring customer lifetime value (LTV) over short-term acquisition gains.

Retention 40

Retention Marketplace as a Service Customer Lifetime Value Churn 40

Totango

APRIL 24, 2020

Right now, the conversations between CS leaders and their CFO include how to efficiently handle cost when new customer acquisition is more difficult. How do you deploy teams most effectively to secure existing customers and ensure you keep up with the delivery of services and value to customers?

Customer Success 62

Customer Success Scale Marketplace as a Service Cloud 62

SaaStr

JULY 9, 2019

The next thing I would say we learned is really about removing all barriers to user acquisition. So you’ve got to build barriers to acquisition in any African market within which you operate. ” At this point we were offering the service for free. It’s an example of a uniquely local massive problem in Africa.

Scale 170

Scale Sales Recruiting Scaling SaaS Payments 170