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How to Truly Stand Out in Any Job Interview, from SDR to COO

SaaStr

He hadn’t watched even the basic 2 minute explainer video on the homepage of the website. I ended the interview (politely) after 10 minutes and told him to watch the video. 10 minutes of prep is literally the difference. The other day I did a similar final, fourth round interview for a VPM. Now I see who they sell to!”

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A Beginner's Guide to Social Media for Solopreneurs

Buffer Resources

💡 Pro tip: In 2023, Twitter took a page out of TikTok’s book, launching its “For You” feed, where content is shown to a wider audience than just one’s followers. For example, if you create a blog post, flip the same content into a 10-tweet thread covering the biggest takeaways from the article.

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YouTube SEO: A Simple Step-by-step Guide to Videos That Rank

Buffer Resources

You could be making the most attention-grabbing, helpful, entertaining videos — if you’re not leveraging the power of YouTube SEO, you’re leaving views on the table.  Optimizing your YouTube videos for search is one of the best ways to ensure they get in front of your target audience. The best part?

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Nonprofits: Steal These Marketing Practices from Tech Startups

Buffer Resources

Which emails, social posts, or web pages are people viewing and interacting with? Google Analytics (free): Your most popular web pages and how people are landing on your site. Case in point, I wrote a guide for a fintech startup that still ranked on page one of Google Search results a year later.    How? Rev (from $0.25/minute):

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Video on Landing Pages Means More Conversions, Right? Wrong—Here’s Why

Unbounce

Adding a video to your landing page—whether it’s a product demo, customer testimonial, or an animated background—has often been championed as an effective way to showcase your offer to visitors. For years, it’s been widely accepted that videos can (and do) boost your conversion rates. How We Got Our Data. mobile and desktop).

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The Future of Prosumer: The Rise of “AI Native” Workflows

Andreessen Horowitz

Whether it’s a slide deck builder, a video editor, or a photo enhancer, today’s work tools were conceived decades ago — and it shows! There are a few key features we believe products in this category will have: Generation tools that kill the “blank page” problem. These tools might help transform true “blank pages” (e.g.,

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The Biggest Marketing Lessons of 2021 (And How to Use ‘Em in 2022)

Unbounce

Landing page strategy is shifting: What still works and what doesn’t? We’ve helped marketers build landing pages for more than 10 years—but let me just say our tips and tricks are a wee bit different today. of landing pages had more than 500 words of copy. Here’s how you can make your landing page stand out.

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