User Pilot

APRIL 14, 2024

As one of the first product adoption platforms in the market, Appcues comes with a robust set of features. Prompt customer support : Userpilot offers multi-channel support via email, phone, and live chat. Doing so can help automate various tasks, including marketing. This key feature is absent in Appcues.

Software Review 52

Software Review Technical Review Mobile Onboarding 52

Neil Patel

JANUARY 22, 2021

Marketers have been thinking about, arguing over, and implementing personalization tactics for the last few years. So why in the world would I promote depersonalized marketing? If you’re like most eager marketers, you’re are trying to keep up with personalization. For the most part, marketing personalization works.

Marketing 145

Marketing Strategy Revenue Business 145

User Pilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. Leverage search engine optimization (SEO) in your marketing strategy Identify relevant keywords related to your product or service and optimize your website content accordingly.

Acquisition 105

Acquisition Strategy Social Media Underperforming Technical Team 105

Neil Patel

JANUARY 7, 2021

Do you know which online marketing campaign drives the maximum traffic and business to your website? But, wouldn’t it helpful to have an advanced tracking option that keeps you on top of the marketing campaign that drives maximum traffic for you? But, they sure make your marketing campaign picture less chaotic.

Social Media 145

Social Media Advertising Marketing Data 145

User Pilot

AUGUST 14, 2023

And the transition is already happening, as 88% of marketers think first-party data is more important now than a couple of years ago. But since most online advice is either generic or meant for ecommerce businesses, where can you begin as a product marketer working at a SaaS? It’s evident that businesses will start using it.

Data 97

Data Product Marketing Customer Success Payment Features 97

User Pilot

AUGUST 6, 2023

How do you calculate marketing automation ROI? More importantly, how can marketing teams maximize it? On top of that, our article: Defines what marketing automation is. Identifies the areas of marketing that you can automate. Identifies the areas of marketing that you can automate. What is marketing automation?

Marketing 95

Marketing SaaS Social Media Onboarding 95

User Pilot

FEBRUARY 13, 2024

Contextual email marketing isn’t just about sending emails—it’s about delivering the right message at the right time and relevant to the user’s behaviors. But how can you implement the right email marketing strategy to drive product engagement in SaaS businesses?

Marketing 52

Marketing Engagement Software Review Onboarding 52

User Pilot

FEBRUARY 25, 2024

Marketing funnels attract and engage, using metrics like visitors and click-through rates to track narrowing interest and effectiveness. Tag and name key funnel events to track interactions like page visits, enabling funnel analysis for optimization and conversion improvement. Core metrics for marketing funnel.

Sales Funnel 102

Sales Funnel Metrics User Experience Branding 102

User Pilot

JUNE 28, 2023

For example, you can trigger email replies tailored to different feedback responses. While HubSpot surveys have strengths such as an intuitive UI and feedback analytics , they also have limitations in terms of limited customization, basic segmentation, and lack of qualitative response tagging for NPS. Feedback surveys page in HubSpot.

Software Review 93

Software Review AI Data Analysis Subscription 93

Neil Patel

JULY 23, 2021

Case in point: Page title tags. Title tags are one of the cornerstones of SEO. Moz explains , “Title tags are the second most important on-page factor for SEO, after content.”. Moz explains , “Title tags are the second most important on-page factor for SEO, after content.”. That’s where page title tags come in.

Engineering 144

Engineering Social Media Branding Content Marketing 144

User Pilot

APRIL 15, 2024

” Tag the responses based on their main themes to easily identify recurring patterns. Again, Userpilot’s NPS dashboard makes it easy to track recurring responses with NPS tags. Delays in replying to emails or keeping customers in long queues can exacerbate issues, diminish trust, and lead to customer dissatisfaction.

Communication 103

Communication SaaS Payments Payment Solutions Payment Methods 103

Neil Patel

JULY 8, 2021

There’s a ton of advice about using Instagram as an effective online marketing tool, but it can be challenging to scale your e-commerce brand on Instagram if you are a new brand without many followers yet. This makes visually-oriented platforms like Instagram a prime tool for marketing. 10 Ways to Grow an E-Commerce Brand on Instagram.

Branding 144

Branding Scale Social Media Engagement 144

User Pilot

APRIL 26, 2024

You’re looking to track your customer data and build your sales and marketing efforts around it. However, it’s not easy to pick a tool among a myriad of tools available on the market. These are customer tracking software for marketing automation: Zapier for building automation and using customer data to trigger workflows.

Software Review 81

Software Review Software Scale Systems Review 81

User Pilot

FEBRUARY 25, 2024

Predictive analytics are driving business decisions such as product and marketing strategy. Companies are going beyond product marketing and investing in content marketing to deliver value to users. Many consumer behavior trends, such as influencer marketing and social commerce, aren’t as popular in the SaaS industry.

SaaS Payments 103

SaaS Payments Trends Payment Solutions Payment Methods 103

User Pilot

APRIL 14, 2024

Here are the ways you can use Userpilot as an event-tracking tool : Event tracking : The Userpilot flow builder lets you track custom events by tagging individual features (Feature Tag), by API (called Tracked Events) or by setting them up using a combination of feature tags and tracked events (Custom Events).

Software Review 52

Software Review Onboarding Pricing Mobile 52

Buffer Resources

MARCH 4, 2024

Social media marketing is one of the most intense jobs out there, with the world constantly changing around you.   As a freelance content marketer for 3-4 years, I managed myself with tools, and without them, well, I’m not sure how I could have coped and scaled my workload.  And trust me, all of these can help. 

Social Media 89

Social Media Marketing Payment Features Communication 89

Intercom, Inc.

JANUARY 28, 2020

And to keep track of everything, GetAccept has been using Intercom across its support, sales, and marketing teams to drive faster growth. Dailius Wilson, VP of Sales & Growth Marketing, loves that Intercom provides a central source of truth for all of their teams: . “In A centralized solution. Driving ABM with Intercom.

Scale 138

Scale Revenue Systems Review Technical Review 138

Buffer Resources

MARCH 21, 2024

I’m Irina, a Growth and SEO Advisor, and I help companies grow their visibility with inbound marketing. Examples include: Relevant hashtags: Strategically include tags so your posts appear across related conversations outside your immediate network. Prioritize broader industry hashtags over niche interests.

Social Media 104

Social Media Engagement Branding Construction 104

User Pilot

MARCH 29, 2023

How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? feature usage), digital marketing data (e.g., social media engagement or email click-through rate), or feedback data (e.g., What’s digital analytics? What is digital analytics?

Data 93

Data Social Media Customer Lifetime Value Acquisition 93

User Pilot

MARCH 21, 2024

Now, let’s go over each stage of the customer lifecycle: Awareness stage : Capturing interest and making a memorable first impression through marketing and social media. Analyzing customer behavior with feature tags and event tracking to identify and address friction points. User persona example.

Strategy 104

Strategy Software Review Social Media Engagement 104

User Pilot

JULY 24, 2023

The article explores the best Zendesk integrations for: Customer support Customer feedback Productivity Email and social media communication Analytics and reporting Let's get right to it! With the Email Tracking integration, you can optimize your email campaigns by using insights into who and when opens your emails or attached links.

Marketplace as a Service 89

Marketplace as a Service AI Search Social Media Customer Support 89

User Pilot

AUGUST 10, 2023

In a dynamic and fast-evolving world, understanding where you can leverage automation is important: behavioral marketing automation is quickly becoming a valuable skill for product marketing professionals. Without further ado, let’s dive into the world of behavior-based marketing automation! What is behavioral marketing?

Product Marketing 94

Product Marketing Marketing Churn Customer Lifetime Value 94

User Pilot

OCTOBER 20, 2023

Strategies for optimizing a conversion funnel include user onboarding to reduce the time to value, personalized in-app marketing campaigns, identifying and removing friction points , and acting on customer feedback. Take into account their current stage, and customize the digital marketing strategies accordingly.

SaaS 100

SaaS Scale Sales Funnel Onboarding 100

User Pilot

FEBRUARY 25, 2024

TL;DR GainsightPX is a good choice for user behavior analysis and it comes with features such as in-app events, feature tags, user journey mapping, and user segmentation analysis. GainsightPX is one of the most prominent product experience platforms in the market. Alternatively, you have the option to tag features manually.

Software Review 52

Software Review Technical Review Systems Review Pricing 52

User Pilot

NOVEMBER 19, 2023

TL;DR Cross-selling is a sales and marketing tactic that helps increase the average order value by selling additional or complementary products to current customers. Promote a new add-on with email marketing campaigns. Additionally, cross-selling can lead to market expansion. Oura’s email marketing campaign.

Strategy 87

Strategy Customer Lifetime Value SaaS Business 87

User Pilot

APRIL 21, 2024

Furthermore, Userpilot’s entry-level plan includes access to all UI patterns and should include everything that most mid-market SaaS businesses need to get started. Additional features include sentiment analysis , response tagging, and advanced targeting to help personalize surveys.

Software Review 52

Software Review Software Pricing Enterprise 52

User Pilot

FEBRUARY 19, 2024

Userpilot lets you tag features to see how users interact with them, compare goals by cohort, and create trend reports that track behavioral patterns over time. Userpilot lets you tag features to see how users interact with them, compare goals by cohort, and create trend reports that track behavioral patterns over time.

Software Review 52

Software Review Technical Review Systems Review Pricing 52

User Pilot

MARCH 11, 2024

TL;DR Mixpanel is a good choice for user engagement analysis and it comes with features such as feature tags, in-app events, behavioral analytics, and survey analytics. Armed with this information, you can adjust your product and marketing to better address the specific needs of each segment or of the business. Let’s get started!

Software Review 52

Software Review Technical Review Engagement Systems Review 52

User Pilot

MARCH 14, 2024

TL;DR Heap is a good choice for event tracking and it comes with features such as behavioral analytics, feature tags, user journey mapping, and user segmentation analysis. Heap is one of the most sophisticated product analytics tools available in the market. In short, if you can’t just tag a feature without coding in Heap.

Technical Review 52

Technical Review Software Review Systems Review Pricing 52

User Pilot

AUGUST 10, 2023

A product adoption platform like Userpilot will enable you to create and trigger surveys contextually across the customer journey and tag responses to identify patterns. Wise’s NPS survey was delivered via email. You can message detractors in-app or via email. Personalized email to a detractor.

SaaS Payments 91

SaaS Payments Payment Solutions Software Review Interviewing 91

User Pilot

NOVEMBER 20, 2023

As the name implies, HubSpot is a marketing hub for everything that you do. Those who have already used product analytics software can imagine why a marketing hub for all your pages would be even more in-depth and complex. The data that HubSpot collects usually centers around marketing campaigns and revenue growth.

Software Review 105

Software Review Marketplace as a Service Metrics Pricing 105

User Pilot

OCTOBER 5, 2023

Growth teams that leverage marketing automation are better equipped to achieve their goals and drive business success. In this article, you will learn: What marketing automation means for growth teams and how it’s different from traditional marketing automation. Various aspects of growth that you can automate.

Scale 104

Scale Marketing Growth Marketing Payment Features 104

User Pilot

APRIL 14, 2024

Here’s what makes Userpilot’s product analytics stand apart from Heap’s: Powerful segmentation capabilities : With Userpilot, you can segment users based on various factors, such as their feedback and interactions with tagged features and in-app experiences.

Technical Review 52

Technical Review Software Review Onboarding Mobile 52

User Pilot

MARCH 23, 2023

Product teams , growth marketers, and customer support teams use NPS surveys to collect quantitative and qualitative feedback on user sentiment. Tag NPS responses and look for recurring patterns to find the most common issues. So, they add a personal note from a marketing team member right before the numeric scale.

Software Review 94

Software Review Benchmarks Branding Growth Marketing 94

User Pilot

SEPTEMBER 7, 2023

Here are 8 important customer analytics trends to better capture customer data and use it for decision making: You should track customer behavior at multiple touchpoints across the customer journey using goal-based tracking, event tracking, and feature tagging. The data from all essential elements lets you measure product usage.

Artificial Intelligence 99

Artificial Intelligence Trends Technical Advisors Machine Learning 99

User Pilot

APRIL 14, 2024

Userpilot offers great value for money compared to other similar tools on the market. Feature tags : Userpilot’s no-code feature tagger lets you track important features/elements based on different interaction types ( clicks , hovers, and text inputs).

Software Review 52

Software Review Technical Review Onboarding Scale 52

User Pilot

FEBRUARY 26, 2024

TL;DR Lou Assist is a good choice for user engagement analysis and it comes with features such as feature tags, in-app events, behavioral analytics, and survey analytics. International Users : Those with an international user base will be better served by other adoption platforms on the market. Let’s get started!

Software Review 52

Software Review Engagement Systems Review Technical Review 52