Prisoners, And Why It Doesn’t Really Matter Your App Is So Hard to Rip Out
SaaStr
MAY 11, 2021
Compare Freemium churn rates of 2-3% a month, to Enterprise SaaS net churn (including upsell / upgrades) that is often less than zero … man it sounds like those Enterprise customers don’t go anywhere. It’s a term well known to Net Promoter Score advocates. Net promoter score is one vehicle.
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