SaaStr

MARCH 8, 2019

What will emerge to supplement or replace it? Join Hubspot CEO Brian Halligan and NEA’s Hilarie Koplow-McAdams to explore the evolution of the marketing and sales funnel you’ve been using for decades to generate traffic and convert and leads into customers. The original concept for the company was an inbound marketing platform.

Scale 49

Scale Sales Hiring Underperforming Technical Team Social Media 49

SaaStr

NOVEMBER 28, 2021

And I just started blogging my mistakes and that blog (SaaStr) took off. I’d never done any investments before, but I just invested in some of the founders that were fans of the SaaStr blog and it worked out okay. Much more in the podcast, but 6 takeaways from our deep dive here: #1.

Scale 192

Scale Sales Hiring Sales Recruiting Scaling 192

Incredo

NOVEMBER 1, 2019

Do you want to grow your SaaS sales team and improve your processes? build smoother connections both with your prospects through optimized sales process. better understand Inbound, and learn about major tactics that you can implement, master your SaaS pricing page and increase your conversions. We know, sounds promising!).

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

Incredo

JANUARY 7, 2020

What does SaaS lead nurturing exactly mean to your SaaS company? Psychology I am not the first person to reveal the role of the subconscious in making buying decisions. When you immediately ask someone to buy your product, you act like a pushy salesperson. Your aim is to position your company as a reliable partner.

Strategy 162

Strategy SaaS Software Review Education 162

Upscope

JANUARY 5, 2020

When an engineer turned marketer helps position multiple companies to grow from, for example, $2 million to $70 million in 18 months, it's time to listen. Below we'll cover what positioning in marketing is, why you should RTFM of April Dunford's book and give you 10 positioning examples and a couple of links to templates.

Strategy 128

Strategy Marketing Sales Hiring Engineering 128

Sales Hacker

FEBRUARY 19, 2019

Think of this as a sneak-peek of what’s coming up at Unleash ‘19! Lauren Alt – Marketing Campaigns Manager at Outreach. Lauren is an email marketing wiz and always has a trick or two up her sleeve to share with her sales colleagues. So, what does it take to increase deliverability, replies, and booked meetings?

VP of Engineering 11

VP of Engineering Sales Hiring Sales Underperforming Technical Team 11

User Pilot

JULY 20, 2023

From content creation, localization, image and video generation, or analytics, today we’ll be looking at the best tools that can help streamline various processes in just a few clicks! AI tools can help you with content creation, image generation, localization, SaaS marketing, email automation, and data analysis.

Artificial Intelligence 90

Artificial Intelligence AI Search AI Software Review 90

Sales Hacker

OCTOBER 7, 2021

Let’s flip the script: Your intellect, emotion, instinct, and empathy as a woman are what make you both a valuable human and invaluable company asset. Let’s flip the script: Your intellect, emotion, instinct, and empathy as a woman are what make you both a valuable human and invaluable company asset. Anything less is failure.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

Sales Hacker

DECEMBER 8, 2017

The race to the 2017 finish line is in full throttle – While last minute closed deals are still trickling in, B2B organizations are researching how to shape next year’s sales strategy to align with the top sales trends that are expected to emerge in 2018. The evolution of Sales & Marketing into Revenue Ops & Customer Ops.

Scale 96

Scale Technical Review Outsourcing Services Sales Hiring 96

The Marketing & Growth Hacking Publication

APRIL 11, 2019

That’s why content marketing is still one of the most effective ways for B2B companies to drive traffic and generate leads. In a July 2018 study of North American businesses, 50 percent of respondents said they were planning to increase their B2B content marketing spending going forward. Where to promote B2B content.

Content Marketing 40

Content Marketing B2B Strategy Social Media 40

Neil Patel

AUGUST 16, 2021

Lead generation is the process of creating consumer interest in your products or services. With lead generation, you can attract leads (your potential customer) into a marketing software system with the hope of nurturing them through the buying process. What Is Lead Generation? 6 Proven Lead Generation Hacks.

Strategy 145

Strategy Social Media Underperforming Technical Team Development Team Review 145

OPEXEngine

NOVEMBER 23, 2021

What 14 startup investors & advisors taught us about chasing (and finding) product-market fit. It’s been a long-held notion in startup circles that lack of product-market fit will doom even the scrappiest of founders to fail. And this is what we heard. The problem with defining product-market fit.

Product Marketing 52

Product Marketing Marketing VP of Engineering Scale 52

OPEXEngine

NOVEMBER 23, 2021

What 14 startup investors & advisors taught us about chasing (and finding) product-market fit. It’s been a long-held notion in startup circles that lack of product-market fit will doom even the scrappiest of founders to fail. And this is what we heard. The problem with defining product-market fit.

Product Marketing 52

Product Marketing Marketing VP of Engineering Scale 52

Baremetrics

JUNE 10, 2021

Growing your SaaS company can be difficult in the early stages. Features can be added in order to create new markets and categories and this gives SaaS companies a unique opportunity to compete in the organic search space with SEO. ” ( source ). Many marketers underestimate the SEO effect of meta descriptions.

Startup 98

Startup SaaS Technical Advisors B2C 98

Sales Hacker

SEPTEMBER 2, 2019

This guide answers the 6 most pressing questions about lead gen, so you can implement a process that keeps your pipeline full — and your salespeople busy closing deals. This guide answers the 6 most pressing questions about lead gen, so you can implement a process that keeps your pipeline full — and your salespeople busy closing deals.

Scale 82

Scale Social Media Sales Hiring Marketplace as a Service 82

Baremetrics

JUNE 10, 2021

Growing your SaaS company can be difficult in the early stages. Features can be added in order to create new markets and categories and this gives SaaS companies a unique opportunity to compete in the organic search space with SEO.” ( source ) In this article, we’ll share 15 hacks to keep in mind when creating SEO content for your startup.

Startup 52

Startup SaaS Technical Advisors B2C 52

Kellblog

JANUARY 2, 2024

They’re there, but not quite buying with the frenzy I’d anticipated. The problem with buyer’s markets is that sellers can often wait — and it seems many have. Well, it’s that time of year again, time for my annual predictions post, now in its tenth incarnation. Please remember that I do these for fun and fun alone. Partial hit.

AI Search 110

AI Search Technical Review Technical Advisors ChatGPT 110

SaaStr

OCTOBER 25, 2019

Before Assist, Liat spent 6 years at Twitter where she first hand saw their hyper-growth, managing a team of 40 across New York and SF and also Liat achieved 102% to quota on average every year. What were Liat’s biggest lessons from Twitter on how to hire successfully? What does she advise founders as a result? Product roadmap?

Sales Hiring 111

Sales Hiring Sales Recruiting Scale Underperforming Technical Team 111