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Growth hacking was invented with a mint julep and two beers

Hitenism

Many of us who have been working on growth for the last 7 years have developed frameworks that we use daily to drive growth consistently. “Growth” is no longer a list of growth hacks or “tactics” that may or may not work for you. Growth is now a system. It’s a process.

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Dear SaaStr: What’s The Number One Challenge for Scale-Up Stage Founders?

SaaStr

Upsell and retention is an art, science and craft. Or churn will increase, NPS will stagnate and decline, and upsell and revenue retention will be a fraction of what it could be. You’ll find a way to be decent at some aspect of marketing in the early days on your own (PR, virtality, growth hacking, outbound, cold calling, who knows).

Scale 241
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What is growth hacking and does it work for SaaS businesses?

ProfitWell

What is growth hacking? Growth hacking was coined by Sean Ellis to describe strategies that singularly and obsessively drive a company's growth. The idea of growth hacking is ambitious, if not vague. They are changes you make across your workflow that align your entire team to work toward growth.

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What’s The #1 Challenge After $1m-$2m ARR?

SaaStr

Upsell and retention is an art, science and craft. You can’t hack it forever. Or churn will increase, NPS will stagnate and decline, and upsell and revenue retention will be a fraction of what it could be. That’s a different, and critical, job than CTO. Marketing is also an art and science.

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Customer Retention: Proactive, Reactive, and At-Risk Analysis

Sixteen Ventures

Many Customer Success Managers (CSMs) fall into the trap of reactive retention. The truth is, there’s […] The post Customer Retention: Proactive, Reactive, and At-Risk Analysis appeared first on Customer-centric Growth by Lincoln Murphy. You’re not alone. It feels like part of the job, right?

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Retention: Shifting from Reactive to Proactive to Stop Chasing and Start Leading

Sixteen Ventures

It’s like […] The post Retention: Shifting from Reactive to Proactive to Stop Chasing and Start Leading appeared first on Customer-centric Growth by Lincoln Murphy. You know you need to shift from a reactive approach to a proactive one. Deep down, you feel the urgency, but the ‘how’ eludes you.

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Customer Negotiation: Discounts, Retention, and Value

Sixteen Ventures

This […] The post Customer Negotiation: Discounts, Retention, and Value appeared first on Customer-centric Growth by Lincoln Murphy. If you’re a Customer Success Manager (CSM) or a Head of Customer Success, you’ve undoubtedly encountered these dilemmas.