The “Headless” Sales Team Never Really Works
SaaStr
AUGUST 8, 2023
So there’s a sort of org chart you’ll probably end up with at least twice as you start scaling in SaaS: The “Headless” Sales Org. What’s that? It’s a bunch of sales reps without anyone to manage them other than … you. There are basically two times I see this happening, and it happens to most of us: First, when you are just getting going, and doing founder-led sales, you start off “Headless” Your job as founders is to close the first 10, 20, 50 customers yourself, then bring on a few reps, then
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