Remove customer-churn churn-management
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Churn Classification for Customer Success Management

Sixteen Ventures

Customer Success is when your customers achieve their Desired Outcome through their interactions with your company. If you focus on Customer Success , churn will not be an issue. To that end, I put together this Churn Classification system (or matrix or quadrant or whatever) to help you do that. All Churn is Bad.

Churn 81
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4 tips for managing and reducing customer churn during Covid-19

BrightBack

Right now companies are experiencing an increase in customer churn due to the impact of Covid-19. This pandemic has completely disrupted the normal routines of consumers and businesses and a lot of customers want to (understandably!) If you’re a subscription company, you don’t have to experience churn en masse.

Churn 72
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The 6 Most Common Mistakes Founders Make When They Are Just Starting to Scale Revenue

SaaStr

Micromanaging Your First (and Second) Management Team. But there’s a reason you hired managers. If you don’t model it properly (and often for the first time) — your burn can creep up on you, no matter how carefully you think you are managing expenses. Your happy customers beget more happy customers in SaaS.

Scaling 264
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CRO Confidential: How Customer-First Focus Drives Retention and Revenue With Brex GM of Startups Lucas Fox (Pod 635 + Video)

SaaStr

While the allure of customer acquisition can pull a founder’s attention, it’s equally important to dedicate resources to fighting churn and expanding revenue from existing customers. They discuss how Fox helped build a churn-fighting, upselling, and cross-selling machine that continues to generate revenue.

Retention 200
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If You Build It, They Will Come: A Guide to Customer Onboarding

Speaker: Jamie Bernard, Sr. Product Director and Product Management Practice Lead at Nexient, an NTT Data Company

The act of onboarding the customer – and putting the customer first during this onboarding – seems like a no-brainer thing to get right, but so many get it wrong. If you can simplify your onboarding process and show your product's value from the beginning, you can lower customer churn and increase the usability of your product.

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“Vendor Viability”: It’s a Risk Big Customers Know How to Take.

SaaStr

The question for bigger customers especially on if a vendor will actually stay around if they you buy. But it’s been mitigated to some extent in the minds of customers. Second, few SaaS companies past $20m in ARR with negative churn seem to fail. Vendor Viability. This remains a large risk with start-ups.

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Dear SaaStr: What’s The Number One Challenge for Scale-Up Stage Founders?

SaaStr

In SaaS, once you have even a few million in ARR, the #1 challenge is recruiting top-tier VPs and building a truly top-tier management team: SaaS products mostly don’t sell themselves. You can hack managing and finding 1–3 reps yourself, but after that, you really need a VP of Sales. Upsell and retention is an art, science and craft.

Scale 242
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Leveraging Consumption to Drive Growth: The SaaS Expert's Guide to Usage-Based Pricing

Speaker: Igor Stenmark, Andrew Dailey, &Youssef Yaghmour

Unleashing Usage-Based Pricing to Drive Growth, Customer Satisfaction and Retention: The Why’s, How’s and Roadmap Practical Steps to Making Consumption Pricing Models Simple As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.