SaaStr

JANUARY 3, 2023

Your enterprise must grow, and profitably. Kate Ahlering, CRO at Calendly, shares how revenue operations are every CRO’s secret weapon to revolutionizing enterprise sales growth. . Kate Ahlering, CRO at Calendly, shares how revenue operations are every CRO’s secret weapon to revolutionizing enterprise sales growth. .

Enterprise 226

Enterprise Sales Sales Funnel Compensation 226

User Pilot

MAY 1, 2024

Are you planning to build a community for your product but are intimidated by the amount of work needed? Building a community is no walk in the park, but creating a brand community around your product can be easy and even fulfilling as long as you stay focused on your goals.

Branding 74

Branding Social Media Acquisition Advertising 74

User Pilot

OCTOBER 29, 2023

We also look at: how to calculate willingness to pay factors that influence it how product managers can boost it Let’s get right to it! TL;DR Willingness to pay (WTP) is the maximum amount that customers are ready to pay for a product, while willingness to accept (WTA) is the minimum amount that would satisfy a seller.

SaaS 95

SaaS Interviewing Pricing Market Research 95

User Pilot

JULY 13, 2023

Are you trying to find out how to measure growth of a company? Growth is the lifeblood of any company, and it is paramount for any SaaS company. Measuring a company’s growth helps you understand how much you progressed and where you stand.

Metrics 89

Metrics Customer Lifetime Value Benchmarks Churn 89

User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. The product-led blog is perfect for people who want to learn more about product-led growth.

Venture Capital 52

Venture Capital SaaS Data Scale 52

SaaStr

OCTOBER 30, 2021

Gorgias is the leading contact center for e-commerce and it’s been a fun one to track at SaaS, from 1,000 to 3,000 to now 7,000 customers. It seemed like the best investment! . My personal objective was simple, learn as much about SMB SaaS as I could and move on to another company to continue learning.

Scale 260

Scale Sales Hiring Sales SMB 260

Subscription Flow

NOVEMBER 22, 2023

In today’s world, creating a product that people adore requires ongoing optimization and enhancement. Sustainable growth can be achieved by fine-tuning your product to meet the demands and expectations of your customers. The best ways to find those opportunities are through data, behavior, and product analytics.

Metrics 59

Metrics Customer Lifetime Value Acquisition Retention 59

User Pilot

AUGUST 5, 2023

How can you leverage data tracking to get product growth insights ? Analyzing data is the key to achieving customer success and product growth. The actionable insights from the analyses will help you better understand the user journey, improve your company’s bottom line, and optimize the user experience.

Data 89

Data Customer Lifetime Value Underperforming Technical Team Data Analysis 89

User Pilot

JANUARY 19, 2023

Do you want to measure your product’s success using quantitative metrics? You need to have a solid understanding of key quantitative metrics if you want to focus on and improve essential aspects of SaaS businesses like success measurement and customer retention. What are quantitative metrics?

Metrics 94

Metrics Customer Lifetime Value Retention Onboarding 94

User Pilot

APRIL 23, 2023

Do you know which product health metrics to track to achieve long-term success for your SaaS business? The right metrics and data will offer valuable product growth insights to help you make data-driven decisions about optimizing your products’ performance. Let’s start!

Metrics 79

Metrics Customer Lifetime Value SaaS Scale 79

User Pilot

MAY 31, 2023

Not sure how to measure product adoption or what metrics to track? Product adoption is key to creating loyal users for your SaaS and it’s important to track it regularly. Using feature tags to understand how users interact with your core features. What is product adoption?

Metrics 86

Metrics Customer Lifetime Value Churn Retention 86

User Pilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. But how do they know it’s actually worth it when they don’t engage long enough to find out? Book a demo to learn more!

Engagement 80

Engagement Strategy SaaS Customer Lifetime Value 80

User Pilot

AUGUST 10, 2023

Are you trying to find your business’s average customer acquisition cost? In today’s competitive landscape, acquiring new customers is essential to any successful business’s or product’s growth. Benchmarking this crucial metric against your industry helps you assess your standing relative to your competition.

Acquisition 74

Acquisition Benchmarks Customer Lifetime Value B2B 74

SaaStr

JULY 11, 2023

How do you win with a high-velocity sales strategy in a fast-moving, competitive market? What are common pitfalls to avoid, and how can teams maximize efficiency and meet quota? No matter where you are in the life of your company, you need to keep the big problem you are solving for your customer as your North Star.

Sales Hiring 164

Sales Hiring SMB Sales Recruiting Payment Methods 164

User Pilot

JANUARY 31, 2023

Do you want to track product launch success with relevant KPIs and metrics but don’t know where to start? Product launch metrics provide valuable insights that you can use to improve your product and increase product growth. What is a product launch? What are the phases of a product launch?

Metrics 88

Metrics Scale Software Review Retention 88

Totango

AUGUST 25, 2022

Six Customer Engagement SaaS Strategies That Work. For software service providers, customer engagement SaaS strategies play a central role in a successful business model. Proactive interactions with your customers can increase satisfaction and retention, driving repeat business and referral revenue.

Engagement 96

Engagement Strategy SaaS Scale 96

Neil Patel

MARCH 9, 2021

The best and brightest aren’t just focused on volume; they want to sell to the best possible prospects. Whether you’re running a corporate startup marketing campaign or moving your local business into the digital age , you can’t afford to waste time and money on weak leads. What is Lead Scoring? Less Wasted Time and Money.

Scale 115

Scale Underperforming Technical Team Metrics B2B 115

User Pilot

OCTOBER 31, 2022

Looking for the right product engagement metrics to track and see how well users are interacting with your product? As a product manager, you need to track product engagement metrics as it allows you to measure user engagement and find ways to deliver more value to your daily active users.

Engagement 94

Engagement Metrics Strategy Churn 94

User Pilot

JANUARY 14, 2023

What is product success? What can product managers do to improve their chances of building successful products? How can they measure that their product is on a path to success? Successful SaaS products satisfy user needs and realize organizational business goals. Are you ready to dive in?

Management 92

Management SaaS Metrics Retention 92

User Pilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. It attracts people (who’d otherwise be strangers) to become your customers. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. But how can you use it?

B2B 99

B2B Development Team Review Software Review Marketing 99

User Pilot

MARCH 31, 2023

Analytics vs metrics – how do they differ from each other? Though both are important, analytics and metrics have distinct meanings and purposes in your data analytics process. Understanding the nuances between them is critical to utilize them to improve your feature adoption , customer behavior, etc.

Metrics 89

Metrics Customer Lifetime Value Data Analysis Engagement 89

User Pilot

FEBRUARY 26, 2023

Looking to use Mixpanel Analytics for collecting product growth insights ? Mixpanel Analytics helps you collect and analyze data to gain valuable insights into your product’s growth. Mixpanel has become a popular choice among SaaS companies with its advanced analytics and intuitive interface. What is Mixpanel?

Software Review 91

Software Review Systems Review Engagement Scale 91

User Pilot

AUGUST 5, 2023

Are your NPS passives holding your product or service’s growth back? NPS (Net Promoter Score) passives are customers who have moderate feedback about your product but are not enthusiastic supporters. Unlocking the potential of these indifferent users can be a game-changer for your business.

Scale 91

Scale Retention User Experience Strategy 91

User Pilot

OCTOBER 31, 2023

Wondering how to increase free trial conversion for your software product? TL;DR A free trial is a sales strategy that allows prospective customers to use your product for a limited time. However, some studies show an average of 25-50%, depending on your free trial model. Trials can be tricky.

SaaS Payments 81

SaaS Payments Payment Methods Strategy Payment Solutions 81

User Pilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. What is product-led growth? What does PLG stand for in marketing?

Strategy 91

Strategy Marketing Scale Software Review 91

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. In this blog post, you’ll learn everything about go-to-market strategies. SaaS go-to-market plans can be used in several use cases.

Strategy 82

Strategy Marketing SaaS Customer Lifetime Value 82

User Pilot

SEPTEMBER 30, 2022

Is there such a thing as analytics for product managers? Data analytics is a must for every team in a SaaS company if you want to make decisions based on data. This article explicitly explains what metrics are essential to product management teams and how to collect the data. What is product analytics?

Data 83

Data Management Onboarding Metrics 83

Blulogix

JANUARY 5, 2024

Let’s explore the key definitions that every business owner, finance professional, and product manager should know. Take your business further with BluIQ’s flexible, scalable, enterprise-grade intelligent billing solutions. Importance: Recurring revenue is a key financial metric for subscription businesses.

Subscription 52

Subscription Payment Features Payment Services Payments 52

User Pilot

JUNE 5, 2023

The SaaS conversion funnel adapts the traditional marketing funnel to the unique B2B SaaS environment. The SaaS funnel was designed to help SaaS business owners navigate the tricky world of a high-churn, often oversaturated B2B market. Likewise, how you optimize for success will differ from one stage to another.

SaaS 72

SaaS Sales Funnel Customer Lifetime Value Acquisition 72

User Pilot

FEBRUARY 9, 2023

What is product optimization? Is it the same as product discovery? How should product managers go about optimizing their products? What are the best product optimization practices? The process of product optimization starts with goal setting , like improving usability. Want to see how?

Management 85

Management Sales Recruiting User Experience Customer Lifetime Value 85

Baremetrics

OCTOBER 9, 2021

This is not a failure on your part. It’s a simple reality that a proportion of customers who sign up to your SaaS should never have done so in the first place. But what happens if your churn rate is significantly higher than what your direct competitors are benchmarking? If so, how much, and would it be worth it?

Retention 114

Retention Underperforming Technical Team Churn Acquisition 114

User Pilot

JANUARY 17, 2023

Value realization can make the difference between a customer who unsubscribes and a customer who becomes a brand advocate. If you want to build a loyal customer base and nurture product growth , your focus should be spent on making users realize the value of your product as soon as possible—which might be trickier than you think.

Software Review 92

Software Review Technical Review Technical Advisors SaaS 92

User Pilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Software Review 94

Software Review Outsourcing Services SaaS Sales Hiring 94

Baremetrics

AUGUST 17, 2020

How are people getting to your website? Is your MRR trending up or down? What features do your most active customers use? What’s your free trial conversion rate? The answers to questions like these will help determine how you market, build and grow your SaaS business.

Payment Methods 124

Payment Methods Business SaaS Payment Solutions 124

Totango

AUGUST 18, 2022

A lot goes into crafting the ideal onboarding process for SaaS products. You need to clearly demonstrate the ins and outs of your software to ensure your customers know how to use it and how to employ it effectively in the pursuit of their enterprise’s unique needs and goals. Assigning account managers.

Onboarding 92

Onboarding Technical Review Software Review Scale 92

User Pilot

JULY 24, 2023

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch. Launch your product.

ChatGPT 85

ChatGPT Social Media AI Market Research 85

User Pilot

FEBRUARY 10, 2022

Wondering how you can improve the product adoption rate of your SaaS business? Without product adoption, your new users will remain stuck in the activation stage, and there will be no growth. So let’s look at how you can boost product adoption and drive growth. Product adoption rate.

Customer Lifetime Value 95

Customer Lifetime Value SaaS Underperforming Technical Team Software Review 95