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My First 16: Launching a New Category with Modern Treasury’s Dimitri Dadiomov

Andreessen Horowitz

In this episode, a16z partner Seema Amble talks with Dimitri Dadiomov, the co-founder and CEO of payment operations platform Modern Treasury, about the challenges of creating a new category, hiring for marketing before you hire for sales, and why developing new features is similar to birding. And that was the origin story.

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Finding the Next Wave of Growth: S-Curves and Product Sequencing

Casey Accidental

The Summit gathered ~40 CPOs and product leaders to chat through topics centered around product development and product-led growth. Most companies when they find product/market fit with their first product only have one acquisition and engagement loop that is successful, and the job of most of the team is to refine and scale those loops.

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Lowering your SaaS Churn Rate: The Ultimate List of Tips and Suggestions

Natalia Luneva

The period refers to a month or year depending on which payment option you offer or which of them is more popular. Your social network accounts, website, ads are visible to everyone who is browsing the internet. Richman’s former company was Halp, a help desk for operations teams. 2 Build a community of customers.

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5 New Year’s Resolutions Your Business Should Make

FastSpring

For those of you who need some new ideas to boost sales, we just posted some fool-proof tactics to boost online sales here (link to the New Year Deal post). Understanding your customers’ motivations is key in developing content strategy, products and improving the customer journey. Improve the Customer Experience.

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Calm’s Will Larson on how to build a technical leadership career

Intercom, Inc.

If you’re a senior engineer and want to further your career, what skills should you develop? Moving forward in your career, avoid the trap of doing work that feels high-impact, but it’s actually not , or work that makes you look good at the expense of the project and the team. How do people move into staff engineering roles?

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How Nudge Coach reduced customer churn by over 70%

Baremetrics

Our smallest self-serve plan was basically a revolving door, and users couldn’t upgrade or downgrade their plan without calling a sales person. Site traffic became leads, we nurtured leads to the point of booking calls with our sales team, and then we let the sales team take prospects through the point of conversion.

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Demand-Side Platform vs Ad Network: Which One Is Better For Media Buying?

The Marketing & Growth Hacking Publication

New technologies, companies, and solutions pop up every month and they all have their mission focused toward the online world. On the other hand, the online advertising industry is already overcrowded. On this oversaturated landscape of online media buying, there are two avid competitors?—? ad networks and demand-side platforms.