Point Nine Land

JUNE 18, 2023

Everything you always wanted to know about cohort analysis (but were afraid to ask) Back in 2012, I wrote a blog post titled “Know your user cohorts” , which began like this: “One of the most important tools to better understand the usage of a web application — or a service, a game or a mobile app, it doesn’t matter — is a cohort analysis.

SaaS Payments 128

SaaS Payments Payment Services Payments SaaS 128

User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales.

Venture Capital 52

Venture Capital SaaS Data Scale 52

SaaStr

JANUARY 21, 2020

Justin Welsh, former SVP of Sales at PatientPop explains how he started in SaaS in 2009 as the second sales hire at Zocdoc. It’s an SMB SaaS company in the healthcare technology vertical. I broke into SaaS in 2009 I was the second sales hire and the 10th overall hire at a New York City based SaaS business called Zocdoc.

Sales Recruiting 261

Sales Recruiting Sales Hiring Scale Sales 261

Sales Hacker

JULY 15, 2021

The prospects soak up everything your marketing team has to say. When marketing hands over the leads to the sales team , they have a field day and close most of them because they are highly qualified. That’s the tremendous power of account-based marketing (ABM). What is account-based marketing? ABM is hyper-focused.

Strategy 107

Strategy Outsourcing Services Outsourced Development B2B 107

User Pilot

JULY 22, 2023

Is this the right thing for you SaaS? You need a clear target market, proper positioning, product-market fit, and the right sales process for a land and expand strategy to work. Use growth loops, content marketing, and referral programs to drive user acquisition. What is a land and expand strategy? How do you get started?

Strategy 72

Strategy Sales Recruiting Customer Success Acquisition 72

InsightSquared

APRIL 14, 2021

They work tirelessly to assess the funnel quality, sales process adherence, and the overall go-to-market strategy. The key is identifying the sales metrics that matter most and getting ahead of pitfalls with actions like managing dashboards correctly. . Has it been a week since the last inbound email? Which deals are at risk?

Scale 62

Scale Metrics Sales Forecasting 62

Sales Enablement, SaaS and Growth

JUNE 5, 2017

In today’s world of data-driven marketing, it’s easy to get fixated on what’s measurable. While leveraging data is both important and smart, I increasingly find myself wondering if we, as SaaS marketers are overlooking the human dimension of marketing in favour of what’s easy to track, analyse and optimise.

Branding 112

Branding Outsourcing Services Investment SaaS 112

OPEXEngine

NOVEMBER 23, 2021

What 14 startup investors & advisors taught us about chasing (and finding) product-market fit. It’s been a long-held notion in startup circles that lack of product-market fit will doom even the scrappiest of founders to fail. The problem with defining product-market fit. It makes sense intuitively. And this is what we heard.

Product Marketing 52

Product Marketing Marketing VP of Engineering Scale 52

OPEXEngine

NOVEMBER 23, 2021

What 14 startup investors & advisors taught us about chasing (and finding) product-market fit. It’s been a long-held notion in startup circles that lack of product-market fit will doom even the scrappiest of founders to fail. The problem with defining product-market fit. It makes sense intuitively. And this is what we heard.

Product Marketing 52

Product Marketing Marketing VP of Engineering Scale 52

Sales Hacker

JANUARY 17, 2018

In this guide, I will teach you the fundamentals of Lead Qualification for inbound and outbound sales development, and give you actionable steps you can take to maximize your Revenue per Lead. Every company is either trying to increase the quantity or the quality of their leads, and many are trying to increase both. Conclusion.

Scale 85

Scale Underperforming Technical Team Payment Methods Sales Hiring 85

ProfitWell

MARCH 24, 2020

Without further ado, let's look at nine subscription-based companies absolutely nailing it in 2020. What is a subscription company? A subscription company is a business that sells their products on a scheduled time basis. It’s simple: the subscription revenue model benefits both customers and companies.

Subscription 72

Subscription Payment Features Payment Methods Payments 72

Aaron Beashel

OCTOBER 31, 2016

Just a few months into my stint at Campaign Monitor, a new CEO joined to lead the company. Alex co-founded the well-known SaaS company Desk.com before selling it to Salesforce and becoming the VP of Service Cloud (their second largest business unit, behind Sales Cloud). How to create a V2MOM framework for your company or team.

Scale 100

Scale Underperforming Technical Team B2B Marketing 100

ChurnZero

JUNE 3, 2022

VC and PE firms now ask founders about the metrics owned by CS teams, specifically NRR and GRR , within the first ten minutes of conversation. To dig into what makes CS indispensable to SaaS, ChurnZero CEO You Mon Tsang joined the Digital Disrupted podcast. Think about all of the transformative purchases your companies made recently.

Customer Success 52

Customer Success Sales Hiring B2B Technical Review 52

ChurnZero

JUNE 3, 2022

VC and PE firms now ask founders about the metrics owned by CS teams, specifically NRR and GRR , within the first ten minutes of conversation. To dig into what makes CS indispensable to SaaS, ChurnZero CEO You Mon Tsang joined the Digital Disrupted podcast. Think about all of the transformative purchases your companies made recently.

Customer Success 52

Customer Success Sales Hiring B2B Technical Review 52

SaaStr

JUNE 10, 2020

The true test of marketers. Marketing leaders must focus their teams on the areas that will drive revenue while they cut costs – the biggest impact for the business. I’ve advised more than 25 companies, seven of which have been acquired in the last two years and three of which have gone out of business.

Travel 176

Travel Marketing Scale Outsourcing Services 176

SaaStr

AUGUST 7, 2020

359: The Secrets to Vertical Growth, What it Really Takes to Build a $1B SaaS Company with Matt Garratt, SVP, Managing Partner @ Salesforce Ventures, Trisha Price, Chief Product Officer @ nCino and David Schmaier, CEO & Founder @ Vlocity. Are these really product companies? This episode is sponsored by Linode.

Payment Solutions 149

Payment Solutions Pricing Payments Payment Services 149

Sales Hacker

DECEMBER 8, 2017

The evolution of Sales & Marketing into Revenue Ops & Customer Ops. Acquisition speculation – are there more possibilities that could impact SaaS in 2018? In fact, in 2017 alone, we reported that a whopping 700 new SaaS sales technologies have been released. Facing the Reality of A.I. How can that be?

Scale 96

Scale Technical Review Outsourcing Services Sales Hiring 96

ProfitWell

MARCH 24, 2020

Subscription companies have become incredibly popular in the past two decades. We’re taking a look at X popular subscription-based companies and types in 2020. What is a subscription company? A subscription company is a business that sells their products on a scheduled time basis. So why the subscription business model?

Subscription 40

Subscription Payment Features Payment Methods Payments 40

Outseta

JANUARY 9, 2019

I hope this is a useful barometer of progress for other bootstrapped SaaS start-ups with equally ambitious projects. Expenses We’ve written in the past about our decision to bootstrap the company and shared our operating agreement publicly so that customers and potential employees alike understand how we make financial decisions.

Content Marketing 40

Content Marketing SaaS Payments Payment Methods Payment Services 40

Sales Hacker

NOVEMBER 15, 2017

Account-Based Marketing. AB Testing (or Split Testing) is an experiment involving two variants, usually for measuring and comparing market response to each. For example, you can measure visitor traffic or conversion rate on two different web pages having similar content and purpose. AB Testing. Account Executive.

Scale 99

Scale Payment Methods Sales Recruiting SaaS Payments 99

Sales Hacker

OCTOBER 7, 2021

Let’s flip the script: Your intellect, emotion, instinct, and empathy as a woman are what make you both a valuable human and invaluable company asset. Lori speaks, writes, coaches and trains company leaders on ways to find, recruit, retain, and promote more women in sales and helps women become part of the best profession – B2B sales.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

Unbounce

JUNE 16, 2020

I think channel distribution is one of the most promising and untapped acquisition channels for SaaS?—?especially especially for SMB SaaS startups. Today, small and medium SaaS businesses are discovering the power of using partners to help sell their products. Why should I build a partner program for my SaaS business?

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

Neil Patel

SEPTEMBER 21, 2020

Research from Demand Metric shows content marketing costs 62 percent less but produces three times as many leads as traditional marketing. This is no surprise when you realize 70 percent of people would prefer to learn about a company through an article rather than advertising. NP Digital is my content marketing company.

Content Marketing 134

Content Marketing Technical Review Marketing Banking 134