Adoption Chain Risk - The Importance of Selling to Everyone in Your Startup's Supply Chain
Tom Tunguz
JUNE 25, 2017
In the Wide Lens , Dartmouth Entrepreneurship professor Ron Adner explores the risks associated with innovation. Then there’s co-innovation risk, what might be called chained technology risk. ” Adoption Chain Risk applies the idea of a supply chain to innovation. Execution risk is the obvious one.
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