SaaStr

JUNE 20, 2021

Says Bialecki: “In the SaaS world, [companies] were defining customer success…as they went along. We’re going to expect that growth will come from there,” Bialecki says. They partnered with Shopify early on, and that partnership rapidly accelerated their growth in the eCommerce vertical. Pricing & Selling Strategy.

Scale 296

Scale Marketing Pricing Consulting 296

SaaStr

FEBRUARY 9, 2024

In this latest episode of CRO Confidential , Sam Blond, Partner at Founders Fund and former CRO at Brex, sits down with the CRO of Zapier, Giancarlo Lionetti (GC), to chat about Product-Led Growth (PLG) and Go-To-Market (GTM). In a product-led growth strategy, the product serves as the focal point of your company’s marketing and strategies.

Scale 252

Scale Sales Hiring Sales Marketing 252

SaaStr

NOVEMBER 14, 2023

Moving from a traditional SaaS to a pure consumption model was a challenging but fun transition for MongoDB. Meghan Gill, SVP of Sales Ops and Sales Dev at MongoDB, shares different consumption-based compensation models that drive the right behaviors. There are still some complexities around SaaS-based approaches.

Compensation 164

Compensation Sales Azure AWS 164

SaaStr

JANUARY 24, 2023

As SaaS founders are looking to scale and raise funding, it can be confusing and stressful to navigate in the uncertain market of the past few years. Shulgan believes that profitability will deliver long-term value. In the SaaS space, revenue growth was the king of metrics for many years, but that has changed.

Scale 214

Scale Scaling Software Review Operational efficiency. 214

SaaStr

JULY 21, 2022

10,000 SaaS founders, VCs and execs! Find out how the steps they took not only helped nurture a company’s success, but also allowed its leaders to retain a growth mindset long after they hit the $1B milestone. Your Real Valuation: The Value You Provide vs. the Value You Extract with Gusto’s Co-Founder. Fully vaxxed.

Venture Capital 242

Venture Capital Enterprise Cloud Pricing 242

SaaStr

MARCH 30, 2023

We’ll see 2,500+ of the best SaaS founders, execs, and VCs June 6-7 at 2022 SaaStr Europa ! Join these incredible companies to experience all the value of SaaStr! We’re a team of developers, building for developers, based in San Francisco, Tel Aviv, Tallinn, Berlin, and remote locations around the world.

Outsourced Development 198

Outsourced Development Acquisition Pricing B2B 198

SaaStr

MARCH 9, 2022

Reaching the first billion is a milestone for every SaaS company, so what’s the best way to get there? The Five Key Growth Levers. Clayton begins by sharing the key levers that accelerate growth from the $100 million mark to $1 billion. Clear value-added upsell to large platform install bases.

Revenue 235

Revenue Sales Hiring Leadership Scale 235

SaaStr

SEPTEMBER 5, 2022

Product-led growth (PLG) companies have become a major trend in the world of SaaS over the last few years. These companies are characterized by being product-led; in other words, conversion, retention, and growth are led by the product itself. Secret #2: Pricing. Secret #3: Growth & NRR. Secret #6: Real PLG.

Sales Recruiting 240

Sales Recruiting Business Pricing Churn 240

Subscription Flow

APRIL 23, 2024

In this blog, we will be looking at Paddle vs Chargebee vs SubscriptionFlow to bring you up to speed on their latest features in 2024, so you can pick the software that serves as the best fit for your subscription-based business. This includes highly flexible checkout, pricing models, billing logic and integration capabilities.

Payment Solutions 93

Payment Solutions Payments Payment Services SaaS Payments 93

SaaStr

AUGUST 24, 2021

Q: What are the best marketing techniques for an early stage SaaS startup? If your price point is very low, this sometimes doesn’t work. In the end, 30%-80% of new leads for most SaaS companies come from word-of-mouth and similar referrals. Write 3–5 incredible blog posts on how to do something important in your industry.

Scale 337

Scale Startup Marketing SaaS 337

SaaStr

JANUARY 22, 2021

What does it mean to make your product the star in your SaaS growth strategy? Ciara Peter (Gainsight VP of Product & Design) and Mickey Alon (CTO & Founder of Gainsight PX) share their practical tips for product leaders looking to achieve business growth. Product-Led Growth: The Disruptive GTM Strategy.

Scale 261

Scale New CTO CTO Acquisition 261

SaaStr

APRIL 4, 2023

If you don’t want your company defeated by change, you need to adapt your Go-To-Market strategy at every stage of growth. CIPIO Partners is a pan-European growth equity firm and early growth investor, primarily in software and software-enabled models. You’ll want to choose your Go-To-Market tools based on what you’re after.

Scale 220

Scale Strategy Scaling Outbound Sales Team 220

SaaStr

JANUARY 19, 2023

We’ll see 2,500+ of the best SaaS founders, execs, and VCs June 6-7 at 2022 SaaStr Europa ! Join these incredible companies to experience all the value of SaaStr! Cyclr is an embedded integration platform (embedded IPaaS) for SaaS applications. Vendr is forever changing how companies buy and renew SaaS.

Sales Hiring 204

Sales Hiring Scale Cloud Churn 204

SaaStr

SEPTEMBER 20, 2023

Beyond multiples, many Cloud companies faced a deluge of headwinds that impacted business fundamentals… Lengthening sales cycles Tightening customer budgets It was no surprise that SaaS IPOs came to a screeching halt. There’s been a pivot from growth at all costs to driving profitability. Today, this ratio is closer to 2:1.

Cloud 237

Cloud Payments Software Review Payment Solutions 237

SaaStr

NOVEMBER 15, 2022

Metrics are the key to evaluating success and setting goals, but not every SaaS business should orient itself around the same one-size-fits-all numbers. The Evolution of Language For SaaS Business. For many, it’s proven to be a year of growth and resiliency. The Transition from SaaS Metrics to Cohort Economics.

Metrics 206

Metrics Machine Learning Artificial Intelligence Technical Review 206

SaaStr

OCTOBER 25, 2021

Q: What billing or pricing tactic have you found in the end just wasn’t worth it? “Unless your product has a huge TAM to cast your net in, no-touch onboarding, and an obvious first “wow” moment you’re trying to reach, free trials and/or freemium pricing does not work well.” Jason, ed. : Jason, ed. :

Pricing 279

Pricing Scale Enterprise Onboarding 279

Sales Hacker

JUNE 23, 2021

Here are the seven best sales blogs (and five bonus sales newsletters!) Best article to read: RevOps is taking over how B2B SaaS companies look at sales. How to contribute: Predictable Revenue’s blog is a place to hear new content from the CEO and senior leadership team. Sales Hacker. Focus areas: Yes, we’re biased on this one.

Sales 79

Sales Technical Review Outbound Sales Team Interviewing 79

User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales.

Venture Capital 52

Venture Capital SaaS Data Scale 52

SaaStr

DECEMBER 29, 2022

So we have a classic set of New Years’ Resolution in SaaS that we update every year. The Best in SaaS are still growing at incredible rates, but the overhang from the crazy multiples and VC funding run of late 2020-early 2022 will hang over our heads for the rest of the year. Don’t settle less growth that Your NRR + 20%.

Sales Hiring 223

Sales Hiring Venture Capital Healthcare Communication 223

Blulogix

DECEMBER 21, 2023

We’re about to blast off into the future of UBP , where usage-based pricing transforms from a strategic imperative to a foundational force shaping the B2B landscape. Say goodbye to guesswork and hello to hyper-relevant pricing. This is the magic of AI-powered personalization. Dynamic discounts: Forget static tiers.

AI Search 59

AI Search AI B2B Marketplace as a Service 59

SaaStr

JANUARY 6, 2021

And when we wrote in 2014 that Box would surely cross $1B in ARR , many at the time didn’t quite get SaaS yet — or the power of recurring revenue. It’s especially interesting as its core market has matured, and Box has moved aggressively to expand its TAM to push growth to 19% YoY. This surprised me a bit.

Scale 276

Scale compliance Enterprise Scaling 276

SaaStr

JULY 5, 2023

So some SaaS and Cloud leaders have seen big impacts from the post-Covid hangover, but others have just kept accelerating. That’s about as good as it gets in SaaS and Cloud! 2022 Saw a Slowdown in Usage Growth, But 2023 Saw a Potential Bounce Back. Are we near or past the lows in SaaS and Cloud buying patterns?

Scale 174

Scale cloud efficiency Cloud Business Model 174

SaaStr

JULY 20, 2022

It’s something we don’t see too often these days, as $200m+ ARR sort of became the new floor to IPO in SaaS. Yes, it’s at $120m ARR and is valued at less than 2x ARR. Many SMB SaaS companies struggle to hit 100% NRR and 80% GRR. A fairly standard SMB price point. 5 Interesting Learnings: #1.

SaaS Payments 231

SaaS Payments Scale Payment Methods Payments 231

SaaStr

JANUARY 24, 2024

Mark Roberge , SaaStr fan-favorite and Co-Founder and Managing Director of Stage 2 Capital brought together some of the top CROs in SaaS during the SaaStr Annual to share some of their greatest learnings and pivotal moments leading some of the Cloud 100 SaaS companies. From a GTM execution standpoint, they weren’t focused.

Scale 218

Scale Sales Hiring Scaling Revenue 218

Blulogix

JANUARY 16, 2024

Understanding the Benefits of Usage-Based Pricing By BluLogix Team In the fast-paced and ever-changing world of modern business, the ability to adapt and be flexible is crucial for thriving. This is especially true in the realm of pricing models, where a one-size-fits-all approach often falls short.

Pricing 52

Pricing Scale Telecommunications Subscription 52

Blulogix

NOVEMBER 8, 2023

Transforming the Technology Industry: The Power of Usage-Based Pricing By BluLogix Team The technology industry is in the midst of a profound transformation. Traditional pricing models, such as fixed subscriptions and one-time purchases, no longer align with the dynamic and ever-evolving nature of this sector.

Technology 52

Technology Pricing Payment Features Subscription 52

Subscription Flow

DECEMBER 27, 2023

Let us dig straight into the meat of this blog: customer renewal rate is way of determining the imprint of customers who renew their subscriptions to your product or service. Understanding Why Customer Renewal Rate Is Important and Key Tips to Boost It Every SaaS company must understand their renewal rate.

SaaS 64

SaaS Subscription Payment Features Forecasting 64

Subscription Flow

JANUARY 3, 2024

Consider the potential for growth if you make your pricing model a consistent priority for your company. Most SaaS companies, on the other hand, treat pricing as an afterthought, setting it and then forgetting about it, rather than viewing SaaS flexible pricing strategies as ongoing processes critical to their success.

Pricing 52

Pricing Payment Features SaaS Marketplace as a Service 52

Subscription Flow

JANUARY 30, 2024

SaaS renewal management’s primary goal is to increase customer retention and in turn, recurring revenue growth. To encourage your customers to renew their subscriptions at the end of their term, a number of procedures and tactics are involved in devising your B2B SaaS renewal strategy.

SaaS Payments 59

SaaS Payments B2B Strategy Payment Services 59

User Pilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Software Review 98

Software Review Outsourcing Services SaaS Sales Hiring 98

Blulogix

NOVEMBER 27, 2023

As these providers navigate through offering Unified Communications-as-a-Service (UCaaS) , Software-as-a-Service (SaaS) , and various Cloud offerings, managing these usage charges becomes more complex. Often, these charges are either overlooked or managed manually through spreadsheets, leading to revenue leakage and billing complexities.

Revenue 59

Revenue Payment Features Management Software Review 59

Subscription Flow

MARCH 28, 2024

The rapidly changing digital economy has led to a growing demand from SaaS businesses based in the US for more straightforward ways to handle international transactions. How It Can Become the Backbone of Your Online Transactions Section 1: Why you may need a merchant of record for SaaS companies?

Merchant Services 52

Merchant Services Payment Services SaaS Payments Payment Solutions 52

User Pilot

JULY 4, 2023

Build an MVP to let a small user base test out your product and provide feedback to perfect key features , messaging , and positioning. Implement a product-led growth strategy to allow early adopters a chance to test your product without making an investment. Discover which customers are your best, and copy how you acquired them.

Scale 97

Scale Scaling Technical Review SaaS 97

Sales Hacker

MARCH 8, 2024

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. The smartest companies are embracing Ecosystem-Led Growth, or ELG.

Scale 93

Scale AI Search Social Media AI 93

User Pilot

JANUARY 8, 2024

Best practices for effective customer acquisition and product-led growth. Userpilot can help you implement effective customer acquisition strategies to drive sustainable growth. This is particularly important in SaaS, where the CAC payback period is anything from a few months to over one year. Personalize your campaigns.

Acquisition 105

Acquisition Strategy Social Media Underperforming Technical Team 105

Sales Hacker

MARCH 1, 2024

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. Why are SaaS companies embracing it? So, owned media.

VP of Engineering 71

VP of Engineering Scale SaaS AI Search 71

User Pilot

MARCH 16, 2023

Looking for an in-depth review of UserGuiding pricing so you can understand whether it’s the right choice for you? Finding a product that not only suits your business needs but also delivers value at the right price can be daunting. TL;DR UserGuiding is a cloud-based digital platform that provides onboarding solutions.

Pricing 98

Pricing Software Review Technical Review Onboarding 98