Lessons Learned from Salesforce: Top 4 Mistakes Founders Make with Jonathan Weston, Partner Platform @ Salesforce and Vasu Prathipati, CEO & Founder @ MaestroQA
SaaStr
MAY 16, 2022
Those early days are a classic example of having launched an application before developing a proper go-to-market strategy. Lesson: Focus on messaging and weave your story into the larger narrative. Result: Lower pipeline and sales growth and higher risk. Result: The lack of coverage across all business functions. Take your time!
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