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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer Resources

." Her favorite example of a B2B brand putting this mantra into practice is the payments infrastructure provider Paddle and their content marketing project Paddle Studios.    "When you land on the Paddle Studios homepage, you’re welcomed with a Netflix-esque streaming service vibe. "  2.

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SaaS Product Power Breakfast 4/22/21 with Norwest Partner Scott Beechuk

Kellblog

Thus far, we’ve had sessions with guests: Thomas ; Dave ; ex-Oracle and ex-Planful EPM product leader Mark Bauer ; and ex-Oracle, ex-Salesforce product leader and Skyflow founder Anshu Sharma.

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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer Resources

." Her favorite example of a B2B brand putting this mantra into practice is the payments infrastructure provider Paddle and their content marketing project Paddle Studios.    "When you land on the Paddle Studios homepage, you’re welcomed with a Netflix-esque streaming service vibe. "  2.

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SaaS Product Power Breakfast with Stephanie McReynolds on Category Creation

Kellblog

In addition to her gig at Alation, Stephanie’s had a great career at many leading and/or category-defining vendors including E.piphany, Business Objects, PeopleSoft, Oracle, Aster Data, ClearStory, and Trifacta. We think of our show, like Dr. Phil, as a podcast recorded before a live (Clubhouse) studio audience. # # #. [1]

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The SaaS Trust Crisis with Godard Abel (Video + Transcript)

SaaStr

We partnered with Salesforce and with Oracle and the company was ultimately acquired by Oracle after a dozen years. And that’s actually … shortly thereafter, I lived through my first crisis, the bust, the dot-com bust. And big machines, though, ultimately did have a lot of success. And that company grew very quickly.

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Kellblog Predictions for 2022

Kellblog

When I graduated from college, Oracle (founded 1977) was a ~$30M brash upstart challenging the entrenched leader, IBM, who no one ever got fired for selecting. Microsoft helped to put Crystal Reports on the map by distributing it with (I think) Visual Studio. [20] . — Alexis Gay (@yayalexisgay) November 2, 2021.

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Saastr Podcasts for the Week with Gong and Brex — June 7, 2019

SaaStr

Before that, Amit was the CMO @ Panaya, helping companies that use SAP or Oracle to reduce 80% of their ERP upgrade. Before that Amit was the CMO at Panaya, helping companies that use SAP or Oracle to reduce 80% of their ERP upgrade. I was selling audio equipment to recording studios and professional rigs.