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Dunning Process: What You Need For A Successful Dunning Campaign

Baremetrics

If you’re running a subscription or SaaS business, you know that at the end of the day your chief metric is monthly recurring revenue (MRR). And you’d be right to spend your time and resources tracking it. MRR gives your company that forward looking measurement and predictive revenue to actually grow your business.

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5 Tips to Prevent Involuntary Churn in SaaS

Baremetrics

Customers churn because they don’t want to use your product anymore, right? There’s this “little” thing called involuntary churn that’ll slowly eat away at your business if you let it go unchecked. But ignoring involuntary churn will cost you money. What is involuntary churn? And that’s when churn happens.

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Understanding the SaaS business model

ProfitWell

The SaaS business model powering all of this activity is startlingly unique, still young, and inextricably tied to the power of cloud computing. Understanding the fundamentals of how SaaS works is vital when building out a plan for your company’s forward growth. Recurring payments. What is SaaS? Heightened customer retention.