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A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

Check out this 2018 Europa session with Guillaume Princen, Head of France and Southern Europe @ Stripe, where he talks about the metrics you need to be focused on in your startup. If you don’t have the time to watch the whole session, here are the main metrics you should be mindful of. MRR, obviously. Transcript. Hi, everybody.

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10 Learnings on High-Velocity Sales to SMB with Gorgias CEO and VP of Sales

SaaStr

How do you win with a high-velocity sales strategy in a fast-moving, competitive market? In a special session of Workshop Wednesday, Gorgias Founder & CEO Romain Lapeyre and Gorgias VP of Sales & Partnerships Aasif Osmany share their learnings, advice, and hacks for optimizing your sales process. Sign up for free.

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It's a Subscription Model Market, Facebook's Pivot to Professionals, X Targets Streaming: Monday Social Media News Roundup

Buffer Resources

Meta's Subscription Model WSJ unveils Meta’s ad-free subscription pricing, impacting ad visibility on Instagram and Facebook – this may affect ad engagement rates. Metrics and Insights Accessibility Watch time for Reels and desktop access to Instagram Insights provide better performance analysis.

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Measures of Success: SaaS Metrics & Benchmarks Resource Guide

OpenView Labs

Generally, success hinges on a company’s ability to acquire a deep understanding of the metrics that most accurately gauge company performance and profitability. A Quick Glossary of SaaS Metrics. Annual Recurring Revenue (ARR). Essentially, this metric is the marketing component of CAC (see below). Big mistake.

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Recurring Donations for Nonprofits: Billing Software

Subscription Flow

To keep up with the modern donors’ purchasing habits, nonprofit organizations or NPOs can set-up recurring donation systems in-line with these donors’ spending preferences. Subscription-based business models have increased in number as media streaming platforms like Netflix and delivery services like Amazon have risen in popularity.

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SaaStr Classic: Jyoti Bansal of Harness.io and AppDynamics; Dev Ittycheria of MongoDB (Video + Transcript)

SaaStr

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. Recruiting is easier, but the things that don’t change are customers don’t care.

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I Tried LinkedIn Premium as a Creator — Here’s My Honest Review

Buffer Resources

It’s not the first time I’ve tried out LinkedIn Premium — but it is the first time I’m approaching the platform’s paid subscription as a creator.  The more expensive plans are targeted at salespeople and recruiters.  Choose Account preferences on the left pane.