2019

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The 3 Stages of Denial When Graduating Beyond Founder Led Sales with Mixmax (Video + Transcript)

SaaStr

I hope you all have been having an amazing time. After all it’s likely they know the product the best, and they can use customer feedback to measure market fit. However, at some point a founder needs to hire a sales team. I’m Katie Helton, an account executive at Mixmax and with me today is Olof Mathe, CEO of Mixmax.

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Pricing objectives: choosing the best pricing objectives for growth

ProfitWell

Would you rather spend time relaxing on the beach, or do you enjoy getting off the beaten path and exploring new places? How much vacation time do you have available? Your pricing objective sets the course for your business’s pricing strategy and can mean the difference between the success and failure of your SaaS business.

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