My Startup Doesn’t Have a Free Trial or Freemium Option. Should We Change This?
SaaStr
OCTOBER 28, 2023
Dear SaaStr: My Startup Doesn’t Have a Free Trial or Freemium Option. We require payment right away. Should we change this? Free trials and freemium options work well — if you can support them well. Ask yourself: Can someone deploy your app in minutes? If they can, does it work well self-deployed? Or does it need a ton of data in it to work well and show value?
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