User Pilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. It enables them to reach audiences across the globe to drive market expansion and product growth. Our article provides guidance for SaaS teams on how to effectively localize their content. Next, decide which content to prioritize.

SaaS Payments 92

SaaS Payments Outsourcing Services Payment Solutions Payment Services 92

SaaStr

JANUARY 7, 2022

Have you ever had a sudden realization that you’re spending more on sales and marketing than research and development? If so, you aren’t alone –– the median enterprise SaaS company spends twice as much on sales and marketing than R&D. So how can a CEO manage their marketing effectively?

Sales Hiring 221

Sales Hiring Underperforming Technical Team Marketing Market Research 221

SaaStr

JANUARY 7, 2021

Whether it was our interview with Podium’s Eric Rea on how he scaled with a team outside the Bay Area before it was really considered an option, or TripAction’s Megan Eisenberg on how to prioritize trade-offs in marketing without sacrificing pipeline, we’ve covered the gambit of relevant topics throughout the year. .

Scale 236

Scale Sales Hiring Scaling B2B 236

User Pilot

JANUARY 14, 2023

Examining the right customer education examples can help you improve your customer education program and the overall customer experience. As customer expectations continue to soar, a solid customer education program helps you stand out from the competition. What is a customer education program?

Education 98

Education SaaS Onboarding Customer Success 98

User Pilot

JUNE 19, 2023

What factors should you consider when choosing a SaaS learning management system to support your customers and employees? And which are the best tools available on the market at the moment? TL;DR A SaaS learning management system (LMS) is a cloud-based solution for delivering educational experiences.

Systems Review 95

Systems Review Management SaaS Education 95

User Pilot

AUGUST 16, 2023

Without retaining users , you’re throwing away money and resources spent acquiring customers that’s why having a retention playbook is helpful. A user retention playbook will keep your customers happy and continue using your product for longer. Build relationships with your customers by building an online community.

Retention 98

Retention Social Media Customer Lifetime Value Churn 98

Baremetrics

AUGUST 1, 2021

Acquiring customers for SaaS is a completely different ball game altogether than, say, for the traditional business models (think: eCommerce, for instance). In the SaaS industry, acquiring new leads through short-term marketing promotions will not cut it--which works as a killer strategy for the eCommerce business model.

Acquisition 98

Acquisition Strategy SaaS Underperforming Technical Team 98

User Pilot

JANUARY 12, 2023

When your customers have a question, they expect a fast response. After-hours support in the form of self-service content can help your SaaS improve customer satisfaction. In this article, we cover: What after-hours support is and why you should offer it. Let’s get started.

Outsourcing Services 94

Outsourcing Services SaaS Customer Support Software Review 94

User Pilot

OCTOBER 29, 2023

TL;DR Willingness to pay (WTP) is the maximum amount that customers are ready to pay for a product, while willingness to accept (WTA) is the minimum amount that would satisfy a seller. WTP helps SaaS companies choose optimum prices for their products to maximize profit. The metric is also used to predict customer churn.

SaaS 103

SaaS Interviewing Pricing Market Research 103

Neil Patel

AUGUST 6, 2021

Whether your customers are shopping for tennis shoes or a marketing automation tool, they care about your product’s features. A product feature is a characteristic of your product that differentiates it from other products in the market. Make your product features clear so customers can easily compare you to your competitors.

Software Review 142

Software Review Technical Review Branding Social Media 142

User Pilot

JANUARY 19, 2023

Looking to improve your retention rates by reducing customer retention costs? Retaining a customer may not always be less expensive than acquiring a new one. This is why it’s critical to understand retention costs and how to reduce them. In this article, we’ll explore customer retention costs. Let’s start!

Retention 97

Retention Customer Lifetime Value Onboarding Acquisition 97

FastSpring

DECEMBER 18, 2020

It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. Why B2B Ecommerce is on the rise. What is B2B Ecommerce? What Is B2B Ecommerce?

Payment Methods 147

Payment Methods B2B Outsourcing Services Payment Services 147

User Pilot

APRIL 28, 2023

Wondering how to build a knowledge base in-app for your SaaS product? A knowledge base is a central hub of resources that helps your customers solve problems and learn more about your product. It saves time and resources and improves customer satisfaction by providing self-service support to customers.

SaaS 82

SaaS Education Customer Support Onboarding 82

User Pilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Launching customer retention programs that reward loyal customers.

Retention 88

Retention Strategy Management Churn 88

SaaStr

FEBRUARY 25, 2020

Just like filing your income tax returns or hanging that state-mandated safety poster up in your break room, sales tax is a back-office pain point, not a profit center. . Why is sales tax such a pain for SaaS companies? To top it off, your sales tax responsibility depends on where your customer is, not where you are.

Merchant Services 171

Merchant Services Scale Technical Review Sales Hiring 171

User Pilot

JUNE 29, 2023

Great user documentation brings many benefits : it can help boost product adoption , improve customer retention and satisfaction , and reduce the burden on your support team. There are many fantastic examples to draw from across the SaaS marketplace. Why is user documentation needed? What is user documentation?

Management 94

Management Technical Review Software Review Customer Support 94

User Pilot

JANUARY 26, 2023

Why is it important for product managers ? We also look at a few excellent examples of inclusive product design in SaaS. All users can be excluded from using a product at different stages and along multiple dimensions. This can be a valuable differentiator that attracts more customers. What is inclusive product design?

Sales Recruiting 98

Sales Recruiting Interviewing Development Social Media 98

User Pilot

MARCH 29, 2023

How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? feature usage), digital marketing data (e.g., These need to be in line with your product vision and should give teams a clear focus on what to achieve and how.

Data 93

Data Social Media Customer Lifetime Value Acquisition 93

User Pilot

JULY 31, 2023

TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. Pendo Feedback is a module for collecting and managing customer requests. What is Pendo?

Underperforming Technical Team 91

Underperforming Technical Team AI Scale Onboarding 91

User Pilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing.

Customer Lifetime Value 96

Customer Lifetime Value Retention Marketing Scale 96

User Pilot

OCTOBER 26, 2021

It's in the interest of every SaaS team to ensure that any customer using their product experiences as much value as possible. Whether good, bad, or something in between, the sum total of the interactions a customer has with a product can be described as their "product experience." What is product experience?

Social Media 97

Social Media User Experience Onboarding Customer Lifetime Value 97

SaaStr

JUNE 10, 2020

The true test of marketers. Are you a revenue driver or a cost center? Marketing leaders must focus their teams on the areas that will drive revenue while they cut costs – the biggest impact for the business. So very new and fresh for all of us. You cannot afford to be the latter. For four years at MongoDB.

Travel 175

Travel Marketing Scale Outsourcing Services 175

User Pilot

JUNE 20, 2023

When users trust your product, they’re more likely to stick around and become loyal customers who attract other customers. When users trust your product, they’re more likely to stick around and become loyal customers who attract other customers. Why is user trust important in UX?

Payment Methods 97

Payment Methods SaaS Payments Strategy Payment Services 97

User Pilot

JULY 14, 2021

You may be wondering: “Why is Userpilot writing about Userpilot Alternatives?!” There are plenty of all these blogs “15 alternatives to {Brand Name} that are equally good” that are…plain wrong. Written by content writers who have never used any of those tools, and frankly – have no clue what they are talking about.

Underperforming Technical Team 105

Underperforming Technical Team Software Review Onboarding Enterprise 105

User Pilot

MARCH 23, 2023

What are the reasons for customer churn in SaaS? And how can customer success teams address them to ensure product growth? As a SaaS company, your ultimate goal is to retain customers and keep them happy with your product. However, sometimes things don’t go as planned, and customers churn. moment faster. #3:

SaaS Payments 98

SaaS Payments Churn Underperforming Technical Team Payment Methods 98

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? In this blog post, you’ll learn everything about go-to-market strategies. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. Why do you need a GTM strategy?

Strategy 92

Strategy Marketing SaaS Customer Lifetime Value 92

User Pilot

JULY 19, 2021

You have to engage with them at various stages in their user journey for a great customer experience. said that customer experience at most companies needed to improve. Speed, convenience, how helpful the employees were, and friendly service were shown to be the must-dos with each being “important” to 70% of customers.

Engagement 98

Engagement Scale Onboarding Customer Support 98

Unbounce

JULY 6, 2020

And I thought I’d created a campaign that would do all that and more. So whether you’re just starting your marketing journey or trying to improve your conversion rates—aren’t we all?—here’s Get this exchange right, and you’ll be able to turn more of your fans and observers into full-fledged leads and customers.

Social Media 145

Social Media Advertising Branding Engineering 145

Baremetrics

NOVEMBER 18, 2021

This article will cover 10 business tips for improving your Shopify app’s development, marketing, and sales. This article will cover 10 business tips for improving your Shopify app’s development, marketing, and sales. Table of Contents. Customer service is everything 9. Customer service is everything 9.

Payment Solutions 98

Payment Solutions Underperforming Technical Team Outsourced Development Development 98

User Pilot

FEBRUARY 6, 2023

Descriptive analytics makes sense of past data about customers, creating a story of their interactions with your brand. Diagnostic analytics involves finding the cause behind patterns in your customer data. It’s especially helpful for marketing and sales campaigns. Collect customer loyalty insights with NPS surveys.

Artificial Intelligence 98

Artificial Intelligence Data Software Review Machine Learning 98

User Pilot

JANUARY 30, 2023

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. That's why we've compiled multiple examples of successful companies nailing product adoption across the entire user journey. But what are some product adoption examples you can learn from? Evaluation.

Technical Review 95

Technical Review Software Review Underperforming Technical Team Education 95

User Pilot

JANUARY 31, 2023

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job.

Customer Lifetime Value 95

Customer Lifetime Value Sales Funnel Onboarding Acquisition 95

ChurnZero

JANUARY 25, 2024

How will customer success jobs, and the skills they require, evolve in 2024? With technology advancing and customer expectations rising, customer success has become an essential force driving business growth and customer loyalty within the SaaS industry.

Customer Success 52

Customer Success Sales Recruiting Sales Hiring Scale 52

Natalia Luneva

JANUARY 13, 2021

Existing customer renewal is a high priority for 59% of SaaS companies and a medium priority for 27%. This obsession with getting new customers is natural: the more customers you convert, the more revenue you will make. How to calculate this metric and what’s the average SaaS churn rate?

SaaS Payments 105

SaaS Payments Payment Methods Churn Payment Services 105

Unbounce

MAY 19, 2020

Brick and mortar retailers, restaurants, and hotels—just to name a few impacted sectors—are hurting from a stretch of time without customers. Productivity-related SaaS companies like Slack, Zoom, and Trello are seeing sales boosts because their business is crucial for work-from-home environments. But what does that actually mean?

New CTO 145

New CTO Branding CTO Social Media 145

User Pilot

MARCH 31, 2023

How do you build a successful free-to-paid conversion strategy for your SaaS? This is a question every customer success manager must address in order to turn free users into paying customers. 15% is a good free trial conversion rate for SaaS products. 15% is a good free trial conversion rate for SaaS products.

Strategy 93

Strategy SaaS Payments Payment Solutions Payment Methods 93

User Pilot

JUNE 6, 2023

Instead of relying on their hunches and anecdotal evidence, product teams should leverage data to make informed decisions. Our ultimate guide to product data analytics explores: The most relevant metrics teams should track. The choice depends on the aspect of the customer journey you’re focusing on, your role, and your goals.

Data 69

Data User Experience Churn Retention 69