Why SaaStr Annual, Dreamforce, Inbound and More All Seem To Be At The Same Time
SaaStr
AUGUST 23, 2023
First, FYI, for SaaStr it’s not our goal but that global pandemic did change things! The simple answer is that traditionally, most B2B companies that did a big event wanted it in Q3 to help influence pipeline and close the year strong. There actually were far more SaaS and B2B vendor events before that global pandemic.
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