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SaaS Churn: Myths, Benchmarks, and Strategies to Retain More Revenue

FastSpring

To investigate, Ryan Law, former CMO and cofounder of Cobloom, performed an analysis of six recent churn reports or studies and found that there is no consensus on the average churn rate for SaaS companies. Some churn is acceptable, perhaps even necessary — especially if you’re using a more B2C-style sales approach.

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7 questions smart CTOs ask before choosing the best penetration testing company

Audacix

How to build a culture of security within your SaaS development team? In order to get your repeat business, they forget to explain just how you can build a repeatable, scaleable and consistent application security structure within your software development teams. Why do I need a penetration test?

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The Stages Of A SaaS Company: When To Scale For Success

Chargify

Establishing relationships with advisors and/or mentors. The “primary risk [during pre-startup] is the failure to design a business plan and strategy that will enable the company to become profitable as it makes sales and earns revenue. Later they expanded to serve a larger population of developers as they scaled.”.

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How to Sell Subscriptions: 4 Strategies for SaaS Companies

Chargify

And after you’ve mastered the sales process, Chargify is here to handle your recurring billing. A great example of this strategy being done right is Dropbox’s freemium offering , which allows “users to see how easy it is to back up and share their files using the Dropbox platform,” says Sujan Patel, cofounder of Right Inbox.