Customer retention is the new conversion
Intercom, Inc.
MAY 1, 2018
Your product tour is out of date, your help docs are out of date, your welcome email is out of date. Onboarding 2.0 If you don’t continuously reimagine what it’s like to land on and start using your product, all this stuff goes out of date. When to optimize and when to redesign. That was Onboarding 1.0.
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